
Charles Smith
Bank Teller

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About me
Digital Marketer
Education

University of Minnesota - Carlson School of Management
2019 - 2023Bachelor of Science in Business Marketing, Minor in Construction Management
Experience

River Falls State Bank
Jun 2017 - Jun 2019Bank Teller- Processed client transactions such as deposits, withdrawals, payments, and cashiers checks- Sorted and filed customer transactions as well as financial statements

St. Paul Linoleum and Carpet Co
Jun 2019 - Dec 2021Material Handler- Read and interpret construction documents, such as plans and specifications- Communicate with other material handlers, installers, and supervisors - Navigation of job sites, both large and small- Learn and follow current industry safety protocols - Operation of various pieces of power tools and equipment

PCL Construction
Jan 2022 - May 2023Marketing Intern- Developed and managed a marketing dashboard for data-driven decision making- Executed email marketing campaigns - Crafted compelling copy for articles, social media posts, and newsletters- Collaborated cross-functionally to enhance communication in a corporate setting- Created visual media with graphic design and video editing software - Demonstrated strict brand adherence and a strong understanding of brand strategy

August Ash
Jun 2023 - nowDigital Marketing Strategist- Plan, develop, and execute digital marketing plans for clients- Set-up benchmarking to track, report, and analyze KPIs and initiatives- Implement Pay Per Click media strategies for clients- Monitor and administer web analytics dashboards, reports, and key reporting tools- Evaluate search results and performance across major search platforms- Manage a diverse growing roster of clients- Provide creative copy suggestions and graphical ad templates
Licenses & Certifications
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AI Powered Shopping Ads Certification
Google Digital Academy (Skillshop)Mar 2024.webp)
Google Ads Search Certification
Google Digital Academy (Skillshop)Jul 2023.webp)
Google Ads Display Certification
Google Digital Academy (Skillshop)Jul 2023.webp)
Google Analytics Certification
Google Digital Academy (Skillshop)Jun 2023
30-hour Construction Safety and Health Training
OSHA Outreach CoursesApr 2022
Honors & Awards
- Awarded to Charles SmithPhil Rattai Student of the Year Award PCL Construction Oct 2022 The Phil Rattai Student of the Year award was established in 2015 to recognize a student in the Minneapolis District who demonstrated similar admirable qualities that the retired PCL general superintendent, Phil Rattai, also demonstrated throughout his 47-year career with PCL. • Integrity – Does what they say they will do; lives up to the highest standards of fairness and ethical practice. • Respect – Works hard to build the trust of others; protects PCL’s reputation. • Dynamic… Show more The Phil Rattai Student of the Year award was established in 2015 to recognize a student in the Minneapolis District who demonstrated similar admirable qualities that the retired PCL general superintendent, Phil Rattai, also demonstrated throughout his 47-year career with PCL. • Integrity – Does what they say they will do; lives up to the highest standards of fairness and ethical practice. • Respect – Works hard to build the trust of others; protects PCL’s reputation. • Dynamic Culture – Constantly seeks new opportunities to learn, improve, teach, and add value. • Passion – Loves what they do; leads by example. Show less
- Awarded to Charles SmithDonald C. Dilley, Jr. Scholarship-Leadership Award Kappa Sigma Award received in December of 2022 & 2023. This award is received by undergraduate brothers of Kappa Sigma who demonstrate excellence in academics, campus involvement, and fraternity leadership.
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