Luiz Coradin

Experience

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  MEGA MONTAGENS E EQUIP. INDUSTRIAIS LTDA.

  Jun 1980 - Nov 1986

  Administrative Manager

  ̵ Responsible for the Accounting, Tax, Human Management, Facilities areas and monitoring Legal area activities.

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  GRUPO RESANA

  Nov 1986 - Nov 1990

  CFO’s Assistant - Head of Controllership/Accounting

  Took over with the Accounting, Tax and Accounts Payable areas.

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  SAWA REPRESENTAÇÕES LTDA.

  Feb 1991 - Aug 1992

  Controllership Manager

  ̵ Responsible for the Controllership, Billing and Collection, Tax, Accounts Payable, Treasury, Facilities, Human Resources and IT areas with 25 employees;

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  LISTEL LISTAS TELEFÔNICAS

  Sept 1992 - Apr 1999

  Controllership Manager - Planning and Control/Accounting Manager

  ̵ Responsible for the Financial Planning, Controllership, Tax, Billing, Credit /Collections, Sales Planning, Database and Customer Service (SAC) areas with 91 employees;̵ Unified the management of the Billing, Credit/Collections, Database and Customer Service (SAC) areas, which had relationships with three types of clients: advertisers, clients and telephone companies.

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  EDITORA CAMELOT S.A. (now Editora Peixes)

  Apr 1999 - Jan 2000

  Administrative-Finance Director

  ̵ Was responsible for the Financial Planning, Controllership, Billing and Collections, Tax, Accounts Payable, Treasury, Facilities, Human Resources and IT areas with five direct and 20 indirect employees;̵ Was responsible for the start-up, including everything from the merger of the three smaller publishing companies to the installation of the company’s new head office; ̵ Created the IT area, implementing administrative systems and magazine publishing systems;̵ Prepared and monitored on a monthly basis the annual budget, prepared economic-financial analyses for new projects and new publishing business;̵ Was responsible for monthly/annual closings, corporate income tax (IRPJ) statements and external audits. Show less

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  LISTEL BELL SOUTH (currently PUBLICAR)

  Jan 2000 - Oct 2002

  Controllership Director

  ̵ Was responsible for the Financial Planning, Controllership, Billing, Tax, Accounts Payable, Treasury, Facilities, Production Planning and Control areas with five direct and 40 indirect employees;̵ Led the team composed of the Finances and IT areas in revising billing processes with Telefônica aimed at identifying discrepancies amounting to R$ 6 million.

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  Publicar do Brasil

  Nov 2002 - Jan 2010

  CFO

  ̵ Was responsible for the Financial Planning, Controllership, Billing, Credit and Collections, Strategic Planning and Sales Planning, with five direct and 110 indirect employees, as well as having matrix responsibility over three Administrative Managers from the Commercial Area;̵ Implemented Strategic Plans considering the macroeconomic scenario, organic growth, new investments (M&A), SWOT Analysis and Balanced Scorecard;̵ Monitored outsourced Accounting, Tax, Accounts Payable and Treasury activities;̵ Prepared the annual budget and made economic-financial analyses for new projects and new businesses;̵ Monitored internal and external audit activities;̵ Monitored the Human Resources department in 2008;̵ Supervised works in the Legal area; ̵ Implemented the Competitiveness Project reducing costs and expenses by R$ 10 million;̵ Implemented travel controls, reducing expenses over the Jan/Sept 2009 period by R$ 1 million;̵ Unified the accounts receivable systems of Listel and Editel with an investment of R$ 986 thousand;̵ Was the company’s board-appointed Director and legal representative before Government Bodies;̵ Participated in negotiations to acquire Guia Mais in Madrid and calculated the effective acquisition value, reducing the initial price paid by R$ 981 thousand;̵ Planned accounting activities for acquiring Guia Mais, improving the operating result by 30%;̵ Implemented the Strategic Integration Project of Guia Mais according to the standards and culture of Publicar and generated synergies between both companies; ̵ Implemented the merger between the companies Listel and Editel in order to create Publicar do Brasil. Show less

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  Mind Lab - Brasil

  Jul 2010 - Dec 2016

  CFO

  ̵ Responsible for Planning and Control, Treasury, Human Resources, Supply Chain and Legal Department, with 5 direct and 10 indirect employees, as well as responsibility for the outsourced areas of Accounting, Tax, Legal (Brazil, USA, Israel) and Production;̵ Creation and structuring of the Administrative and Financial areas and implementation of integrated processes via ERP and CRM;̵ Preparing the strategic planning and the annual budget, monitoring it on a monthly basis, and economic-financial analyses for new projects and new businesses;̵ Implementation of two rounds of investment in the amount of US$ 15 million each;̵ Creation and management of the compliance area;̵ Monitoring the Holding’s administrative and financial departments and consolidation of results; ̵ Monitoring works in Treasury and contacts with banks and financial entities;̵ Obtainment and maintenance of credit lines with commercial banks over R$ 10 million and a convertible note of $ 5 million;̵ Credit line obtainment of R$ 5,8 million from BNDES;̵ Credit line obtainment of R$ 18 million from IDB - Inter-American Development Bank, IFC;̵ Implementation and monitoring of external audit activities;̵ Monitoring both internal and external Legal Department: Corporate, Civil, Labor, Tax and Public legislation;̵ Monitoring the Human Resources department;̵ Implementation of a project with effective results in reducing costs and expenses;̵ Negotiation with suppliers of goods, obtaining in 2015 a 20% reduction in prices compared to 2014;̵ Company’s board-appointed Director and legal representative before Government Bodies;̵ Partner of various areas of the company, oriented towards strategy and goals, ensuring the accuracy and the principles of management of activities. Show less

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  Grupo EmpZ

  Apr 2017 - Mar 2018

  CFO

  ̵ ̵ Responsible for Planning and Control, Treasury, Human Resources, Supply Chain, Legal Department and IT, with 6 direct and 43 indirect employees;̵ Structuring of the Administrative and Financial areas;̵ Corporate reorganization of the group with the creation of a holding company for the service area and a holding company for the education area;̵ Preparing the annual budget, monitoring it on a monthly basis, and economic-financial analyses of projects; ̵ Hiring an advisor to implement a round of investment;̵ Monitoring works in Treasury and contacts with banks and financial entities;̵ Renegotiation of bank loans in the amount of R$ 75MM;̵ Obtainment and maintenance of credit lines with commercial banks and FDICs;̵ Monitoring of external audit activities;̵ Monitoring both internal and external Legal Department: Corporate, Civil, Labor and Tax legislation;̵ Monitoring the Human Resources Department;̵ Responsible for IT area (hardware, software and communication);̵ Responsible for the implementation of version 12 of ERP TOTVS. Show less

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  BMF Gráfica e Editora Ltda.

  Apr 2018 - now

  CFO

  ̵ Responsible for Planning and Control, Treasury, Human Resources, Billing and Accounts Payable, with 5 employees, as well as the outsourced areas of Accounting, Tax and Legal;̵ Preparing the strategic planning and the annual budget, monitoring it on a monthly basis, and economic-financial analyses for new projects and new businesses;̵ Monitoring works in Treasury and contacts with banks and financial entities;̵ Obtainment of credit lines with commercial banks and financial entities;̵ Implementation of a project with effective results in reducing costs and expenses; Show less