Volha Yashchanka

Experience

• 

  Awem Games

  Dec 2014 - Apr 2023

  • Set up the social media strategy and content plan for Cradle of Empires on Facebook and Instagram.• Facilitated communication between developers and players to influence and strengthen the product strategy.• Animated Cradle of Empires fan base with engaging community initiatives on Facebook and Instagram: social competitions and events.• Managed a team of 5 multilingual Community moderators for answering the questions on Cradle of Empires' Facebook page and group, coached, and mentored the team regularly.• Implemented weekly community feedback reporting for the Production team, which allowed us to make instant changes to the game to make it more enjoyable for players.• Coordinated the Customer Support team to address consumer needs and deliver the best level of service.• Made design briefs and supervised the process of creating new art for our community daily.• Made Facebook advertising campaigns for promoting the page and boosting the engagement of the posts.Professional achievements:• Raised the Cradle of Empires community on the Facebook page from scratch to 900K+ followers and weekly engagement of publications around 70K.• Raised the Puzzle Heart community on Facebook from scratch to 200K+ followers. • Assembled and led the team of four volunteer moderators for customer support on Facebook page and group. Show less • Created and implemented content strategy for Cradle of Empires and Awem Games social profiles on Facebook• Gathered, analyzed, and presented relevant feedback from the community to the Production Department.• Designed newsletter templates and compiled press and publisher assets for launches Cradle of Empires on different platforms.• Monitored and responded to comments and messages from players on Facebook. I engaged with players on a 1:1 level, encouraged discussion, contributed towards the growth of the community. Show less

  • Senior Community Manager

    Jan 2019 - Apr 2023

  • Community Manager

    Oct 2016 - Jan 2019

  • Community Manager

    Jun 2015 - Oct 2016

  • Junior Community Manager

    Dec 2014 - Jun 2015
• 

  NDA

  Mar 2024 - Dec 2024

  Senior Community Manager

  Project: Casual coloring game• Developed, implemented, and refined a content plan for Facebook, ensuring the consistent delivery of engaging, high-quality content that effectively resonated with the audience.• Monitored social media analytics, uncovered insights, and adjusted the content plan to align with the audience's behavior.• Collected regular feedback from app players and analyzed competitors' App Store reviews to understand audience interests and suggest new features.- Provided customer service and support through Zendesk and Facebook while responding to reviews on the Apple App Store. Show less