Kim Rajcoomar

Kim Rajcoomar

Marketing Assistant

Followers of Kim Rajcoomar1000 followers
location of Kim RajcoomarCity of Johannesburg, Gauteng, South Africa

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  • Timeline

  • About me

    Marketing and Media Review Services Manager at PwC South Africa

  • Education

    • Mancosa

      2017 - 2017
      BCom Marketing Honours Marketing/Marketing Management Distinctions in Strategic Marketing Management and Marketing Research
    • Westville Girls High School

      2005 - 2009
      National Senior Certificate: Bachelors Pass Distinctions in English and Life Orientation
    • University of KwaZulu-Natal

      2010 - 2013
      Bachelor of Commerce (B.Com.) Marketing and Supply Chain Management Distinctions in Special Topics in Marketing and Supply Chain Management
  • Experience

    • PPS

      May 2014 - Jan 2017
      Marketing Assistant

      • Event management on a national level • Website, intranet and CMS management • Email marketing and distribution • Supplier, stakeholder and liaison • Budget and marketing inventory management • Analytics and reporting on all marketing initiatives• Creation and distribution of all marketing collateral such as fund fact sheets, general investor reports and month end and quarter end reports • PR and media management• Print marketing • Graphic design and layout (Adobe Freehand, Adobe InDesign, Adobe Photoshop)• Member of the social committee and coordinator of team events Show less

    • Dimension Data

      May 2017 - Oct 2017
      Web Content Publisher

      • Publish content on the global website using the CMS system, Sitecore• SEO and Google Analytics reporting for global and country stakeholders• Liaise with stakeholders on alignment with current go-to-market strategies and online initiatives

    • JD Group

      Oct 2017 - Sept 2018
      Project Manager

      • Hybrid role between an Account Manager and Traffic Manager in the digital marketing team• Brands: Incredible Connection, HiFi Corp, Rochester, Bradlows, Russells and Sleepmasters.• Liaison with clients on their digital requirements and identifying gaps on how to improve their marketing efforts• Manage the briefing and traffic process within the digital marketing team (team of 10 consisting of graphic designers, media and SEO planners and social content creators).• Regularly distribute and track email campaigns using Mailchimp.• Update brand websites with the latest marketing content using Magento.• Curate and create content for social media.• Monthly reporting using Google Analytics on all campaigns and recommendations on how to improve ROI. Show less

    • The Catalyst Africa

      Sept 2018 - Jan 2021

      • Identify gaps in clients go-to-market strategies and suggest ways to improve their business• Work with channel partners and direct companies in the IT industry to grow their business using agile digital marketing initiatives• Grow the channel in Africa and enable partners on digital transformation • Maximise ROI by creating strategic digital campaigns with clear and realistic objectives and targets• Client, stakeholder and supplier liaison• Create and curate content for campaigns, execute, track and optimise performance• Proven track record in generating sales qualified leads and building sales pipelines.

      • Digital Strategist

        Jul 2020 - Jan 2021
      • Digital Campaign Manager

        Sept 2018 - Jun 2020
    • Flow Communications (South Africa)

      Feb 2021 - Mar 2022

      I managed our in-house team and network of suppliers to create customised events from clients across all industries. Check out the showreel:https://www.youtube.com/watch?v=rz4qnjVcrDc

      • Head of Events

        Sept 2021 - Mar 2022
      • Senior Digital Project Manager

        Feb 2021 - Aug 2021
    • PwC South Africa

      Mar 2022 - now

      Senior Marketing Technology Specialist within the Clients and Markets Development division at PwC.• Manage and source all marketing technology for regions across Africa.• Manage technology and apps for flagship events.• Conduct social media advocacy training for partners and interns.• Manage vendor, internal teams and client relationships.• Keep abreast of latest tech and trends to digitise the business and drive cost efficiency.• Communicate with influence to gain buy-in. Show less

      • Marketing and Media Review Services Manager

        Sept 2023 - now
      • Senior Associate 2

        Mar 2022 - Sept 2023
  • Licenses & Certifications

    • Return on Marketing Investment (ROMI) Masterclass 2019

      GIBS Business School (Gordon Institute of Business Science)
    • Introduction to Data and Databases in Data Literacy

      Kubicle
      Jan 2024
    • PwC Digital Academy - PowerBI and Alteryx

      PwC South Africa
      Apr 2022
    • Google My Business Basics

      Google
      Aug 2018
    • Inbound Certificate

      HubSpot Academy
      Sept 2019
    • Google Digital Garage

      Google
      Aug 2018
      View certificate certificate
    • POPI Fundamentals

      Udemy
      Oct 2020
    • DoubleClick Campaign Manager Basics

      Google
      Aug 2018
    • Digital Sales

      Google
      Aug 2018
    • Introduction to Artificial Intelligence in AI Fundamentals

      Kubicle
      Jan 2024
    • Adobe InDesign

      Academy of Digital Arts
    • Formulas and Functions in Excel

      Kubicle
      Jan 2024
    • Thinking and Communicating with Data in Data Literacy

      Kubicle
      Jan 2024
    • Data Manipulation and Formatting in Excel

      Kubicle
      Jan 2024
    • Competitive Benchmarking and Analysis

      Meltwater
      May 2022
      View certificate certificate
    • The Trade Desk Edge Academy Certified: Data-Driven Planning

      The Trade Desk
      Jan 2024
      View certificate certificate
    • Advanced Google Analytics

      Google
      Aug 2018
    • Hubspot Inbound Marketing

      HubSpot Academy
      Sept 2019
    • Applied Digital Marketing

      DigitalCampus
  • Volunteer Experience

    • Volunteer

      Issued by 4paws on Jan 2023
      4pawsAssociated with Kim Rajcoomar
    • Volunteer

      Issued by SPCA Sandton on Jan 2019
      SPCA SandtonAssociated with Kim Rajcoomar
    • Volunteer dog walker

      Issued by Lucky Lucy on Feb 2016
      Lucky LucyAssociated with Kim Rajcoomar