Cathy Yonek

Cathy Yonek

IT Operations Manager

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  • Timeline

  • About me

    Global Director @ Goldstar; Integrations; Digital Experience & Transformation. Getting good stuff to Done.

  • Education

    • Penn State University

      1989 - 1991
      Master of Arts - MA Linguistics
    • Louisiana State University

      1991 - 1995
      Doctor of Philosophy - PhD Linguistics

      My focus was in Native American Linguistics. I did field work in Mexico for 2 summers, documenting endangered languages of the Mixe-Zoque language family. My dissertation was on the indigenous languages of the Southwest United States.

    • University of Pennsylvania

      1985 - 1989
      Bachelor of Arts (B.A.)
  • Experience

    • Leed's

      Oct 2011 - Aug 2014
      IT Operations Manager

      I managed a team of technicians to support computer hardware for the entire organization and tier 1 support for all service tickets. I replaced hardware assets across the organization (on time and under budget). I built a trusted team with an improved reputation in the organization.

    • Polyconcept North America

      Aug 2014 - Jul 2019

      Leveraging the talents of a lean team, I drove the development of software capabilities, and the adoption of digital services by customers, using an Agile approach, Scrum framework and Azure microservices. I built the roadmap for the Product Vision and built the Product Backlog to support that vision. As Product Owner for all customer-facing system integration channels, I was responsible for publishing complete and accurate Product data to customers and third parties via multiple channels. These channels included internally built APIs developed to adhere to a recently adopted industry standard. I partnered with customers in their digital transformation journey, ensuring the highest levels of customer satisfaction for customers with complex and sophisticated requirements. I advised customers on aligning integration offerings with their business model and go-to-market strategy.I led our team to successfully launch electronic purchase orders via industry standard API, introducing the foundation for significant cost savings and order processing efficiencies.I led the charge in proposing and adopting frameworks for exploring the Customer Journey with the goal to shift customer demand, and in using the Lean Canvas methodology to pilot innovation. I built and published metrics to the leadership team to demonstrate the return on integration initiatives; evangelized digital integration across the organization and across the industry; and advocated for harnessing the power of analytics and data visualization, in the organization and as a speaker at industry events. Show less In 2014, PCNA launched a new website, pcna.com. I transitioned into the team directly before launch and successfully stepped into taking ownership of at-risk projects including 1) building functionality to onboard tens of thousands of users to the site, ensuring a seamless user experience and 2) building functionality to publish customer art assets for multiple business units in a timely way to the site. I managed Google Analytics; collected and synthesized data from multiple sources; and published data visualizations and presented to the C-suite to give insights on the success of the new site. I published never-before-available metrics to the organization to give additional insights into product trends, which influenced sales team strategy. I worked directly with sales team and external customers to develop never-before-available customer analytics, to drive sales with rapidly growing e-commerce customer segment. Show less

      • Digital Services and Analytics Lead

        Jan 2018 - Jul 2019
      • Digital Data Strategist

        Aug 2014 - Jan 2018
    • Advertising Specialty Institute

      Oct 2019 - Sept 2021
      Manager, API & Integrations

      As Manager of Integrations & APIs I took ownership of all customer onboarding engagements, developing realistic timeframes for delivery. I drove requirements for enhancements to the code base to ensure customer integrations are successful and repeatable and adhere to design best practices and developed dashboards to demonstrate value & impact of integrations to leadership team and externalcustomers. I owned the Jira Product Backlog, ensuring it is clean and ordered.In addition, I took leadership role in improving the effectiveness of Scrum events and Jira tracking, and in building team solidarity and morale. I frequently led daily stand ups as Scrum Master. I led the team in consistently delivering sprint and PI goals, and served as a coach in Agile practices, modeling an Agile mindset. Show less

    • AVEVA

      Sept 2021 - Feb 2022
      Product Analyst & Integrations Specialist

      As part of Product Ops, I work with teams across the organization to develop and promote repeatable, scalable processes and tools to build and share insights into customer behavior. These insights empower data-driven decisions that are essential to delivering ease of use, and commercial success, across the AVEVA portfolio.

    • Carnegie Learning

      Feb 2022 - Nov 2024
      • Manager, Agile Delivery

        Feb 2023 - Nov 2024
      • Senior Scrum Leader

        Feb 2022 - Feb 2023
    • Goldstar

      Nov 2024 - now
      Global Director of Digital Experience
  • Licenses & Certifications

    • Certificate of Achievement: Racism & the Legacy of Trauma in White Communities

      The Trauma & Grief Institute
      Aug 2020
    • Python Quick Start

      LinkedIn
      Feb 2021
      View certificate certificate
    • Telling Stories with Data

      LinkedIn
      Mar 2021
      View certificate certificate
    • Microsoft Azure Fundamentals

      Microsoft
      Dec 2019
    • Certified ScrumMaster (CSM)

      Scrum Alliance
      Apr 2021
      View certificate certificate