Jagannath S

Experience

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  Frost & Sullivan

  Jul 2011 - Apr 2013

  Research Associate - Automotive & Transportation

  ➤ Implemented the market research projects and consulting projects with high efficiency and effectiveness.➤ Data collection through Primary research and Secondary research.➤ Analysis of the data by forming the appropriate model by which the market trend is determined and the recommendations and solutions are given accordingly.

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  India Yamaha Motor Pvt. Ltd.

  Apr 2013 - May 2019

  ➤ Define product wise Potential target customer, Market segmentation, Positioning and devise Marketing strategy.➤ Design, develop and lead the execution of Quantitative, Qualitative research and data analysis to understand key Consumer Insights and transform it into actionable marketing strategy.➤ Generate market intelligence report and countermeasures are proposed to answer core business questions and support improved action oriented data-driven decision making.➤ Lead the cross functional project management for new product launch activities/existing product corrective actions taken by R&D, Marketing, Sales, Service, Spare parts, CS and MSP.➤ Monitor cross function KPI and review all marketing campaigns to understand the customer impression. Show less

  • Manager - Marketing Planning

    Jan 2019 - May 2019

  • Deputy Manager - Marketing Planning

    Jan 2016 - Dec 2018

  • Assistant Manager - Marketing Planning

    Apr 2013 - Jan 2016
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  Royal Enfield

  May 2019 - now

  Manager - Product Strategy