
Francesco Facchinato
Landscape Designer; Administrative Assistant

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About me
Freelancer · UX Strategist & UX Designer | XR / VR / AR and Blockchain enthusiast · Figma and Design Systems expert
Education

Liceo Scientifico Enrico Fermi di Padova
2004 - 2009High school qualification Scientific subjects
Università IUAV di Venezia
2009 - 2012Bachelor of Architecture (B.Arch.) Architecture 110 su 110Studying architecture at IUAV immersed me in the power of visual communication, spatial design, and crafting meaningful user experiences. This background informs my UX work with a strong sensitivity to aesthetics, usability, and the way people interact with their environments, both physical and digital.
Experience

Quadrante Verde
Jan 2009 - Dec 2012Landscape Designer; Administrative AssistantSide activities and responsibilities: Employee at the family's company

Wilmotte & Associés SA
Jan 2013 - Jul 2013ArchitectINTERNSHIP Main activities and responsabilities: Ideation, Design, Support, Graphic Production for important competitions:- (WINNER PROJECT) Urban Requlification of "Riverbank in Lions"- (WINNER PROJECT) Architectural Renovation and Expansion of "Palais du Congres" in Touquet Paris Plage- Urban Requlification of "Expo Porte de Versailles" in Paris

GeoSYS
Nov 2015 - Apr 2016UX DesignerUX design and prototyping for websites and mobile applications at an ESRI partner company.
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Francesco Facchinato (UX Studio)
May 2016 - nowUX Strategist & UX DesignerFreelance UX Strategist and UX Design expert for enterprises, startups and agencies. Open to collaborate with innovative companies that are pushing the boundaries of UX, spatial design and new technologies.Services:UX Strategy and Roadmap; Design systems development; UCD Principle and Heuristic evaluation; Define omnichannel journeys; UX research, concept and design.About:Driven by a passion for emerging technologies and innovation. Enthusiastic collaborator who ensures that every aspect of the UX aligns with the company's overall vision in order to deliver immersive and engaging experiences that meet the needs of users. Worked on a different range of projects from multi-platform apps, privacy and compliance processes, Web3, B2B, B2C, ecommerce, brand development and websites.hello@francescofacchinato.comhttps://francescofacchinato.com Show less

We Can Consulting S.p.A.
Oct 2019 - Dec 2024UX Strategist & UX DesignerI've been collaborating with We Can Consulting, a company that helps businesses grow and innovate through strategic digital innovation, for several years now. As a freelance UX Strategist & Designer, I took a leading role in shaping and implementing UX across various projects, strategically aligning UCD principles with both business goals and user needs. My work includes user research to understand behaviours and pain points, defining user journeys and service goals, designing intuitive experiences and design systems across various platforms, creating high-fidelity prototypes to effectively communicate design concepts and drive user engagement. I've been working on a large variety of projects in valuing cross-functional collaborations with designers, developers, product managers, and others. Show less

Agente Più
Oct 2019 - Dec 2024UX DesignerI've been the foundational UX designer for Agente Più, the first groundbreaking startup to digitize the independent sales agent experience in Italy. Alongside a small, dynamic team, I’ve worked to define the processes, mechanics, and flows for both the web and mobile applications. This included KYC (Know Your Customer), privacy protocols, administration, invoicing, and innovative digital contracting features. The initial groundwork laid a strong foundation for the project's success.

Baboop
Jan 2023 - Dec 2024UX DesignerAt Baboop, an Italian leading InsurTech company specializing in pet insurance, I've collaborated and led a talented team of designers to elevate the brand and user experience. Together, we designed the complete UX and underlying processes of the new implemented e-commerce platform for pet insurances, continuously refining them through user research, feedback analysis, and usability testing. Alongside the marketing team, we embarked on a joint effort through workshops and collaboration to redesign Baboop's brand communication and website, ensuring a cohesive and user-friendly experience. Show less
Licenses & Certifications

ECDL (European Computer Driving Licence) Certificate
AICA - Associazione Italiana per l'Informatica ed il Calcolo AutomaticoDec 2008- View certificate

XR Foundations Designer
XR TerraMar 2023 
IELTS Certificate 7.0 / C1
The Malta Chamber of Commerce, Enterprise and IndustryApr 2016- View certificate

UX Design for Virtual Reality
The Interaction Design FoundationApr 2024 - View certificate

UX Certificate
Nielsen Norman GroupMar 2021
Languages
- itItaliano
- inInglese
- frFrancese
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