Aja-Nikiya Estro

Aja-Nikiya Estro

Freelance Journalist

Followers of Aja-Nikiya Estro894 followers
location of Aja-Nikiya EstroSt. Petersburg, Florida, United States

Connect with Aja-Nikiya Estro to Send Message

Connect

Connect with Aja-Nikiya Estro to Send Message

Connect
  • Timeline

  • About me

    Humanitarian. Animal Rescuer. Conservationist. Sustainability Professional. Nonprofit Leader. Human Rights Consultant.

  • Education

    • Florida State University

      2004 - 2008
      Bachelor of Science (B.S.) Marketing

      Activities and Societies: Florida Public Relation Association, National Society of Collegiate Scholars, Invisible Children

    • Antioch University-PhD Program in Leadership and Change

      2021 -
      Doctor of Philosophy - PhD
    • University of South Florida

      2013 - 2014
      Master of Arts (M.A.) Global Sustainability
    • University of San Francisco

      2008 - 2009
      Master Certificate in Internet Marketing Integrated Online Strategies, Search Engine Mktg & Usability, Adv Interactive Marketing & Measuremen
  • Experience

    • Tallahassee Democrat

      Dec 2007 - May 2008
      Freelance Journalist

      Wrote featured spotlight article for Real Estate Section, selected, researched and prepared questions for chosen interviewee, interviewed featured realtors

    • Cumulus Broadcasting

      May 2008 - Aug 2008
      Account Executive

      Prepared promotional plans, assisted with voice over talent, developed and negotiated proposals, maintained account lists and solicited new business, developed and maintained relationships with clients, contacted prospective customers to sell on-air commercials.

    • Bisk

      Sept 2008 - Mar 2010
      Media Production Coordinator/Marketing Manager

      Developed and maintained time-sensitive, updated project schedules while working with Brand and Marketing Managers to ensure timely deliverables. Assisted copywriters and web designers with creative direction and production. Worked directly with Internet Media Manager and Media Department to launch and manage campaigns. Coordinated online and print ads from receipt of Insertion Order through the end of campaign reports for more than 30 campaigns.

    • FKQ Advertising

      Aug 2010 - Feb 2012
      Interactive Project Manager

      Managed interactive projects for clients including Dollar Rental Car, Thrifty Rental Car, Badcock, Melitta, McDonalds and Transitions. Created functionality requirements documentation for all interactive projects including websites, Facebook applications, Mobile applications, etc. Managed all social networking projects from RFP to completion including all creative, development and tracking. Delivered routine Omniture reporting and analysis (Site Catalyst, Test & Target, Insight) to Brand Team and clients. Analyzed of Nielsen, Forrester, Kantar and other market research reports to gain further insight on social media research, market influence analytics, online consumer behavior tracking, audience measurement, media consumption and media planning. Managed design, production, deployment and reporting of all email campaigns. Show less

    • Clearwater Marine Aquarium

      Jun 2011 - Jul 2013
      Digital Marketing & Operations Manager

      Developed an in-house marketing structure and team including organizational charts, new roles and responsibilities and new team member training. Managed overall work flow of product launches, promotions, online store products and all software implementations. Performed needs assessment and competitive analysis for a new e-commerce site, reservation system, web analytics tool and CRM software. Introduced a social media strategy that compartmentalized numerous social networking sites to meet the specific needs of the organization and its followers while managing the reputation, content and reporting. Increased social media following from 10k to over 500k on Facebook and Twitter. Show less

    • Advanced Healthcare Partners

      Jan 2013 - Jan 2014
      Digital Marketing Manager

      Manage all software integrations, marketing automation, social media and PPC campaigns. Oversee digital marketing strategies for all clients.

    • Aveda

      Aug 2014 - Dec 2016
      Digital Marketing Consultant
    • Peacework

      Mar 2015 - now
      International Program Manager

      Peacework is a 501(c)3 global nonprofit organization that engages communities, academic institutions, and corporations in innovative cross-sector solutions for sustainable development around the world and across seven development disciplines: agriculture, business, education, engineering, health, public service, and technology.

    • Just One Humanity

      May 2015 - Jul 2017
      Founder/Executive Director

      Our mission is to end extreme poverty in remote rural areas through sustainable solutions that preserve biodiversity and inspire global citizenship.We envision a world where basic needs are met for all people, serving as a foundation for self-sustainability and environmental stewardship.

    • Compassion Kind

      Sept 2017 - now
      Founder

      Compassion Kind is dedicated to promoting a more conscious culture through compassionate actions to end the suffering of all beings. We want to create a paradigm shift that elevates human consciousness and strengthens the human-animal bond. People helping animals and animals helping people. We do this through education, advocacy, relief work and community projects. We believe compassion is a catalyst for change.

    • A+C Foundation Athletes/Artists + Causes

      May 2020 - Jul 2022
      Digital Marketing Consultant
  • Licenses & Certifications

    • Geographic Information Systems

      University of South Florida
      May 2014
    • An Introduction to the U.S. Food System: Perspectives from Public Health

      Coursera
      Mar 2013
      View certificate certificate
    • Energy 101

      Coursera
      Apr 2013
      View certificate certificate
    • Introduction to Environmental Law and Policy

      Coursera
      Feb 2014
      View certificate certificate
    • Animal Behaviour and Welfare

      Coursera
      Aug 2014
      View certificate certificate
    • Human Rights Education Training

      US Institute of Diplomacy and Human Rights
      Apr 2023
      View certificate certificate
    • Master Certificate in Internet Marketing

      University of San Francisco
      Apr 2009
    • How Green Is That Product? An Introduction to Life Cycle Environmental Assessment

      Coursera Verified Certificates
      Mar 2014
      View certificate certificate
    • AU Graduate School of Leadership and Change - HIPAA

      CITI Program
      Nov 2021
      View certificate certificate
    • Small Animal Emergency Sheltering

      Disaster Animal Response Team
      Aug 2013
  • Volunteer Experience

    • Volunteer/Foster Mom

      Issued by Pinellas County Animal Services on Sept 2011
      Pinellas County Animal ServicesAssociated with Aja-Nikiya Estro
    • Animal Caregiver

      Issued by Suncoast Primate Sanctuary on Jan 2014
      Suncoast Primate SanctuaryAssociated with Aja-Nikiya Estro