Yolanda Sancho Rodriguez

Experience

• 

  Centro Alcora

  Jan 2009 - Jun 2014

  Teacher
• 

  AVARITIA

  Sept 2014 - Oct 2016

  Marketing Communication Assistant

  • Creating campaigns for new launches, via social media, site and ads. • Implementing a content editorial calendar • Creating original, high-quality and relevant content for the site, blog and social media on a regular basis. • Monitor the online presence of the brand and engage with users, enhancing customer relations.• Managing the production and evolution of main products guide and promotional materials.• Communication with influencers and magazines to promote new launches.• Organizing events and fashion shows, such as Mercedes-Benz Fashion Week Madrid September 2016, and SUR in 2015. Show less

• 

  Centro de Estudios MJ (Academia Cadiz)

  Jan 2015 - Jul 2016

  • Preparing students to pass the Spanish University Access Tests in Spanish Language and Literature subject. • Creating and updating both courses content and programs for students and taking part in weekly meetings with the manager to analyse results and seek improvement.• Managing the website content and digital marketing. • Managing the interview and hiring process for new professors and staff.

  • Teacher - University access exam

    Jan 2015 - Jul 2016

  • Assistant Manager

    Jan 2015 - Jul 2016
• 

  UNIQLO

  Mar 2017 - Oct 2018

  Visual Merchandiser Supervisor

  • Managing a team of 7 people and reporting into both the Visual Area Manager and the Store Area Manager. • Training Visuals Merchandisers to ensure they are implementing new collections achieving the best standards in line with the company guidelines • Making best use of the store’s space and creating displays to promote specific collections, products or offers at Uniqlo store which ranked as number 3 in the World, according to global visual standards.• Producing design ideas for displays and developing floor plans.• Managing and executing new windows installations along with dressing and styling mannequins.• Providing regular analysis and reports referring to stock level, sales performance and stock purchase to plan in-store executions and chances based on commercial decisions. Show less

• 

  UNIQLO EUROPE LTD

  Sept 2019 - now

  Write, tailor and translate copy for the Spanish site and newsletters.Create product focused and engaging articles.SEO-oriented keywords researches, using third-party tools.Report on performance, traffic, conversion and revenue. Report on performance, traffic, conversion and revenue.Align sustainability EC content with the marketing calendar. Brief sustainability projects to the creative and content team on assets and copies required. Manage the workflow for the sustainability projects.Update planning calendars proactively to keep the business updated with the sustainability projects.

  • Spanish Editorial Content Marketing Coordinator

    Oct 2018 - now

  • E-Commerce Sustainability Coordinator

    Sept 2019 - Sept 2022