Rocco Lanzilotta

Experience

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  Sony Music Entertainment

  Jan 1998 - May 2008

  Worked with A-level pop artists, plus cross-over artists all with 1 million + in salesDeveloped and coordinated visual campaigns inclusive of album art, videos, ads, tv spots, solidify national promo, print and advertising campaigns, press & publicityApproval of all art surfaces for the label to ensure brand representationPoint person between artists, artists management and label execs Responsible for all Creative and Multi-phase marketing strategies for niche artistsProducer of all in-house videos, presentations and road-shows

  • VP Creative Marketing

    May 2002 - May 2008

  • Senior Director Of Marketing

    Jan 1998 - May 2002
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  Flight Centre Travel Group

  Nov 2010 - Jan 2020

  Leadership Development Manager
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  Liberty Travel

  Jan 2012 - Jan 2016

  Oversaw 20 teams/100 members in New England AreaSet and drove targets/budgets for all storesStore visits to review stats, SWOT analyses, developmental planningConduct monthly Team Leaders, Assistant Team Leader, Novice Meetings, monthly Manage and develop team of sixSet monthly targets and coach team members monthly to assess strengths and weaknessesProvide professional development through training and one-on-onesClose out books monthly, reporting to HQ

  • New England Area Leader

    Jan 2014 - Jan 2016

  • Career Development Leader

    Jan 2012 - Jan 2014
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  ITHRIVEgroup, LLC

  Oct 2020 - now

  Owner iTHRIVEgroup, LLC

  In the workplace, whether viritual or socially-distanced offices, it is common to encounter a mix of contrasting personalities, opposite viewpoints, past experiences, expectations, communication breakdowns and ultimately, conflicts. How can you get different people to work effectively and improve productivity? How do you improve communication? How can you expand your conflict resolution skills? How can you help employees succeed in a socially-distance workplace? How do you increase workplace productivity and job satisfaction? How do you motivate employees and become a better leader? These are just some examples of the workplace issues that we can address through interactive, well-blended training, either in-person or virtually.iTHRIVEgroup, under the direction of founder, Rocco N Lanzilotta, has over a decade of experience with professional development, in-person and virtual facilitation, eLearning generation and program design. Hundreds of leaders from different companies have gone through Leadership Training or one of our dozens of workshops. Rocco is very-well training in course delivery as well as very talented, approachable, intuitive, warm, strong and a creative facilitator/trainer/coach. He is thoroughly effective in determining and developing course plans, creating and curating curriculum, and managing program implementation. Courses are delivered utilizing proven modalities, methodologies and techniques. Recognized consistently for his performance excellence no matter what the vehicle of inspiration used. From one-on-one coaching, executive coaching and career coaching to conference workshops and online or in person learning, his strength is helping others become better leaders. Show less

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  Flight Centre Travel Group, The Americas

  Nov 2022 - now

  Corporate Traveller - Training Specialist