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Billy Zonzo

Billy Zonzo

Ecommerce Business Owner

Followers of Billy Zonzo653 followers
location of Billy ZonzoChicago, Illinois, Estados Unidos

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  • Timeline

  • About me

    CX Senior Research Analyst at Ipsos | BBA Marketing (Research & Analytics)

  • Education

    • Rock Valley College

      2018 - 2020
      Associate of Arts - AA

      Actividades y grupos:Running Start Club

    • University of Iowa

      2021 - 2023
      Bachelor of Business Administration - BBA Marketing Research & Analytics

      Actividades y grupos:Dance Marathon and Student Modeling Graduated with highest distinction (top 2% of students)

    • Belvidere North High School

      2016 - 2020
      High School Diploma 4.14

      Actividades y grupos:Running Start Dual Enrollment Program: - Obtained my Associate of Arts from Rock Valley College while pursuing my high school diploma. Belvidere Bombers Baseball: - I played for a travel baseball team during the Summer and Fall (not directly affiliated with my high school).

  • Experience

    • Billy's Beats

      Jun 2017 - Jan 2022
      Ecommerce Business Owner

      • Designed web pages to sell instrumentals created to meet market needs based on Google Trends data• Curated promotional content and monitored advertisement effectiveness and consumer engagement using metrics from Google/Facebook advertising and Google Analytics• Utilized mailing lists and social media to communicate with customers and build consumer relationships

    • Canteen Vending

      Jan 2020 - Jan 2020
      Picker

      • Organized product to be loaded onto trucks to fulfill orders• Analyzed data from vending machines to determine the amount of product clients needed• Collaborated with coworkers to ensure accuracy in large deliveries

    • Mini Mouthful Donuts

      Jan 2022 - May 2023
      Marketing Research Consultant

      • Conducted exploratory research to discover the geodemographic and psychographic makeup of Mini Mouthful's target population, as well as trends within the industry• Created and pretested questionnaires through Qualtrics and distributed them to probability samples of the target population to help provide insight for decision problems outlined by managers• Edited, coded, analyzed, and visualized primary data from responses and secondary data from internal databases to determine customer satisfaction with various marketing mix components, the viability of expanding to a brick-and-mortar operation, and support for introducing new products Mostrar menos

    • Navigate

      Jan 2023 - Mar 2024

      • Assisted with all phases of primary research and analyze insights for clients in the NBA, collegiate athletics, professional golf, entertainment / media, beverage / consumer packaged goods (CPGs), and technological industries• Daily tasks included: questionnaire design, survey programming , testing survey logic, coding and formatting survey data, analyzing primary and secondary data, creating visually appealing reports relating to sponsorship impact, brand health, and audience segmentation, utilizing secondary databases to assist primary research analyses, and participating in client calls• Co-led a thought leadership project on Gen Z and their behaviors, psychographics, and brand engagement that was presented to a major beverage brand and is now being used in client outreach and internal knowledge to supplement future research• Led a secondary research project aimed at investigating the behavioral and psychographic makeup of American soccer fans and presented ways to grow interest / engagement with the sport to capitalize on increasing interest within the U.S.• Exposure / practice with the following tools: SightX, GWI, 3M VAS, Meltwater, SponsorUnited, Helixa, Placer.ai, Excel, PowerPoint, and more Mostrar menos

      • Primary Research Analyst

        Jan 2023 - Mar 2024

      • Consumer Insights and Strategy Intern

        Jan 2023 - Jan 2023

    • The University of Iowa Tippie College of Business

      May 2023 - Jan 2023
      Research Assistant

      • Extracted and coded physical response behavioral data from over 400 respondents• Assisted with ongoing behavioral analysis studies at the Tippie College of Business• Aided in interpreting physiological data and troubleshooting errors discovered in data

    • Ipsos in US

      Mar 2024 - now

      • Senior Research Analyst

        May 2025 - now

      • Research Analyst, Customer Experience

        Mar 2024 - May 2025

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Billy Zonzo
      President's List (four semesters) University of Iowa ene 2024 Awarded for achieving at least a 4.0 GPA for two consecutive semesters while taking at least 12 semester hours per semester.
    • Awarded to Billy Zonzo
      Dean's List (all semesters) University of Iowa dic 2023 Awarded for achieving at least a 3.50 GPA and taking at least 12 semester hours.
    • Awarded to Billy Zonzo
      National Scholars Award University of Iowa ago 2021 Scholarship awarded based on high school GPA and SAT scores.
    • Awarded to Billy Zonzo
      President's List (Fall 2018 - Spring 2020) Rock Valley College jun 2020 Awarded for achieving at least a 4.0 GPA while taking at least 12 semester hours. I received this award all eight semesters in which I attended Rock Valley College.

  • Volunteer Experience

    • Fundraising Volunteer

      Issued by University of Iowa Dance Marathon on Jan 2021
      University of Iowa Dance MarathonAssociated with Billy Zonzo