Jetske Breugem - Van De Sande

Jetske Breugem - Van De Sande

Marketing Trainee-Graduation Thesis

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location of Jetske Breugem - Van De SandeDe Bilt, Utrecht, Netherlands

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  • Timeline

  • About me

    Country Manager Benelux, Paula's Choice Europe

  • Education

    • Universitat de Barcelona

      2006 - 2007
      BSc Marketing

      Exchange Program

    • Tilburg University

      2007 - 2009
      MSc Marketing Management 7

      Activities and Societies: Member of sorority Luna and rowing association T.S.R. Vidar Master Thesis: Garnier and Its Naturalness: 'A Brand Image Study on How Green Fructis Actually is.'

    • Tilburg University

      2003 - 2007
      BSc International Business

      Activities and Societies: Chair of sorority Luna, member of student rowing association T.S.R. Vidar, member of international student association Bachelor Thesis: 'Emotional and Rational factors: How is Brand Preference determined?'

    • Amsterdam Fashion Institute

      1999 - 2003
      BSc Visual Marketing Concepts & Branding

      Graduation thesis: Performing a customer research on the clientele of Louis Vuitton in the Netherlands at the time the store opended its doors in Amsterdam.

  • Experience

    • Louis Vuitton

      Jan 2003 - Aug 2003
      Marketing Trainee-Graduation Thesis

      Performing a customer research on the clientele of Louis Vuitton in the Netherlands at the time the store opended its doors in Amsterdam. This research was performed as a graduation thesis for my studies of Visual Marketing at the AMFI.

    • L'Oréal

      Jan 2008 - Jan 2009
      Marketing Trainee

      Assisting the Product Manager with his/her daily tasks, as well as working on long term projects involving the marketing of Fructis and Fructis Style.

    • Vanilia

      Aug 2009 - Oct 2010
      Vanilia, Store Manager

      As the Store Manager of Vanilia Den Bosch I ran the daily business in the store.Tasks varied from staff management, planning, visual merchandising and finances to obtaining the best possible sales records.

    • Douglas Cosmetics/ Parfumerie Douglas

      Aug 2010 - May 2013
      Douglas Cosmetics, PR and Social Media Manager

      PR responsable for the Douglas brand and their exclusive brands. Set up and growing the Douglas NL Facebook page with an organic growth of +10k followers in little over 1 year.Editor for Douglas Magazine responsable for the articles, product offer, distribution and advertisements.

    • SimplyPR | Lifestyle PR Agency

      Jun 2013 - Feb 2018

      Responsable for the PR strategy and implementation of a portfolio of 6 fashion/lifestyle brands like American Vintage and Hermès. Managing a team of 2 junior PR specialists. Responsable for the PR strategy and implementation of a portfolio of 4 beauty/lifestyle brands like Aveda and Alpro.

      • Senior PR Consultant Fashion

        Jun 2015 - Feb 2018
      • PR Consultant Beauty, Food

        Jun 2013 - Jun 2015
    • Microsoft

      Mar 2018 - Mar 2019
      Microsoft, Marketing Communications Project Manager
    • Paula's Choice Skincare

      Apr 2019 - now
      Paula's Choice Europe, Country Manager Benelux

      Managing a team of 4 responsable for:Revenu growth Paula's Choice BLXForecasting and budgettingBrand strategy set-up and execution Managing 2 PR agencies in NL and BE

  • Licenses & Certifications

    • NIMA-A en NIMA-B

      NIMA, Nederlands Instituut voor Marketing
    • Kellogg: Modern Marketing

      Northwestern University - Kellogg School of Management
      Nov 2018
      View certificate certificate
  • Volunteer Experience

    • Copywriter

      Issued by Stichting Babyspullen on Jan 2020
      Stichting BabyspullenAssociated with Jetske Breugem - Van De Sande