
Lotta Salin
Telemarketing Agent

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About me
Doctoral Researcher (e-leadership with digital communication) at UEF
Education

Lappeenrannan Lyseon Lukio
2013 - 2016High School DiplomaActivities and Societies: Tutor

LUT University
2019 - 2021Master of Science - MS Economics and Business AdministrationMain: International Marketing ManagementMinor: SustainabilityTitle of Master's Thesis: Exploring the customer experience through customer journey in online store : case study in the fashion retail industry

Sheffield Hallam University
2019 - 2019Exchange Student Economics and Business AdministrationI studied five months as an exchange student in Sheffield Hallam University, England. Courses- Campaign Management, 10 ECTS credits- Global Business Environment, 10 ECTS credits- Customers and Markets, 10 ECTS credits

University of Eastern Finland
2022 - 2024Doctor's Degree Economics and Business AdministrationResearch area: E-leadership, digital communication, communication competence, virtual teams

Lappeenranta University of Technology
2016 - 2019Bachelor of Science - BS Economics and Business AdministrationMain: Financial ManagementMinor: International MarketingTitle of Bachelor's Thesis: Real estate brokerage companies' brand communication in digital channels
Experience

Buusteri Oy
Jun 2013 - Jul 2013Telemarketing AgentMy responsibilities as a telemarketing agent:- Selling magazines by phone- Using cold calling for contacting potential customers - Closing the deals and rocking the sales- Promoting "Kotivinkki" magazine and boosting the sales of the productI reached my sales goals and I was one of the most successful telemarketers in the office. I learned valuable customer service skills and learned how to solve conflicts. My negotiation skills improved significantly.

PH Marjatori
Jun 2015 - Aug 2015SalespersonMy job as a berry seller:- Serve customers, sell berries and vegetables - Arrange, maintain and clean the counter- Manage the berry inventory and make new orders when needed- Work alone independently and together with colleaguesI learned valuable seles and customer service skills. My confidence with working independently increased. I also learned how to use a payment terminal and cash register.

PH Marjatori
Jun 2016 - Aug 2016SalespersonI was asked to continue working at PH Marjatori, so I went back there for another summer. This year, I also participated for training new summer employees. The tasks included:- Guiding and training the new summer employees- Serving customers, selling berries and vegetables- Arranging, maintaining and cleaning the counter- Managing the berry inventory and making new orders when needed- Working alone independently and together with colleaguesI learned how to teach new colleagues and transfer information. I enjoyed being a role model and leading by example. Show less

S-ryhmä / S Group
May 2017 - Aug 2017SalespersonI worked in a grocery store and my tasks included:- Customer service and cashiering- Creating Tax Free and Invoice documents- Stocking of shelves, cleaningI learned how to work under a pressure in a hectic working environment. My customer service skills improved. I got positive feedback from the customers and colleagues about my positive and energetic attitude.

Verohallinto - Finnish Tax Administration
May 2018 - Sept 2018Tax ClerkMy responsibilities as a tax clerk:- Making tax assessment decisions of individuals- Getting familiar with income tax law- Communication and customer service with taxpayers via phone and electronic letters- Using GenTax and MS Office softwares on a daily basisThis work experience taught me how to adopt new information quickly. I became more self-confident with making decisions independently and with justifying them. My communication skills and problem-solving skills improved. Show less

Verohallinto - Finnish Tax Administration
May 2019 - Sept 2019Tax ClerkI was asked to work for the second summer in Finnish Tax Administration so I decided to continue there. This year I was able to offer support for the new summer trainees who worked in the organization for the first time. My main responsibilities as a senior tax clerk :- Making tax assessment decisions of individuals, business owners and self-employed people- Learning more about income tax law- Making tax assessment decisions independently and justifying them based on the law - Using GenTax software and MS Office daily- Communication with taxpayers via phone and electronic letters- Supporting other team members and offering help Show less

Väre
Feb 2020 - Apr 2020Consumer Sales TraineeMain tasks included:- Focusing on a sales channel "kilpailuttaja.fi"- Organizing & managing new electricity contracts and customer flow from "kilpailuttaja.fi"- Sending follow-up offers to current customers (e-mail & text messagas)- Organizing contracts and customer profiles at CRM system (Microsoft Dynamics)- Customer service via e-mail and phone- General sales related tasks with Microsoft Dynamics 365 and Kolibri softwaresI learned to handle routine and ad hoc tasks. I enjoyed working in a dynamic industry which was highly competed. I learned a lot about marketing and sales activities in the electrical industry. I also learned how to prioritize and get my responsibilities done under pressure. Show less

Verohallinto
May 2020 - Aug 2020Tax ClerkI specialized in forest taxation in Finland:- Tax assessment decisions of individual forest owners- Making tax assessment decisions independently and justifying them based on the law - Communication with individual forest owners about forest taxation via electronic channels and phone calls- Working with a talented team of tax clerks who supported each otherI enjoyed being able to widen my knowledge about taxation and learn about forest taxation in Finland. I got a chance to serve a new customer segment, individual forest owners, which was totally a new experience. Furthermore, I received positive feedback from my colleagues about being proactive and organized with my responsibilities. Show less

Väre
Feb 2021 - Apr 2021Sales Support RepresentativeI specialized in solar energy and solar panel sales. My main responsibilities and tasks were:- Sending personalized solar panel offers for B2C customers- Being responsible for the whole sales process from prospect to closed deal ( Consulting and mapping the customer needs, sales negotiations, closing the deals)- Conducting a customer feedback survey, data analysis with MS Excel- Communication with external partner organizations, e.g. installation orders- Sales related back office tasks- Creating new customer profiles and new contracts into CRM system (Microsoft Dynamics)- Assisting the customer service teamI reached my sales goals and enjoyed being able to grow my expertise in the field of solar energy. I was able to work for a better tomorrow and able to increase the knowledge of public about renewable energy. My sales, communication and negotiation skills improved a lot. The industry was dynamic, constantly developing and under a tense competition which is why there were new opportunities every day. I learned how to work under a pressure. Hands-on working style and a can-do attitude were highly needed in this position. Show less

LUT University
May 2021 - Aug 2021Research AssistantI worked as a part of International Marketing team at LUT School of Business and Management (LBM). I offered assistance for professors and research groups with conducting different academic research articles. I spent most of my time data gathering. In this position, I was responsible for:- Recruiting potential interviewees and company representatives for research interviews- Gathering quantitative data- Assisting with a systematic literature review- Conducting over 20 research interviews related to B2B influencer marketing- Conducting over 20 research interviews related to digital sales interaction in the context of international solution selling- Conducting over 30 research interviews related to influencer marketing in the context of a travel campaignI learned a lot about academic world and I was able to see from the inside how academic research is conducted. I met lots of new people who were experts in their own field. This position was a great match with my personal interests. Show less

University of Eastern Finland
Sept 2021 - now➡ Academic peer-reviewed publications• Salin, L. & Koponnen, J. (2023). Käsiteanalyysi etäjohtamisesta. Hallinnon Tutkimus, 42(5), 545-559. https://doi.org/10.37450/ht.124958 • Salin, L., Koponen, J., Keränen, J., & Metsola, J. (2022). Poikkeuksellista viestintää – Voiko etävuorovaikutus tuhota arvoa? In Koskela, M., & Kantanen, H. (Eds.), Poikkeuksellinen viestintä (pp. 126-142). Helsinki: ProCom - Viestinnän ammattilaiset ry. https://doi.org/10.31885/2022.00001➡ Conference presentations • 14.-16.6.2023 European Academy of Management, EURAM 2023. Dublin, Ireland. Attending in-person.• 21.4.2023 A new era of leadership: Digital discourse, culture(s) and communication. Paris, France. Attending online.• 19. - 22.10.2022 European Communication Research and Education Association, ECREA, 2022. Aarhus, Denmark. Attending in-person.• 14.-16.9.2022 Industrial Relations in Europe Conference IREC & Työelämän tutkimuspäivät 2022. Tampere, Finland. Attending in-person.➡ Research exchange• 6. - 14.11.2023 in J.F. Oberlin University. Tokyo, Japan. In-person exchange. • 11. - 15.9.2023 in Ca' Foscari University of Venice. Erasmus staff exchange in Venice, Italy. In-person exchange.• 3. - 13.9.2022 in J.F. Oberlin University. Tokyo, Japan. In-person exchange. ➡ Grants• 2023: Liikesivistysrahasto, 26 000 €.• 2022: Liikesivistysrahasto, grant for a conference trip, 1 500 €.• 2022: Joensuun kauppaopetuksen tukisäätiö, grant for the promotion of a doctoral dissertation, 5 000 €.➡ Teaching2024• Teacher, Master level course "Haastavat tilanteet liiketoiminnan johtamisessa". 6 credits. Organized by UEF Business School.2023• Supervisor for bachelor students writing their thesis• Assistant teacher, Master level course "Palveluliiketoiminta ja aineettoman pääoman johtaminen". 6 ECTS credits. Organized by UEF Business School.2022• Assistant teacher, Master level course "Palveluliiketoiminta ja aineettoman pääoman johtaminen". Show less With an international research team we investigate e-leadership and digital communication in large IT companies in Finland and Japan. The research project is funded by Academy of Finland.My main tasks as research assistant:- Co-authoring a scientific paper of e-leadership- Research collaboration and recruitment of IT industry experts (executive board members) from large IT companies- Conducting over 25 research interviews with the IT industry experts- Updating our blog, writing new blog posts Show less
Doctoral Researcher
Jan 2022 - nowResearch Assistant
Sept 2021 - Dec 2021
Licenses & Certifications
- View certificate

Achieving Student 2016-2017 – LUT School of Business and Management
LUT UniversityNov 2017 - View certificate

Achieving Student 2017-2018 – LUT School of Business and Management
LUT UniversityNov 2018 - View certificate

Achieving Student 2018-2019 – LUT School of Business and Management
LUT UniversityNov 2019
Volunteer Experience
Student Tutor
Issued by LUT University on Aug 2017
Associated with Lotta SalinProject Division Member
Issued by Enklaavi ry on Jan 2018
Associated with Lotta Salin
Languages
- fiFinnish
- enEnglish
- swSwedish
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