
Tanya Peche
Optical Manager

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About me
SNR Manager 1 - Brand and Campaign for Makro
Education

UNISA
2010 - 2016Bachelor of Commerce (B.Com.) Marketing/Marketing Management, GeneralB.Comm Marketing
Experience

Barry Tucker Optomerist
Feb 1985 - Jan 1993Optical ManagerManaged and Manufactured Optical Lenses, prescription Spectacles and Sunglasses. Manage prescription lens stock and frame orderingCutting and manufacturing of prescription lenses into frames.Coating of lensesContact lens ordering and trainingCustomer eye examination and eye evaluations on ophthalmic equipmentCustomer lens and pupil measurementsCustomer frame adjustments and repairs

Edcon
Feb 1994 - Aug 2018Manage and Market the C.N.A Chain across all categories.Budget and forecast management of R 48 millionManage and control supplier rebates on promotionsFormulate and Implement Brand and Communication StrategiesManage and implement the Brand strategiesProject manage new store concepts, layouts and visual implementations.Manage and implement events and product launches.Direct marketing experience on internal and external consumers.e-commerce site management and marketingSocial Media brand management and target marketingContinue to market products across all social media platforms and web based communication channels.Produce and implement Private Label strategies and packagingMarketing and promotions management and implementationROI management according to business requirementsManage and implement merchant product briefing sessions.Develop and communicate marketing planners according to Budget and Business requirements. Show less Manage and Market the General Merchandise and FMCG portfolio and the JetMart BrandBudget and forecast management of R 32 millionManage and control supplier rebates on promotionsFormulate and Implement Brand and Communication StrategiesManage and implement the Brand strategiesProject manage new store concepts, layouts and visual implementations.Manage and implement events and product launches.Direct marketing experience on internal and external consumers.Produce and implement Private Label strategies and packagingMarketing and promotions management and implementationROI management and communication strategies.Manage and implement merchant product briefing sessions.Continue to market products across all social media platforms and web based communication channels.Develop and communicate marketing planners according to Budget and Business requirements. Show less FMCG and General Merchandise Product ManagerManage Product marketing and promotional implementationBudget and ROI management of R 16 millionManage supplier rebates on promotions.Develop new and exciting marketing platforms for FMCGPackaging and Private Label designWorked on the Brand strategy for DiscomImplemented and marketed the new communication strategy for DiscomWorked with merchants and visual marketing on brand launches and in store visual implementations.Supplier product launch management and implementation.Social media and web based marketing experience for FMCG and General Merchandise. Show less
Executive C.N.A Chain Marketing Manager
Dec 2014 - Aug 2018Marketing Manager - FMCG and General Merchandise
May 2009 - Dec 2014Product Marketing Manager
Feb 2003 - May 2009Senior Practice Manager
Feb 1994 - Jan 2003

Edgars
Aug 2016 - Aug 2018Executive - Marketing ManagerManage and Market the Ladies, Children, Lingerie, Footwear and Accessories Portfolio'sBudget and forecast management of R 140 millionManage and control supplier rebates on promotionsFormulate and Implement Brand and Communication StrategiesManage and implement the Brand strategiesProject manage new store concepts, layouts and visual implementations.Manage and implement events and product launches.Direct marketing experience on internal and external consumers.Produce and implement Private Label strategies and packagingMarketing and promotions management and implementationROI management and communication strategies.Manage and implement merchant product briefing sessions.Continue to market products across all social media platforms and web based communication channels.Develop and communicate marketing planners according to Budget and Business requirements. Show less

TSP Marketing
May 2018 - Apr 2022Independent Entrepreneur
Massdiscounters t/a Game and Dionwired
Feb 2021 - nowSenior Marketing Manager
Aug 2021 - nowMarketer
Feb 2021 - now
Licenses & Certifications

UNISA
B.Comm Marketing
Languages
- enEnglish
- afAfrikaans
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