Alessio Stringari

Experience

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  Comune di Genova

  Jun 2005 - Jul 2005

  Database Management Summer Internship
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  IKEA Group

  Aug 2008 - Feb 2009

  Logistic Assistant

  • Receive shipments and ensure both quality and quantity• Create and maintain contact with vendors and customers to ensure timely delivery of goods• Interact with third party logistics service providers• Ensure accuracy of all inventories• Maintain communication with warehouse staff to ensure proper working order• Assist customers with inquiries• Create packing lists and update shipment information in database• Organize files both manually and electronically

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  Oxfam

  Sept 2012 - Jan 2013

  Volunteer Worker

  - Managing branch Marketing. - Being responsible for processing cash and card payments.- Be involved in stock control and management.- Stocking shelves with merchandise.

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  Trivago

  Aug 2014 - Feb 2015

  Brand Marketing - Media Planner Intern

  - Continuously review the media landscape worldwide to identify publicity opportunities and expand media channel exposure (mainly on TV).- Assist with strategic planning of international brand marketing campaigns to enhance recognition for trivago throughout the world.- Analyse and evaluate trivago’s performance on media channels of a specific market to conduct data-driven optimisation of current campaign.- Communicate and negotiate prices with media agencies and channels- Internship assignment Show less

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  The Dow Chemical Company

  May 2015 - Apr 2016

  EMEA Marketing & Business Communications Intern

  • Interdisciplinary multicultural project management.• Ensure Dow's print and online presence is consistent with branding guidelines through cross-checks. Involvement in overseeing the design of print and online materials such as webinar invites, brochures, digital material.• Support the delivery of internal and external communications as required such as Blog and Press Releases.• Creative development and project management support for world’s leading Water Tradeshow Aquatech Amsterdam 2015• Implementation of tactical marketing communication tools.• Professional design of executive briefing and presentations• Internship assignment Show less

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  FCA Fiat Chrysler Automobiles

  May 2017 - Dec 2017

  International Communication Coordinator

  • Share the Abarth Brand Strategy and support the branches in the preparation of their Marketing plans.• Coordinate the EMEA branches to make sure that the HQ guidelines (Digital, Above The Line and Below The Line) and strategies are aligned with the local markets ones.• Be the only Point of Contact between HQ and branches Communication.• Supervise branches ADV budget and Media Strategy.• Listen to specific branches requests and help them with the local adaptation.• Be the only Point of Contact with the HQ Media Agencies.• Work closely with the HQ team (Digital, ATL and BTL managers). Show less

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  DCMN

  May 2018 - Dec 2023

  • Full responsibility for assigned clients and their Offline marketing campaigns (performance-driven TV campaigns, OOH, Radio) • Advise digital commerce companies about opportunities to scale their business with data-driven and intelligent marketing campaigns • Plan, buy, control and continuously optimize clients’ (international) Offline marketing campaigns (focus TV)• Analysis and interpretation of campaign results, ability to explain them to clients and discuss the results with them on an advanced level • Prepare comprehensible campaign reporting, based on the DCMN proprietary TV attribution tool as well as third-party tools • Build good, yield-rich and long-term relationships with our (international) clients • Effectively communicate and convey our vision and philosophy to potential new clients and stakeholders• Supporting and training Junior Marketing Managers, and sharing knowledge and best case practices with Offline Marketing specialists from outside of the team Show less

  • Senior Manager Marketing Media & Strategy

    Mar 2021 - Dec 2023

  • Offline Marketing Manager

    May 2018 - Mar 2021
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  Zalando

  Jan 2024 - now

  • Senior Media Strategy & Planning Manager

    Sept 2024 - now

  • Senior Media Planning Manager

    Jan 2024 - Aug 2024