Joana Gomes

Joana Gomes

Followers of Joana Gomes973 followers
location of Joana GomesLisboa, Lisbon, Portugal

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  • Timeline

  • About me

    Marketing and Sales Manager | Virbac

  • Education

    • British Council

      -
      Cambridge English Language Assessment
    • Equivalenza

      -
      Sales assistant course held by Mylene Toux, Ramon Bejar
    • Associação do Comércio, Indústria, Serviços e Turismo do Distrito de Setúbal

      2018 - 2018
      Marketing Operacional
    • Universidade de Lisboa

      2014 - 2019
      Master's degree Veterinary Medicine
  • Experience

    • Equivalenza

      Oct 2012 - May 2023
      • Member of Portugal's marketing committee

        Jul 2018 - May 2023
      • Owner

        Oct 2012 - May 2023
    • Faculdade de Medicina Veterinária da Universidade de Lisboa

      Sept 2014 - Sept 2019
      Doctor of Veterinary Medicine
    • Drive Me Nuts

      Jan 2017 - Feb 2019
      Cofundador

      newinseixal.nit.pt/fit/esta-marca-seixalense-tem-granola-biologica-e-artesanal

    • Virbac

      Sept 2019 - now

      - Responsible for the following Business Units: Pet Food, Pet Supplements, OTC and part of Virbac's Prescription Portefolio;- Drive the product and business-planning process across the teams and the company;- Establish strategies for product pricing and positioning;- Develop, implement and track KPIs;- Develop marketing strategy and campaigns;- Responsible for product launches within the mentioned categories;- Define key features, specifications and requirements of the product based on customer preferences;- Manage warehouse inventory levels with local partners and Supply Chain;- Ensure product, sales and margins are aligned with budget;- Define and discuss budget within the assigned areas;- Ensure pricing strategies support financial objetives;- Grow market share;- Manage product life cycle;- Assist in all the Digital transformation and ensure that the digital strategy is aligned with the trends in the Veterinary channel and also with Virbac's policy;- Farmacovigilance reporting.- Give support and trainning to the sales team;- Technical adviser for all the BUs above mentioned on a B2B and B2C level;- Customer service management. Show less

      • Marketing and Sales Manager Petfood

        Jan 2024 - now
      • Product Manager

        Jan 2021 - Jan 2024
      • Trainee

        Sept 2019 - Dec 2020
    • PlanBio

      Jan 2021 - now
      Consultor externo

      Planeador de Horta Biológicahttps://planbio.eu/

  • Licenses & Certifications

    • Marketing Analytics

      University of Virginia Darden School of Business
      Jul 2020
      View certificate certificate
    • Converting Challenges into Opportunities

      University of San Diego
      Jul 2020
  • Volunteer Experience

    • Coordenador de operações

      Issued by Associação Amigos de Inharrime - Portugal on Nov 2009
      Associação Amigos de Inharrime - PortugalAssociated with Joana Gomes
    • Co Founder

      Issued by Junior Achievement Portugal on Sept 2012
      Junior Achievement PortugalAssociated with Joana Gomes