Maniarasan E

Experience

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  Millennium Soft-Tech (India) Pvt Ltd & Millennium Retech Ventures India Pvt Ltd.,,

  Oct 2013 - Feb 2016

  Sr.Executive-Internet Marketing

  Description:justransact.com is an e-commerce version of Millennium Retech Ventures India Pvt. Ltd promoted by Millennium Group. Established in 2014 with the sole motive of providing reliable, affordable and sustainablePoint of Sale (POS) technology solutions to meet the ever-growing needs of Indian retailers irrespective of their size, stature and nature of business, our endeavour is to empower them with right technology and make them more competitive in the national and international business arena. Millennium Retech Ventures is backed by two decades of strong industry experience of the parent company Millennium Soft-Tech (India) Pvt. Ltd, which was established in 2002. Roles and Responsibilities:• Creating Marketing Proposal & Plan for every quarter.• Weekly Promotional Plan for Marketing Activities.• Posting the Promotional Post in the Social Media Channels.• Search Engine optimization SEO (On Page & off Page). • Optimizating Call to Action in the Website to get more Conversion. • Planning and Running the Contest in Social Media Websites to Engage the Audience & Brand Awareness.• Finding & fixing all the technical errors in the Website• Submitting Company News to PR News Site.• Researching and Implementing New Categories on the Site.• Setting up & revamping the Transactional SMS & Email for Customers according to trends.• Listing the site in Coupon and Price comparison Sites.• Monitoring Social Media Channels for Trends & Opportunities.• Managing Google AdWords & Facebook campaigns.• Defining Campaign goals.• Maintaining e-commerce platforms and applications & New Products Updation.• Executing e-mail marketing programs In Mailchip & Third Party Tool.• SMS & Whatsapp Campaign for New Arrivals, Offers & Other Promotional Activites.• Creating an inbound and outbound digital marketing strategy.• Delivering Multichannel campaigns across e-mail, web, mobile, and social media.• Analyzing the Analytics Report to understand the business growth. Show less

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  Digicliff Solutions Private Limited

  Feb 2016 - Nov 2016

  Assistant Manager - Digital Marketing

  ● Develop and execute Digital Marketing Plan across various brands.● Create overall digital marketing and e-Commerce strategies across brands, across various media channels to help drive online revenues & brand preference on digital platforms with optimum ROI● Execute Social, Search, Display, Mobile, Re-marketing campaigns for the brand● Develop, maintain and innovate content, layout, and features of Websites of all popular division brands● Monitor & Develop strategy to ensure appropriate traffic on Key Digital Channels (Hands-on experience in using tools like Google Analytics● Review performance reports, set digital marketing objectives, forge strategic alliances.● Digital Assets Management, Tag Management & Landing Pages Optimization etc Show less

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  Windowseat

  Dec 2016 - Aug 2018

  Assistant Manager - Digital Marketing

  ● Develop and Execute Digital Marketing campaigns for the client’s Business● Create overall digital marketing and e-Commerce strategies across brands, across various media channels to help drive online revenues & brand preference on digital platforms.● Monitor & Develop the strategy to ensure appropriate Traffic & Conversions on Key Digital Channels.

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  Adsyndicate

  Sept 2018 - Mar 2020

  Manager - Digital Marketing

  ● Develop and Execute Digital Marketing Strategy for across various brands.● Reviewing the client’s Digital accounts on various digital platforms and recommending the action plan.● Working closely with account managers to meet the clients and to understand the new requirements.

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  ABB

  Mar 2020 - now

  Marketplace Manager(B2B2C) at ABB