
Victor F.
HR and IR Executive

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About me
AdTech-Product Automation Specialist | Ex-Numerati Business Analyst (Engineering) | Expert in Data Analytics and Insights | Adobe Certified - Ps | Data Visualization.
Education

The Maharaja Sayajirao University of Baroda
2014 - 2017BCom - Bachelor of Commerce Business/Commerce, General
Experience

MAC Consultant
Jun 2017 - Aug 2019HR and IR ExecutiveExperienced HR/IR Executive with a proven track record of effectively managing human resources and industrial relations for prominent industries and companies in Vadodara. Proficient in navigating and adhering to various labor laws, including the Employees Provident Funds Act, Minimum Wages Act, Payment of Bonus Act, Contract Labor Act, and Employees State Insurance Act.Key Highlights:• Expertise in maintaining diverse statutory registers in compliance with labor laws.• Ensuring timely submission of statutory legal compliance to meet regulatory requirements.• Skillful in wage and salary administration for a smooth payroll process.• Proficient in drafting pre and post-employment letters and overseeing recruitment processes.• Experienced in liaising work to facilitate smooth interactions between the organization and relevant authorities.I excel in the dynamic field of HR and Industrial Relations, leveraging my knowledge and experience to ensure legal compliance and promote positive employee relations. Show less

WELTEC Institute
Jan 2020 - Mar 2020Web Designer• Crafting visually stunning and innovative designs that resonate with target audiences and align with brand identity.• Developing and optimizing websites to create engaging user experiences and establish a compelling online presence.• UI/UX Expertise: Designing intuitive user interfaces that prioritize user-friendly interactions, ensuring seamless and aesthetically pleasing user experiences.•Creating and maintaining consistent brand identities across all media, from print to digital, for strong and recognizable visual messaging.• Proficiency in diverse multimedia design tools and platforms to create a wide range of compelling and interactive content.• The ability to seamlessly transition between designing for print and digital media, translating concepts into effective visual executions.• A deep understanding of typography and layout design principles to maximize visual impact and readability in every project.• Illustration Skills: Expertise in custom illustration and graphic creation to elevate and enrich design projects with unique visuals.• Creating wireframes and prototypes to visualize, test, and optimize website and application interfaces for optimal user experiences.• Proficiency in designing responsive websites and applications that adapt seamlessly to various screen sizes and devices.• A commitment to quality assurance, conducting rigorous reviews to ensure design work meets the highest standards and is error-free.• Experience in managing design projects from concept to completion, adept at meeting deadlines and budget constraints.• Staying up-to-date with industry trends and evolving design technologies to deliver cutting-edge and relevant design solutions.• Skills: HTML 5, CSS 3, JavaScript, Bootstrap 4, Adobe Suite, Photoshop, Illustrator, Premiere Pro, In Design, XD, Dimension. Show less

Numerator
Jun 2020 - Sept 2023(Taken over by "Vivvix" on Jan'23)Dedicated Business Analyst with a proven track record in analytics, offering a blend of business acumen and advanced analytical skills. Expert in translating business objectives into actionable insights, driving data-driven decision-making.• Collaborated with stakeholders to understand business objectives and gathered requirements for analytics projects.• Conducted in-depth data analysis using statistical techniques, identifying trends and patterns to inform strategic decision-making.• Developed and maintained data models, ensuring the accuracy and reliability of data for analysis purposes.• Worked closely with data visualization experts to create impactful dashboards and reports, facilitating clear communication of insights to diverse audiences.• Engaged in continuous improvement initiatives, recommending and implementing changes to enhance business processes and data-related workflows.• Conducted quality assurance checks on data sources, addressing discrepancies and ensuring data integrity.• Led stakeholder management efforts, fostering strong relationships with business leaders, data scientists, and cross-functional teams.• Contributed to the development of new analytical approaches and methodologies, staying current with industry trends.• Presented findings in a clear and compelling manner, facilitating data-driven decision-making across the organization.Key Skills:• Data Analysis, Requirements Gathering, Data Modeling• Dashboard and Report Development• Communication and Presentation, Quality Assurance• Stakeholder Management, Process ImprovementTech Skills: SharePoint · Salesforce · Gatekeeper · Jira · Database Administration · Solr · Spotfire · Data Visualization · Data Analytics · SQL · Reporting & Analysis · Microsoft Power BI Show less • Known for maintaining and ensuring data accuracy and integrity through meticulous quality control processes and handling team of 20+ Associates. • Proficient in implementing robust data validation protocols to identify and rectify discrepancies, ensuring data reliability.• Proven ability to develop and oversee quality control standards, delivering consistently high-quality data outputs.• Skilled in conducting data audits and cleansing processes, resulting in improved data consistency and usability.• Demonstrated success in optimizing data workflows, reducing errors, and enhancing operational efficiency.• Ensuring data adherence to given standards, regulations, and best practices, reducing risks and ensuring data integrity.• Meticulous in documenting quality control procedures and generating reports to track and communicate data quality improvements.• Effective collaboration with Manager and teams to establish and maintain data quality standards.• Proficient in identifying the root causes of data quality issues and implementing corrective actions.• Developing and providing data quality training programs to enhance team capabilities and understanding.• Proactively seeking opportunities to enhance data quality and control processes, adapting to evolving data requirements.• Creating and tracking key performance indicators (KPIs) to measure the effectiveness of data quality control initiatives.• Identifying and mitigating data-related risks through comprehensive analysis and mitigation strategies.• Proficiency in data profiling techniques and standardization processes to maintain consistent and reliable data sets. Show less • Specializing in the comprehensive collection, processing, and analysis of media advertisements within the FMCG Goods sector.• Commitment to maintaining data accuracy by rigorously adhering to established policies and procedures.• A strong grasp of internal process flows and departmental procedures, ensuring a deep understanding of data handling.• Known for meticulous oversight of data quality and robust checks and balances within the department, guaranteeing data integrity.• Proactively identifying deviations from standard procedures and providing valuable suggestions for process enhancement.• Autonomous Productivity: Demonstrated ability to work productively with minimal oversight and as a valuable contributor within team settings.• Coding Specialist: Proficient in coding intricacies related to North American Markets and the FMCG industry, enhancing data accuracy and insights. Show less
Business Analyst (Engineering)
Nov 2021 - Sept 2023Senior Associate QC (Data Associate Lead)
Apr 2021 - Nov 2021Promo UPC, Data Classification Associate 2
Jun 2020 - Apr 2021

NielsenIQ
Jan 2024 - nowAdTech - Product Automation SpecialistEntrusted with leading the development and implementation of automated solutions to elevate product efficiency and quality. Collaborating closely with diverse cross-functional teams encompassing engineering, product management, and quality assurance, identifying automation prospects and drive projects from conception to fruition. • Formulated and executed a robust automation strategy, aligning it with company objectives.• Identified and evaluated areas for automation to streamline product development, testing, and deployment processes.• Spearheaded automation initiatives from inception to completion, ensuring timely delivery and alignment with project objectives.• Facilitated collaboration with cross-functional teams to define project requirements, scope, and deliverables.• Designed, developed, and maintained automated solutions employing tools like Selenium, Jenkins, Python, and analogous technologies.• Crafted and managed test scripts, frameworks, and cases to uphold product quality and performance standards.• Established and implemented automated testing protocols, ensuring product quality and reliability.• Conducted regular reviews and updates of automation scripts to maintain effectiveness and relevance.• Stayed abreast of industry trends and advancements in automation technology.• Recommended and implemented enhancements to existing automation processes to enhance efficiency and efficacy.• Documented automation procedures, test outcomes, and project advancements for internal and external stakeholders.• Proficiency in automation tools such as Selenium, Jenkins, Python, etc.• Sound grasp of the software development lifecycle (SDLC) and Agile methodologies.• Experience with CRM platforms and continuous integration/continuous deployment (CI/CD) pipelines and working with API's.• Familiarity with machine learning and AI-driven automation techniques.• Ability to apply statistical methods for data analysis, A/B testing. Show less
Licenses & Certifications

Programming in C Certification
CDACAug 2012
The Fundamentals of Digital Marketing
GoogleApr 2020- View certificate

Adobe Certified Associate in Visual Design Using Adobe Photoshop
AdobeMar 2021 
Office Automation
Ascent Computer EducationMar 2018- View certificate

Lean Six Sigma White Belt Certification
UdemyJan 2021 - View certificate

Adobe Certified Associate (ACA)
AdobeMar 2021 - View certificate

WordPress for Absolute Beginners
UdemyMar 2021 - View certificate

Advanced IT Troubleshooting for Helpdesk Support Technicians
UdemyMar 2021 .webp)
Computer Concepts
NATIONAL INSTITUTE OF ELECTRONICS & INFORMATION TECHNOLOGY (NIELIT)Jul 2018
Introduction to Data Studio
GoogleMar 2021
Honors & Awards
- Awarded to Victor F.Driven to win NielsenIQ Sep 2025
- Awarded to Victor F.Accountable for Results NIQ Jul 2025
- Awarded to Victor F.Accountable for Results NIQ Dec 2024 For going above and beyond KPI targets to deliver excellent solutions to very complex challenges
- Awarded to Victor F.Spot Award - September 2021 Numerator Sep 2021 Awarded for Outstanding Performance.
- Awarded to Victor F.Star Performer Award Numerator Jul 2021 Presented in Recognition of Outstanding Performance
- Awarded to Victor F.Star Performer Award Numerator Apr 2021 Presented in Recognition of Outstanding Peformance
- Awarded to Victor F.Adobe Certified Associate Adobe Mar 2021 Adobe Certified Associate - Visual Design Using Adobe Photoshop
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