
Eddy Lu
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About me
Sales Manager
Education

International Trade Institute
2014 - 2015Certificate International Business Administration and English Program● Obtained fluent English skills in an all-English environment for presentations, negotiations, meetings, business correspondence, telephoning, business English, and exhibitions for a total of 432 hours● Obtained presentation skills by giving informative and persuasive presentations● Established international business knowledge through several case-studies from Harvard Business School ● Acquired cultural awareness through cultural awareness class (48 hours) and daily interaction… Show more ● Obtained fluent English skills in an all-English environment for presentations, negotiations, meetings, business correspondence, telephoning, business English, and exhibitions for a total of 432 hours● Obtained presentation skills by giving informative and persuasive presentations● Established international business knowledge through several case-studies from Harvard Business School ● Acquired cultural awareness through cultural awareness class (48 hours) and daily interaction with international instructors from South Africa, England, Australia, Canada, and USA● Developed communication and negotiation skills in courses conducted by Harmonious LearningActivities and Societie Show less

Soochow University
2004 - 2008Bechelor of business management Business managementActivities and Societies: Student association, Dancing club ● Obtained professional business managament knowledge in a total of 17 courses
Experience

HuaNan Securities
Nov 2010 - May 2011Stock Broker● Sought out and developed new clients by networking and generating lists of prospective clients● Researched financial markets and managed financial portfolio for clients

Tech-Stell Co. Ltd
Aug 2011 - May 2013Overseas Salesperson● Responsible for prospecting, cultivating, and following up on leads● Collaborated with over 8 foreign companies including closing sales and providing sampling ● Planned and participated in international fastener exhibitions● Supported R&D department to launch and design new products

Tong Yang Industry Co., Ltd.
May 2013 - Jun 2014Overseas salesperson● Led 2 local sourcing projects to support new Ford model launch in Taiwan ● Achieved localization goals via cost analysis and negotiation, at least 10 parts of All-New Kuga manufactured locally during working period ● Coordinated further localization study for responsible programs and became proficient in Ford global new program procurement process● Identified clients’ needs and communicated with engineers to complete projects

International Trade Institute
Jul 2014 - Jul 2015Student
微星科技股份有限公司
Jul 2015 - Jul 2018● Led a sales team of 4 people, and 10 frontline salespeople● Developed go-to-market strategy with a time-integrated marketing plan and sales plan, consisting of channel deployment, advertising scheme, and production plan● Simulated and managed quarterly business situation, including P/L analysis and budgeting● Defined product pricing, segment and key selling point message delivery for obtaining a relatively competitive position in the market ● Led a marketing team of 4 people, oversaw and directed marketing and communications efforts, furthered sales and marketing resource alignment● Ranked No.2 in high-end notebook market● Created various marketing campaigns with integrated marketing approaches like media strategy, PR activity, digital marketing, road show, and customer experience event, etc● Built relationships and connected with brands to develop further opportunities for collaborations
Product Manager
Dec 2017 - Jul 2018Marketing Manager
Jul 2015 - Nov 2017

布斯特機械股份有限公司
Jul 2018 - Sept 2020Sales Manager● Responsible for planning and executing the strategic plan for business development and account management● Closed sales with 3 large and several medium-sized accounts, and built partnerships with 3 overseas distributors● Built channel in domestic and international markets including Taiwan, Southeast Asia and China● Planned and executed marketing campaigns including online/ off-line activities, held 2-5 events and workshops per year
Licenses & Certifications
- View certificate

Python Data Structures
CourseraJan 2021 
TOEIC 970/990
ToeicFeb 2013- View certificate

Programming for Everybody (Getting Started with Python)
CourseraNov 2020
Languages
- enEnglish
- maMandarin
- taTaiwanese
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