Saurabh Vohra

Experience

• 

  ProHance

  Apr 2019 - Mar 2023

  - Helped in positioning and GTM strategies to position ProHance as an industry leader in workforce management category- End-to-End Campaign Management on PPC Platforms like Google & LinkedIn- Generated 400+ Qualified Leads every quarter for B2B SaaS Platform- Implemented 360 Degree Marketing Approach catering to Full-Funnel Marketing (ToFu, MoFu, BoFu)- Delivered industry-leading 5x Return on Marketing Investments - Developed reports and dashboards for the CEO & Head of Marketing (using HubSpot, Excel, and Zoho Analytics) that measured the effectiveness of Inbound & outbound marketing campaigns.- Automated various processes using HubSpot Workflows.- Help shape/devise marketing strategies by identifying appropriate marketing channels & target customers for lead generation campaigns

  • Senior Marketing Specialist

    Jul 2021 - Mar 2023

  • Specialist - Marketing

    Jul 2019 - Jul 2021

  • Intern Marketing Analyst

    Apr 2019 - Jun 2019
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  Sage

  Jan 2023 - Dec 2023

  Marketing Manager

  - Spearheaded the development & execution of comprehensive marketing strategies to generate 100+ qualified/month leads, building a strong sales pipeline. (6X ROI)- Implemented inbound and outbound marketing tactics, including content marketing, PPC, social media, and email marketing -- resulted in a 50% increase in MQL and a 30% boost in conversion rates.Collaborated closely with the sales team to align marketing efforts with business objectives, resulting in a 30% increase in SQL and a 25% increase in revenue.- Managed a team of marketing professionals, providing guidance, mentoring, and performance evaluations to ensure the successful execution of marketing campaigns and initiatives. Show less

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  KocharTech

  Jan 2024 - now

  Marketing Manager

  Responsible to lead growth initiatives at Maxicus by Kochar Tech, a pioneer in optimizing customer experience! 🚀🌐