Alejandro Figueroa

Experience

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  Profesional independiente

  Jan 2007 - Mar 2008

  Asistente de marketing

  - Construcción del sitio web de la película- Elaboración de material gráfico promocional

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  Fundación Universidad de Bogotá 'JorgeTadeo Lozano'​

  Aug 2007 - Mar 2008

  Monitor de aulas de cómputo

  - Prestar atención a las solicitudes y consultas de estudiantes sobre programas de edición de video en sistemas operativos Mac OS.- Atender las solicitudes de los profesores durante las clases de edición, animación, diseño web y multimedia.

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  Circulo de Lectores

  Mar 2008 - May 2008

  Asistente de marketing

  - Asistencia en la elaboración del plan de mercadeo para la feria del libro - Elaboración y producción del catálogo de títulos edición 2008- Adaptación de artes y materiales de títulos Disney Home Video

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  McCann Worldgroup

  May 2008 - Dec 2009

  Creativo BTL

  - Desarrollo y planeación creativa de activaciones de marca- Estrategia creativa y contenidos- Conceptualización de videos testimoniales- Monitoreo y pulse en entrevistas de video

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  TELESET

  Jan 2010 - Jan 2011

  Project Manager at Si hay ideas

  Dirección y creación de contenido alternativo de televisión e internet. Como líder de proyecto estuve a cargo de la investigación, desarrollo y seguimiento de proyectos innovadores con potencial televisivo y que garantizarán al comprador del formato un retorno de la inversión significativo. La gestión de proyecto me ayudó a comprender la industria audiovisual desde el punto de vista de negocios y la importancia en cuanto al desarrollo de contenidos de alcance global. Bajo mi dirección estuvieron dos casos de éxito en la compañía que fueron adquiridos en un “first look deal” en Holanda. Show less

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  Movi

  Jul 2013 - Dec 2016

  Managing Director
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  Tiny Horse

  Jul 2013 - Dec 2013

  Digital Content Manager

  Social Media Manager de la unidad de contenidos digitales para el show: Protagonistas de nuestra tele 2013+ Alcance digital objetivo: Logrado+ Difusión multiplataforma a través de streaming+ Participación con tendencia diaria #PDNT #PDNT2013 + Real time exclusivo para seguidores dentro y fuera de la emisión de TV abierta+ Activación de micro influencers en comunidades de fans+ Producción del Spin off digital: "Duelo de divas" y "Confesiones de Analía"

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  Smartup_es

  Apr 2016 - Jun 2017

  Manager Colombia

  - Planeación y Estrategia- Consultoría SEO- Consultoría SEM- Análisis de datos- Estimación de comportamiento- Seguimiento y evaluación- Gerencia comercial

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  CIRCUS

  Jun 2017 - Jun 2019

  Social Project Manager Colombia

  + Administración de recursos de la empresa en Colombia.+ Producción ejecutiva de la oficina de Colombia+ Creación y administración de los equipos en Colombia.+ Seguimiento de las cuentas para región Andina y Colombia+ Producción Ejecutiva

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  Movi

  Dec 2019 - Dec 2020

  Lead Project Manager, Movi.
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  Nonita.co

  Dec 2020 - Dec 2021

  Project Manager, Nonita.co
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  OLIVER+

  Dec 2021 - now

  As the Scoping Lead for Oliver Asset Cloud, I played a crucial role in ensuring that all project briefs were timely ingested and accurately triaged to the appropriate team resources. My key responsibilities included attending briefing sessions with account teams, articulating reasons for brief rejections, and meticulously scoping the hours needed for each brief to determine its feasibility. In a rapidly scaling environment, I leveraged my best judgment to deliver projects faster, better, and more cost-effectively, without compromising quality. Key Responsibilities:- Ingested incoming briefs and ensured they met Asset Cloud requirements.- Scoped hours required for briefs, matching account expectations.- Attended briefing sessions with account teams when necessary.- Articulated reasons for brief rejections clearly and concisely.- Utilized detailed resource planning based on volume forecasts.- Identified and selected the best team resources, services, and vendors to meet project deadlines while maintaining high standards.- Worked collaboratively with other Triage Managers across regions to represent the Oliver Asset Cloud team and support account teams as needed.- Adhered to SLA response times and ensured all communications with account teams were concise and trackable.- Monitored progress of accepted briefs and flagged issues to relevant support teams.Achievements:- Efficiently planned resources to meet given volume forecasts.- Drove efficiency by accurate resource planning and identifying process gaps.- Suggested and implemented new workflows and suitable technologies that improved Asset Cloud operations.- Maintained and formed strong relationships with account and internal operations teams.- Ensured adherence to processes and flagged issues promptly. Show less At Oliver Plus, I oversaw a diverse portfolio of marketing and advertising projects, ensuring all client deliverables were executed to the highest standards. My role entailed collaborating with cross-functional teams to drive seamless project execution from conception to completion.Key Responsibilities included:- Client Relationship Management: Actively engaged with clients to understand their needs, set clear expectations, and maintained high levels of satisfaction through consistent communication and delivery excellence.- Project Planning & Execution: Developed detailed project plans, including timelines, milestones, and resource allocation. Ensured projects were delivered on time, within scope, and within budget.- Team Leadership: Led multidisciplinary teams, fostered an environment of open communication, and provided guidance to ensure project objectives were met efficiently and creatively.- Risk Management: Identified potential project risks and implemented mitigation strategies to ensure project continuity and success.- Performance Tracking: Utilized project management tools to monitor progress, generate reports, and provide insights to stakeholders to drive data-informed decision-making.- Process Improvement: Continuously evaluated and refined project management processes to enhance efficiency, quality, and client satisfaction. Show less

  • Creative Operations Manager

    May 2024 - now

  • Production Scoping Lead @ Oliver+ West

    Aug 2022 - May 2024

  • Ad-Hoc Project Manager @ Oliver+ West

    Dec 2021 - Oct 2022