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Greg Tucker

Greg Tucker

Principal

Followers of Greg Tucker18000 followers
location of Greg TuckerDallas, Texas, United States

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  • Timeline

  • About me

    CXPA Board of Directors, CXO, Fractional CXO, CX Expert and Board Advisor working with CEO's and Leaders to drive global growth through Customer Experience transformation. CCXP, CX Expert, 4X LinkedIn Top CX Voice

  • Education

    • Stanford University Graduate School of Business

      1984 - 1986
      MBA Strategy, Marketing & Operations

    • Kansas State University

      1974 - 1978
      BS Mechanical Engineering

      Activities and Societies: Sigma Chi, Tau Beta Pi

  • Experience

    • Mercer Management Consulting

      Jan 1986 - Jan 1991
      Principal

      Led the devleopment fo Business strategy, competitior analysis & benchmarking as well as Marketing and Operational strategies and improvement programs

    • CSC Index - Eleventh - FEKRA More Group

      Jan 1991 - Jan 1996
      VP & Partner

      Led the development and execution of business transformation strategies and programs for Fortune 100 clients

    • Futurizenow

      Jan 2000 - Sept 2000
      CEO

      Created customer-driven companies by leveraging Voice-of-the-Customer (VOC) programs and customer-oriented online experiences.

    • AAA No. Cal (formerly CSAA)

      Jan 2002 - Jan 2007
      VP Business/Customer Experience Transformation

      Led the transformation of business operations and the cross-channel customer experience to increase profitability, customer loyalty and employee engagement.

    • Clorox

      Aug 2007 - Oct 2008
      Director Brand/Process Improvement

      Leading enterprise-wide transformation efforts for Clorox, a global CPG leader.

    • Copart

      Oct 2008 - Sept 2011
      SVP Chief Marketing Officer, Customer Experience Leader

      Leading growth-oriented marketing and customer experience process improvements for this leading online auction company.

    • Tucker & Company - Customer Experience Experts

      Sept 2011 - now
      CEO, CXO, CMO, CCXP

      Lead CX and executive teams to transform their customer experience and business processes to drive growth and profitability.

    • Gold Research, Inc

      Jan 2016 - now
      Chief Journey Mapper

      Leads client engagements to help better understand customer journeys. Customer Journey Research & Insights for B2C and B2B companies. Qualitative research, quantitative research and Value Leakage analysis that identify revenue and profit opportunities.

    • CXPA

      Aug 2016 - Feb 2021
      CX Expert

      CXPA selects 10-15 Experts each year to provide experience and insights to the 3,000+ member global organization on all things customer experience. Check them all out at:http://www.cxpa.org/learn/experts

    • The University of Texas at Dallas

      Oct 2019 - Oct 2019
      Guest CX Lecturer

    • Net-X OS

      May 2024 - now
      Advisory Board Member

    • ZeroNet Energy Homes

      Jun 2024 - now
      Advisory Board Member

    • GlobalityNet Outsourcing and Consulting

      Aug 2024 - now
      Advisory Board Member

    • Customer Experience Professionals Association (CXPA)

      Dec 2024 - now
      CXPA Board of Directors

    • Experient

      Apr 2025 - now
      CX Expert

  • Licenses & Certifications

    • Who's Who of Customer Experience

      Jan 2016
      View certificate certificate

    • CCXP

      CXPA
      Aug 2014
      View certificate certificate

    • NetPromoter Certified Associate

      Satmatrix
      Oct 2011

    • Six Sigma Black Belt

      Sept 2007

    • Most Promising Customer Experience Management Service Providers

      CIO Business Review
      Jan 2023

    • CX Expert 2019

      Customer Experience Professionals Association (CXPA)
      Feb 2019

    • CXPA Professional Member

      Customer Experience Professionals Association (CXPA)
      Apr 2012
      View certificate certificate

    • Certified Customer Experience Professional

      Customer Experience Professionals Association (CXPA)
      Aug 2014
      View certificate certificate

  • Honors & Awards

    • Awarded to Greg Tucker
      CX Expert CXPA Aug 2016 CXPA selects 10-15 Experts each year to provide experience and insights to the 3,000+ member global organization on all things customer experience. Check them all out at:http://www.cxpa.org/learn/experts
    • Awarded to Greg Tucker
      CXPA Who's Who of Customer Experience 2016 CXPA Jan 2016 Selected as Top 150 Customer Experience leaders
    • Awarded to Greg Tucker
      2012 Customer Experience Innovation Award Customer Experience Professionals Association (CXPA) Jun 2012 Award for innovative approach to building customer loyalty and profits, inproving NPS results and transforming multi-channel customer experience.
    • Awarded to Greg Tucker
      2012 Addy Award Greater San Francisco Ad Club Feb 2012 Awarded the Silver Addy award for innovation in global marketing program using print & digital media and generating an 800% ROI from the program.

  • Volunteer Experience

    • Alumni Consulting

      Issued by Stanford University Graduate School of Business on Apr 2003
      Stanford University Graduate School of BusinessAssociated with Greg Tucker