BJ Pickard

Experience

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  Eau Claire Crush

  Apr 2007 - Jul 2010

  Assistant General Manager

  Began as a Board of Directors Intern in 2007 before being hired as the team's quarterbacks and receivers coach in 2008, and later promoted to Assistant General Manager in 2009. As an intern, responsible for public address announcing during games, secretary during Board of Directors weekly meetings, research and development of merchandise and marketing. Responsible for weekly game planning, play calling, film breakdown, creating scouting reports, recording, maintaining and submitting statistics, creating player and team highlight videos and obtaining, trading and distributing game film as a coach. As an Assistant GM, responsible for assisting General Manager with overall administration of football organization, serving as a member of the Board of Directors, producing and directing game day operations, developing and organizing internship program, interviewing and hiring game day and office interns, as well as writing press releases and other relevant literature for the organization. Show less

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  McKMedia, LLC

  Apr 2008 - Apr 2010

  DraftNation Senior Editor

  Responsible for authoring daily articles and posting news as well as supervising and managing other site contributors, marketing of DraftNation.com and Yayboo.com websites and organizing website partnership with WhatIfSports, a branch of Fox Sports.

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  UW-Eau Claire Athletic Department

  Apr 2008 - May 2010

  Responsible for writing immediate press releases following athletic events, compiling game statistics and distributing game information to various media outlets. Responsible for providing computer software instruction and troubleshooting assistance to students, faculty and staff in both classroom and one-on-one settingsProficient in: Microsoft Office Suite, Adobe Creative Suite, Premiere Elements, iMovie, Camtasia Studio Responsible for composing and mailing fundraiser letters for Athletics Department annual golf outing, contacting potential advertising clients and selling advertising space on university athletics website. Responsible for managing recruiting database, creating fliers and organizing information for annual fundraisers.

  • Sports Information Writer and Statistician

    Aug 2009 - May 2010

  • Software Trainer

    Jun 2006 - May 2010

  • Fundraising Intern

    May 2009 - Aug 2009

  • Football Operations Administrative Assistant

    Apr 2008 - Jan 2009
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  Philadelphia 76ers

  Aug 2010 - Dec 2010

  Public Relations Intern

  Responsible for acting as a media liaison for the NBA team, handling daily and weekly press clippings, assisting in the production of game day and seasonal publications, organizing mass mailings, notifying media of team happenings, signings, and releases, photographing team community events, and conducting visiting locker room post-game player interviews.

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  Arena Football League

  Jan 2011 - Dec 2015

  Director of Communications

  Began as a public relations intern in January 2011 before being hired full-time as a New Media Coordinator in October 2011. Promoted to Director of Communications in October 2012. Responsible for day-to-day oversight of all League media efforts including press release distribution to local and national media outlets, providing daily web content for ArenaFootball.com and serving as a primary media liaison for the League. In addition, responsible for managing all social media accounts including Facebook, Twitter and Pinterest, serving as the “in-house” graphics designer, web developer and video producer, as well as the host of the League’s “Off the Net” podcast. Show less

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  Capture Marketing

  Jul 2015 - May 2017

  Brand Strategist

  Responsible for management of day-to-day content strategy activities, including planning, pitching, and drafting compelling content, establishing media contacts, and developing key relationships to help broaden and deepen communication channels and increase brand awareness for Capture and Jared Allen's Homes for Wounded Warriors. In addition, responsible for maintaining and updating website content, drafting and editing copy, video, and photos, as well as managing social media outlets for Capture, JAH4WW, and other external clients. Show less

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  Minnesota Intercollegiate Athletic Conference

  Jun 2017 - now

  Associate Commissioner

  Responsible for leading all creative efforts to promote the MIAC and its 13 member colleges and universities, including oversight of sports information for all 22 sponsored sports, managing the Conference website, scheduling, awards, and officials' payroll. Additional responsibilities include strategic planning, playoff and championship administration, and branding and identity initiatives.

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  Chi Alpha Sigma

  Jul 2019 - now

  Assistant Director

  Responsibilities include supporting the operational aspects of the National College Athlete Honor Society, developing and implementing strategic goals and plans, and working with current and prospective chapters in their efforts to recognize high-achieving student-athletes.

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  Pick-6 Scouting

  Jan 2024 - now

  Executive Director