Ly Luu

Experience

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  Sushi Hub

  Jan 2017 - Jan 2018

  Store Manager
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  RMIT University

  Sept 2018 - Feb 2019

  Student Recruitment Consultant

  - Collect and categorise enquiries from customers.- Organise and assign customer enquiries to other consultants to keep track- Brainstorm ideas (Key visual, concept, name, ...) for event chain within a year- Conduct alternative options and finalise the best suited option - Prepare agenda and event flow - Complete payment voucher, related paper works and submit to Accountant

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  Le Tonkin Restaurant

  Jan 2020 - Jan 2021

  Freelance Marketing
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  Chasiu

  Apr 2021 - Nov 2021

  Marketing Executive

  Develop a Comprehensive Content Marketing Plan: Focus on SEO and Social media channel to promote seasonal and main menu offerings and enhance brand engagement.Execute Visual Content: Brainstorm key visual and concept to develop high-quality product images and videos and capture consumer interest and elevate the brand’s visual identity.Manage Culinary Content Across Platforms: Planned and updated engaging culinary content for various social media channels to increase audience interaction and brand awareness.Collaborated with IT Team: Worked closely to optimize website functionality, ensuring a seamless user interface and experience. Show less

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  Asia Food Technology Ltd., Co

  Feb 2022 - Jan 2023

  Global Marketing and BD Executive

  Product development: Assist with creation of new products and defining consumer behavior by conducting research, analyzing the specific markets, testing product samples.• Develop product specification with RnD team• Develop product packaging with design team and/or creative agencies.• Conduct research about global trends in instant noodle market• Work closely with internal departments (Procurement,…) to execute projectsBusiness Development • Identify and develop sales opportunities within the potential markets (US, China, EU, Halal market) via email prospecting, Linkedin approaching• Attend trade show (THAIFEX), networking events to expand the network of contacts • Compile lists of potential leads to contact in details• Qualify leads via call and questioning techniques• Develop and keep track of required documents (Proposal, Quotation, Agreement, etc.) Show less

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  Vietnam Electricity

  Feb 2023 - Mar 2024

  External Relations Specialist
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  Stealth Startup

  Dec 2023 - now

  Senior Marketing Specialist

  Objective: responsible for developing and executing marketing strategies to promote the start-up plan of launching B2C services, increase brand awareness, and drive lead generation in Smartwear sector.Scope of Work:'Conduct market research to identify target audience, market trends, and competitive landscape.'Develop comprehensive marketing plans aligned with business goals and objectives.'Create and manage marketing campaigns across various channels, including digital, social media, email, and offline.'Collaborate with internal teams to develop marketing collateral, content, and messaging.'Monitor and analyze the performance of marketing campaigns, providing insights and recommendations for optimization.'Manage relationships with external vendors, agencies, and partners as needed.'Stay updated on industry trends and best practices in marketing to ensure continuous improvement and innovation.Deliverables:'Marketing strategy document outlining goals, target audience, channels, and tactics.'Campaign plans with timelines, budget allocation, and performance metrics.'Marketing collateral such as brochures, presentations, and advertisements.'Recommendations for campaign optimization and future initiatives. Show less

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  PowerGate Software

  Jan 2024 - now

  Senior Partnerships Manager

  We are a Global Software Product Studio with over 12 years of experience, across different industries, from healthcare to fintech… We are highly concerned with nurturing and bringing to life the innovative ideas of our clients and partners, in such a way that it creates a solution center for the community at large.PowerGate Software has a plethora of over 200 successfully delivered projects to clients across the world. Our client case studies demonstrate a 96% satisfaction rate, ranging from small start-up businesses to multi-national conglomerates.Leading by experienced technology leaders, our team of hundreds of hand-selected, in-house engineers is specifically chosen for their modern approach to delivering your innovative software products. Together, we have Designed – Developed – Delivered, and Supported projects from their very beginning, all the way through to becoming globally recognized market-leading products. Show less