Rita Miguens Lopes Bouças

Experience

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  Tox'Inn Marketing Promocional

  Jan 2015 - Dec 2019

  Direct Marketing of Brands, Products and Services

  Throughout my academic career, I have done several jobs as an brand, product and service promoter for Tox'Inn. In promotion actions, I worked both alone and in a team, having gained experience and developed tools, so I'm always adapted to the needs presented in each situation.I had the opportunity to develop interpersonal skills such as:- Leadership, - Time management, - Teamwork and soft skills such as:- Emotional intelligence. These works also contributed for me to be more:- Dynamic, - Proactive,- Persistent, - Assertive person.The agency worked with brands from different sectors, and the structure of the events I attended varied depending on both the brand and the industry, which helped me to develop skills such as:- Adaptability,- Flexibility.I participated in:- Brand activation actions, - Charm actions, - Handling, - Corporate events, - Openings - Launches Show less

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  Rua Comunicação

  Jan 2015 - Dec 2019

  Product Marketing

  Promoção de produtos e serviços nos mais diversos eventos, para clientes nos vários ramos de negócios.

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  Cool Art

  Mar 2016 - Oct 2021

  - Set, plan and implement social media and communication campaigns and strategies- Provide engaging text, image and video content for all social media and professional accounts- Monitor, track and report on feedback and online reviews- Build relationships with customers, industry professionals and journalists- Stay up-to-date with digital technology trends Owner of COOL ART, a graphic design and digital marketing project that can be found through Instagram with the name: @r_cool_art - The service most in demand is illustration

  • Community Manager

    Apr 2018 - Oct 2021

  • Graphic Designer

    Mar 2016 - Oct 2021
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  FIX CHIQ

  Jan 2017 - Jun 2018

  Event Assistant

  Assistente de espetáculos no CCB-Centro Cultural de Belém

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  Câmara Municipal de Cascais

  Nov 2020 - now

  - Social Media Management: INSTAGRAM: @cascais_oficial FACEBOOK: Câmara Municipal de Cascais.- Brainstorming visual and copy ideas with other members of the creative team.- Proposing copy concepts in an engaging way for clients and carrying out projects once they are approved.- Define most important social media KPIs.- Manage and oversee social media content.- Measure the success of every social media campaig.- Stay up to date with latest social media best practices and technologies.- Use social media marketing tools such as Bitly.- Monitor SEO and user engagement and suggest content optimization.- Communicate with influencers and celebrities via social media to create a strong network.- Provide constructive feedback.- Goals identification and communication strategies elaboration.- Media planning and daily support of social media platforms and website - back-office management.- Metrics annalyses and reports elaboration - Google Analytics; Facebook Analytics. Show less - Responsible for Social Media Management: INSTAGRAM:@cascais_oficial and FACEBOOK: Câmara Municipal de Cascais- Development of strategies to increase the engajement - Performing research on current benchmark trends and audience preferences- Designing and implementing social media strategy to align with the institution goals- Setting specific objectives and reporting on ROI- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)- Monitor SEO and web traffic metrics- Collaborate with other teams, like Design, Managers and public service to ensure brand consistency- Communicate with followers, respond to queries in a timely manner and monitor customer reviews- Oversee social media accounts’ design (ex: Facebook timeline cover, profile pictures and Instagram layout)- Suggest and implement new features to develop brand awareness, like promotions and Giveaway's- Stay up-to-date with current technologies and trends in social media, design tools and applications (Ex: Instagram IGTV, Facebook business new features..) Show less

  • Marketing Communication Manager

    Jul 2021 - now

  • Social Media Manager Assistant

    Nov 2020 - Jul 2021
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  CRM Motorsport

  Nov 2022 - now

  Communication & Events manager

  As a freelancer, I've worked alongside the company's marketing team to plan, organize, manage, and execute motorsport activities, including championships, races, track days, and private events.- During this time, I served as Communications Manager, drafting and overseeing press releases and all media-related activities, from photography services, social media content production, television broadcasts, to livestream sessions on YouTube for CRM Motorsport and six other platforms (Super Seven by Toyo Tires now called Caterham Motorsport Iberia, Kia GT Cup, Estoril Experience Day, Legend Cars Iberian Series, Racing Sound Fest, and Caterham Festival).- At the events, I was in charge of creating social media content, coordinating podium ceremonies, providing staff support, and making sure that every aspect of the event proceeded smoothly as planned.- As many events took place outside of Portugal, I was also responsible for handling logistics for the staff, such as accommodations, travel, and meals. Show less