Muhammad Waqas

Experience

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  GM media solutions

  Mar 2016 - May 2017

  Corporate Sales Executive

  Reached out to corporate clients through portals such as LinkedIn, scheduled meetings and gave them presentations regarding services and generated sales from corporate clients.

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  Car Junction Co. Ltd.

  Jun 2017 - May 2019

  Senior Sales Executive

  - Conducted cold calls to identify and engage potential clients, consistently generating leads.- Effectively converted leads into sales, resulting in being recognized as the top sales achiever.- Successfully secured sales from both individual and corporate clients, showcasing versatile selling skills.

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  Fast Food Restaurant Chain

  Jun 2019 - Dec 2020

  Business Growth Manager

  - Conceptualized and launched a successful restaurant startup, overseeing all aspects from inception.- Individually managed diverse functions including digital marketing, inventory, vendor relations, and cash flows.- Orchestrated dynamic advertising strategies and customer-centric support, propelling monthly sales from zero to 1.5 Million.- Navigated challenges, achieving remarkable growth until unforeseen COVID-19 lockdowns necessitated closure.

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  InstaKin

  Jan 2021 - Nov 2023

  Senior Marketing Manager

  - Managing digital marketing endeavours for two startups: one is an e-commerce app and other is a credit management software (S.A.A.S product).- Developing end-to-end marketing campaigns, strategizing initiatives, and curating impactful Ad creatives.- Crafting highly engaging Ad copies for platforms including Google, Facebook, Instagram, LinkedIn, and TikTok.- Successfully executing Ad campaigns, achieving a 50% reduction in per lead cost through strategic optimization.- Leading copywriting tasks encompassing Ad copies, social media posts, push app notifications, and blogs.- Innovating content strategies by scripting funny content to enhance social media outreach and engagement.- Spearheading and managing marketing and customer support teams, while also overseeing PR campaigns.- Maintaining a strong online presence with highly engaging social posts and videos. Show less

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  Utopia Industries Pvt. Ltd.

  Nov 2023 - now

  Senior Associate Product Manager