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Helen Amerian

Helen Amerian

Customer Service Representative

Followers of Helen Amerian416 followers
location of Helen AmerianLos Angeles Metropolitan Area

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  • Timeline

  • About me

    Results-Driven Executive in Creative Strategy • Viral Content • In-House Leadership • Award-Winning Branded Partnerships

  • Education

    • Glendale Community College

      2011 - 2015

    • University of California, Los Angeles

      2015 - 2017
      Bachelor's degree Psychology

  • Experience

    • Community Bank

      Feb 2013 - Sept 2015
      Customer Service Representative

    • The Riordan Programs at UCLA Anderson School of Management

      Feb 2016 - Jul 2016
      Human Resources Associate

    • First Media US

      Apr 2016 - May 2021

      • Head multi-brand digital creative across all social media platforms and in-house teams of 30+ producers, editors, artists & managers.• Direct all stages of organic & branded content creation, from conceptualization to execution, analysis & delivery.• Generated 145+ million monthly views to 115+ million followers, raising average monthly views 111% by implementing 8+ step-by-step data-driven best practices for every stage of production.• Became number one in the world in average monthly views per post, made the most viral organic videos in Facebook history (400+, 500+, 800+ million views) & most viral branded per Tubular Labs.• Defined brand design, content & team performance metrics, analyzing long-term & short-term goals & tracking results.• Scaled the team 50% by implementing applicant assessments & 3 month mentorship programs to teach ideation & production.• Evaluated & provided in-depth performance reviews & set quarterly SMART goals to every team member.• Made & represented pitches to clients & problem-solved to meet strict deadlines without compensating for quality.• Worked cross-functionally with Marketing, Business Insights, Sales, Operations to improve organizational & scaling plans.• Supported new department developments such as Performance Marketing & hosted large-scale leadership & creative meetings.• Familiar with Facebook, Instagram, YouTube, TikTok, Snapchat Analytics, Google Suite, Adobe Suite, Frame.io & Monday.• Content focus: CPG, Retail, Lifestyle, Entertainment, Beauty, etc. Show less

      • Vice President Creative - Blossom, Blusher, Human

        Dec 2019 - May 2021

      • Creative Director - Blossom

        Dec 2018 - Dec 2019

      • Team Manager, Blossom

        Jan 2018 - Dec 2018

      • Senior Producer

        Jun 2017 - Jan 2018

      • Video Producer

        Dec 2016 - Jun 2017

      • Production Intern

        Apr 2016 - Dec 2016

    • TubeScience

      Sept 2022 - now

      • Creative Strategy Manager

        Jul 2024 - now

      • Senior Creative Strategist

        Jun 2023 - Jul 2024

      • Creative Strategist

        Sept 2022 - Jun 2023

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Helen Amerian
      Mortar Board National Honor Society - Jan 2016
    • Awarded to Helen Amerian
      Tau Sigma National Honor Society - Jan 2016
    • Awarded to Helen Amerian
      Nomination of Excellence Community Bank Jul 2015 2nd Quarter 2015 Mystery Shop Master 100%
    • Awarded to Helen Amerian
      Certificate for Community Service Glendale Community College Aug 2014
    • Awarded to Helen Amerian
      2014 Glendale Community College Scholarship Recipient "Ernest and Patricia Horton" and "Russell and Halsey Turrill" Jul 2014
    • Awarded to Helen Amerian
      Dean's Honor List Glendale Community College Dec 2012