Ana Maria Moreno Quezada

Experience

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  Universidad de La Sabana

  Jan 2015 - Dec 2016

  International Relations EICEA – Assistant

  Support the internationalization activities of the administration faculty.- Guide students in their study abroad plans. - Guide foreign students on arrival at the university. - Advertising design.

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  Neurosketch

  Jan 2017 - Jun 2020

  In charge of leading and executing international and national projects that seeks to evaluate product packaging, advertising, and consumer behavior.- Managed projects for clients in industries such as makeup and perfumes, food and beverage, insurance, home and personal care, and entertainment, in Colombia, Mexico, Peru, and Costa Rica.- Managed teams of up to 10 people.- Delivery of results to international senior management across Latin America and Europe.- Data interpretation and strategy creation. - Development of reports that guide managers to strategic actions Show less

  • Project leader - Costumer & Market Insights

    Jan 2018 - Jun 2020

  • Intern - Junior Consultant

    Jan 2017 - Dec 2017
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  Universidad de La Sabana

  Jul 2018 - Jul 2021

  Fashion Marketing | Lecturer
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  L'Oréal

  Jul 2021 - Dec 2021

  Costumer & Market Insights Analyst - Luxury division

  Support the CMI team with the development of international research projects for new product launches for the brands Yves Saint Laurent, Prada and Valentino: Evaluation of product concept, packaging, advertising, perfume juices, names, and brand ambassadors for makeup, fragrances, and skincare.- Development of project briefs, monitoring qualitative and quantitative ad-hoc tests in France, US, UK, and China.- Analysis of consumer trends, behaviour, shifts, and motivations in the beauty market in the US, Europe, and Asia. Show less

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  Christian Dior Couture

  Jan 2022 - Jun 2022

  International Retail Performance Assistant

  Supporting the international Retail performance team's mission to optimise the customer experience and commercial efficiency of our worldwide boutiques. - Work on international projects: Book an Appointment, NPS/Dior (In)sight, Store to Web and Pay by link.- Give support to the different zones (APAC, JAPAN, AMERICAS, EMEA) with an understanding of the retail performance digital tools.

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  Gucci

  Jul 2022 - now

  I lead a team of 12 people, ensuring excellence in client experience and operational efficiency. I drive sales through strategic CRM initiatives, visual merchandising coordination, and stock management. I coach and motivate my team through performance analysis and targeted incentives. Acting as a key link between store operations and corporate strategies, I contribute to optimizing business performance while upholding the brand’s standards. 1. Client advisor Gucci Women Ready to Wear at Galeries Lafayette Boulevard Haussmann - Paris, France (July - December 2022)2. Omnichannel client services at Gucci G9 - Scandicci, Italy (January- March 2023)3. Merchandising assistant for Western Europe - Paris, France (April -June 2023)4. Clienteling Specialist Western Europe - Paris, France (July - October 2023)5. Retail Performance and Operations Assistant - Milan, Italy (October - December 2023)

  • Team Manager Gucci Milano Malpensa Airport

    Jan 2025 - now

  • Team Manager Gucci Galeries Lafayette

    Jan 2024 - Dec 2024

  • GRADE - EMEA Retail Management

    Jul 2022 - Dec 2023