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Megan G.

Megan G.

Media Consultant

Followers of Megan G.375 followers
location of Megan G.Fort Smith, Arkansas, United States

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  • Timeline

  • About me

    Media Consultant Specializing in TV, Streaming, and Digital Platforms

  • Education

    • University of Arkansas - Fort Smith

      2001 - 2005
      Bachelor of Science (BS) Business Administration and Management, General

  • Experience

    • Cox Media

      Feb 2006 - Feb 2012
      Media Consultant

      Shortly after graduating from college, I joined Cox Media as a sales rep in the local cable TV advertising industry. My primary responsibilites were to: - Build long-term relationships with small & large local businesses, local agencies, and regional ad firms- Develop new business through networking, cold-calling, competitor monitoring, etc. - Identify client needs through a consultative & solutions-based selling approach- Present marketing & advertising solutions which include traditional television spot buys on over 50 cable TV networks and online advertising - Sales & service to local real estate agencies as the designated market GoScout HOMES channel representative- Trained realtors & real estate administrators on usage and functionality of the GoScout HOMES web portal Show less

    • KFSM- TV-5 KXNW-34

      Feb 2012 - Jan 2017
      Advertising Account Executive

      In 2012, I was recruited by my former sales manager to join the sales team at KFSM (5NEWS/CBS Affiliate) for advertising sales in the broadcast television industry. My primary role was to: - Build long-term relationships with small & large local businesses, local agencies, and regional ad firms- Develop new business through networking, cold-calling, competitor monitoring, etc. - Identify client needs through a consultative & solutions-based selling approach- Present marketing & advertising solutions which include traditional television spot buys on 2 broadcast networks (KFSM & KXNW), sponsorship opportunities, interactive & rich media advertising, audience reach extension, & station promotions- Attend commercial production shoots and assist/direct content when needed Show less

    • Cox Media

      Apr 2017 - now
      Media Consultant II

  • Licenses & Certifications

    • IAB Digital Media Sales Certification

      IAB
      Nov 2019

    • IAB Digital Marketing and Media Foundations Certification

      IAB
      Aug 2019
      View certificate certificate

  • Honors & Awards

    • Awarded to Megan G.
      Winner’s Circle 2022 - Jan 2023 Company awarded trip to Maui, Hawaii for top performers nationwide. Exceeding Linear, Digital, New Business, and YOY growth benchmarks.
    • Awarded to Megan G.
      Winner’s Circle 2021 - Jan 2022 Company awarded trip for top performers nationally to Nassau, Bahamas. Company updates, team building, recreational activities, interaction with corporate executives and fellow employees.
    • Awarded to Megan G.
      Winner's Circle 2019 - Jan 2020 Company trip for top performers nationally to Maui, Hawaii. Company updates, team building, recreational activities, interaction with corporate executives and fellow employees.
    • Awarded to Megan G.
      Winner's Circle 2018 - Jan 2019 Top performer % to budget for Cox Media Kansas/Arkansas market. Company trip for award recipients nationally to Punta Cana, Domincan Republic. Company updates, team building, recreational activities, interaction with corporate executives and fellow employees.
    • Awarded to Megan G.
      Winner's Circle 2009 - Jan 2010 Top performer % to budget for Cox Media Arkansas market. Company trip for award recipients nationally to Maui, Hawaii. Company updates, team building, recreational activities, interaction with corporate executives and fellow employees.
    • Awarded to Megan G.
      Winner's Circle 2006-2007 - Jan 2008 Top performer % to budget for Cox Media Arkansas market. Company trip for award recipients nationally to Cabo San Lucas, Mexico. Company updates, team building, recreational activities, interaction with corporate executives and fellow employees.
    • Awarded to Megan G.
      Local CAMY 2006- "Rookie of the Year" - Mar 2007 Local Cox Awards of Merit for excellent performance and business growth during first year of employment.