
Susan Mowbray
Communications Manager

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About me
Communications & Change Management Consultant at Caterpillar Inc.
Education

Bradley University
-Bachelor’s Degree Communications and Public Relations with an emphasis in Marketing
Experience
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Enjoy Peoria (Peoria Area Convention and Visitors Bureau)
Feb 1995 - May 1999Communications ManagerManaged all communication and advertising components driving tourism and convention business to the Peoria Area. Led communication and media activities when the Illinois High Schools Association (IHSA) Boys Basketball Tournament returned to Peoria after 80 years in Champaign, Illinois.

Foster & Gallagher
May 1999 - Apr 2000Training ConsultantLead Training Consultant successfully training sales and customer service professionals with both soft and computer skills.

Caterpillar Inc.
Apr 2000 - Aug 2016Balanced multiple roles, including Technical Marketing Lead for the development of technical marketing materials for Cat MineStar, Web Content Manager for mining technologies on Dealer.cat.com, and Change Management Lead for new technology dealer deployments. Oversaw the global development and launch of Caterpillar’s enterprise condition monitoring application, Cat Equipment Care Advisor, as sole communicator and change master, closely working with internal teams, dealers and third-party suppliers. Supported Global Information Services Vice-President, division leadership, dealers, customers, and vendors with executive communications and change management. Produced dealer presentations, newsletters, and other marketing materials. Recruited, trained, and managed communications interns. Crafted global employee and dealer communications emphasizing enterprise strategic areas of improvement and encoding 6 Sigma worldwide. Reinforced the division’s vision, mission, and Critical Success Factors through well-crafted strategic employee communications. Delivered Employee Opinion Surveys, created action teams and leadership development programs in support of HR and Training Managers. Fulfilled a complete employee communications strategy using email, web, television, print, and streaming media. Migrated communications from email to the PowerNet intranet.
Technical Marketing & Communications Lead
Oct 2015 - Aug 2016Communications & Learning Manager
Nov 2011 - Oct 2015Sr. Communications Support Representative
Apr 2006 - Nov 2011Communications Consultant/Corp 6 Sigma Office
Jul 2004 - Apr 2006Communications Coordinator
Aug 2002 - Jul 2004Communications Manager
Apr 2000 - Jul 2002

Caterpillar Inc.
Oct 2016 - nowDeveloping and implementing a divisional communications strategy targeted to multiple internal and external targets on behalf of the Global Aftermarket Solutions Division including the development and management of new and existing communications.
Communications & Change Management Consultant
Oct 2020 - nowSr. Communications Representative
Oct 2016 - Oct 2020
Licenses & Certifications

Certified Change Management Facilitation Master
Caterpillar Inc.Jan 2015
Certified Change Master
Caterpillar Inc.Nov 2014
Certified 6 Sigma Green Belt
Caterpillar Inc.Mar 2014
Honors & Awards
- Awarded to Susan MowbrayRecognition Award: Caterpillar Centennial Celebration Global Rollout to Dealers Caterpillar Corporate Public Affairs Jul 2025 Recognized for communications leadership supporting our global dealer network as we together celebrate Caterpillar's Centennial Anniversary.
- Awarded to Susan MowbrayRecognition Award: Trifecta Data Initiative and Master Data Legal Agreement Sam Cooper, Sr. Marketing Director, Global Marketing & Brand Jun 2024 Recognized for communications and change management supporting the successful launch of the Trifecta Data Initiative and Master Data Legal Agreement with internal targets and dealers worldwide.
- Awarded to Susan MowbrayRecognition Award: Caterpillar Customer Master and Customer Admin Tool Rollouts Sam Cooper, Sr. Director Marketing, Global Marketing & Brand Nov 2021 Recognized by leadership for the end-to-end change management and communications plan development and implementation to successfully rollout Caterpillar's Customer Master and Customer Admin Tool internally and to dealers worldwide.
- Awarded to Susan MowbrayRecognition Award: 2G/3G Dealer Obsolescence Program Awareness & Resolution Campaign (Special Assignment) Rebecca Dailey, Global Connectivity Manager, Global Aftermarket Services May 2020 Recognized for the quick and efficient rollout of the 2G/3G Dealer Obsolescence Program to internal target groups and dealers worldwide.
- Awarded to Susan MowbrayRecognition Award: GPS Time Rollover Occurrence Awareness & Resolution Project (Special Assignment) Damien Girard, Global Aftermarket Services Vice President Mar 2019 Recognized for effective and efficient communications support and leadership that drove awareness and immediate actions by internal and dealer targets ensuring positive customer experiences.
- Awarded to Susan MowbrayRecognition Award: Chairman's 2017 Strategic Planning Committee Core Communications Team Caterpillar Executive Office Dec 2017 Recognized as core team member supporting three major enterprise strategy initiatives that resulted in the successful implementation and rollout of Integrated Account Management, Customer Service Agreements, and Leadership Tables.
- Awarded to Susan MowbrayCorporate Award: Excellence in Change Management Michelle Berns, Caterpillar Corporate Change Management Office May 2014 Recognized by the Caterpillar Corporate Change Management Office for the successful deployment of Caterpillar's enterprise dealer conditioning application, Cat Equipment Care Advisor.
- Awarded to Susan MowbrayChairman's Award: "One Company. One Strategy. One IT. A Strategy Ahead of its Time." John Heller, Global Information Services Vice President Aug 2010 Personal recognition by the Global Information Services Vice President for the creation and submission of the division's One IT Strategy to the Chairman's Annual Quality Improvement Award.
Volunteer Experience
President
Issued by Catalpa Farms Neighborhood Association on May 2023
Associated with Susan MowbrayPresident
Issued by Hickory Grove Homeowners Association on Feb 2014
Associated with Susan MowbraySchool Volunteer
Issued by St. Vincent de Paul School on Aug 2002
Associated with Susan Mowbray
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