Megan Cassidy

Experience

• 

  Special Collections and College Archives, David Bishop Skillman Library, Lafayette College

  Sept 2008 - May 2012

  Student Intern

  Created websites for large collections using Wordpress; wrote blog entries for departmental website. Processed small collections for entry into archives, answered reference questions, and assisted full-time staff on research projects and special exhibits.

• 

  Moravian Historical Society

  Jun 2010 - May 2012

  Docent

  Assisted executive director with events and administrative tasks. Co-conducted first ever collection-wide inventory. Greeted visitors, answered questions, and operated cash register at small museum and gift shop.

• 

  Villa I Tatti, The Harvard University Center for Italian Renaissance Studies

  Jan 2011 - Apr 2011

  Intern

  Reviewed materials from the personal collection of Bernard Berenson and compiled extensive list of historically significant findings, including handwritten book entries, newspaper clippings, and photographs. Catalogued all findings using HOLLIS database program.

• 

  Save Venice Inc.

  Jun 2011 - Jul 2011

  Intern

  Led donors and friends of Save Venice on tours of ongoing art restoration sites and exhibits. Compiled comprehensive database of Save Venice projects using FileMakerPro. Audited art history course with Columbia University summer program.

• 

  Arthurdale Heritage, Inc.

  Sept 2012 - Aug 2013

  AmeriCorps Member

  Led education and outreach initiatives for a 1930s-era museum in rural West Virginia. Managed events, supervised student interns, and coordinated over 60 volunteers for the annual summer festival.

• 

  The Mayflower Society

  Oct 2013 - Aug 2015

  Managed all communications for a cultural non-profit with 28,000 members across the US and Canada. Led rebranding initiative and website redesign. Oversaw production, from content creation through printing and mailing, for a scholarly journal distributed to all members quarterly. Co-organized a five-day conference in Plymouth with 500 registrants. Managed CRM database and led marketing and development operations; created online giving option.

  • Communications Manager

    Jul 2014 - Aug 2015

  • Executive Assistant

    Oct 2013 - Jun 2014
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  Wellesley College

  Sept 2015 - Mar 2023
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  Wellesley Centers for Women

  Sept 2015 - Mar 2023

  Led 3-person team in development and execution of data-informed marketing and communications strategy for a prestigious social science research center at Wellesley College. Identified opportunities to reach new audiences, engage donors, and elevate research scientists’ work in digital platforms and mass media. Collaborated with 15+ research and program teams to translate complex information into simple, understandable ideas. Drove digital communications strategy. Provided end-to-end project management for video production, publications, social media campaigns, and flagship lecture series. Analyzed data to measure engagement. Collaborated with the development office to align fundraising messages with overall communications strategy. Developed and implemented social media strategy for a public policy conference in Washington, DC, with 200 registrants. Supervised student workers. Supported digital communications and public relations. Developed organization-wide brand and writing style guides. Assisted in the production of a discussion panel at the UN Commission on the Status of Women.

  • Director of Marketing and Communications

    May 2019 - Mar 2023

  • Assistant Director, Communications & External Affairs

    Apr 2018 - May 2019

  • Senior Communications Associate

    Mar 2017 - Mar 2018

  • Communications Associate

    Sept 2015 - Mar 2017
• 

  Samaritans, Inc.

  Mar 2023 - now

  Senior Director of Marketing and Communications