
Timeline
About me
Driving brand awareness and engagement • Through impactful and innovative digital strategy • Corporate brands • Marketing & communication campaigns • Social media • Content development Performance (+150 brands supported)
Education

Isec paris
2006 - 2008Master’s degree in commercial engineering
Joliot-curie
2004 - 2006Higher diploma in sales
Institut léonard de vinci
2018 - 2019Mba in digital marketing & internet commerce #mbamci digital marketing
Experience

Ups
Jan 2009 - Nov 2017Key account manager - sectors: banking - transport - consulting✅𝗜𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻 𝗼𝗳 𝘁𝗵𝗲 𝘀𝗮𝗹𝗲𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 in close collaboration with management.✅𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗮𝗻𝗱 𝗱𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 of a large and SMEs accounts clients ‘portfolio.✅Elected by UPS company, 𝗯𝗲𝘀𝘁 𝘀𝗮𝗹𝗲𝘀𝗽𝗲𝗿𝘀𝗼𝗻 𝟮𝟬𝟬𝟵/𝟮𝟬𝟭𝟬.

Institut léonard de vinci
Oct 2018 - Oct 2019Marketing strategy consultant | mba project: operational advisory e-missions✅𝗔𝘂𝘁𝗼𝗺𝗼𝘁𝗶𝘃𝗲: Brand positioning in the electric vehicle market.✅𝗖𝗼𝘀𝗺𝗲𝘁𝗶𝗰𝘀: Introduction in the Amazon marketplace.✅𝗜𝗧 (digital transformation): Generation and increase of incoming leads.

Atout france
Apr 2019 - Dec 2019Digital marketing executive✅𝗗𝗲𝗽𝗹𝗼𝘆𝗺𝗲𝗻𝘁 𝗼𝗳 𝘁𝗵𝗲 𝗵𝗲𝗮𝗱𝗾𝘂𝗮𝗿𝘁𝗲𝗿𝘀' 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 at the regional level (Middle East); adaptation of content to local cultural specifics, targeted promotion of actions with partners (75 members).✅𝗟𝗮𝘂𝗻𝗰𝗵 𝗼𝗳 𝗽𝗮𝗿𝘁𝗻𝗲𝗿 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 (Monaco, Vallée Village...): definition of the communication and budgetary plan, advice and support in the digital strategy.✅𝗦𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝗲𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁: community management, e-reputation, industry and competitive monitoring.✅𝗜𝗱𝗲𝗻𝘁𝗶𝗳𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗼𝗳 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽𝘀 with local influencers: "high-end travel" segment.✅𝗪𝗲𝗯𝘀𝗶𝘁𝗲 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 (me.france.fr): creation of thematic content (hospitality, gastronomy, retail), analysis of traffic through Google Analytics, creation of landing pages for multiple campaigns, optimization of visibility and monitoring of KPIs. Show less

Asloum event
Feb 2020 - Sept 2020Social media manager✅𝗜𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻 𝗼𝗳 𝘁𝗵𝗲 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 for the promotion of ASLOUM sport events.✅𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗼𝗳 𝘀𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 and community engagement.

Cci france uae
Jan 2021 - Jan 2024Digital marketing manager✅𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁: content creation and social media management for Dubai Expo 2020 and the merger of Dubai and Abu Dhabi Chambers of Commerce,✅𝗪𝗲𝗯𝘀𝗶𝘁𝗲 𝗦𝗘𝗢 𝗼𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻: migration, audit, roadmap, defining keyword strategy.✅𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗼𝗳 𝗲𝗺𝗮𝗶𝗹𝗶𝗻𝗴/𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻 programming: content production, marketing automation, tracking.✅𝗡𝗼𝘁𝗼𝗿𝗶𝗲𝘁𝘆 𝗲𝗻𝗵𝗮𝗻𝗰𝗲𝗺𝗲𝗻𝘁: production of video teasers and interviews for economic forums, galas, sector committees, and conferences,✅𝗣𝗿𝗼𝗺𝗼𝘁𝗶𝗼𝗻 of the French Chambers of Commerce international network's mobile app.✅𝗜𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻 of KPIs and performance analysis. Show less
Licenses & Certifications

Google ads
Google
Google ateliers numériques
Google
Google analytics
Google
Honors & Awards
- Awarded to Abubaker A.Best Sellers & Award Winners UPS Dec 2009 Elected best seller 2009/2010
Languages
- anAnglais
- frFrançais
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