Fran Craig

Experience

• 

  Bunnings

  May 2010 - Nov 2022

  Store Operations
• 

  Liveworm Gold Coast

  Apr 2019 - Apr 2019

  Graphic Designer
• 

  W co

  May 2021 - Sept 2021

  Graphic Designer
• 

  Gallantway

  Jun 2022 - Nov 2022

  Content & Graphic Designer

  Converted stakeholder briefs into effective EDMs and site banners that contributed to business growth.

• 

  Coles Group

  Feb 2023 - now

  Developed engaging digital assets for Coles for Business, resulting in increased audience engagement across their website and LinkedIn channel.Led the design work for a successful tender proposal, that contributed to significant business growth. Developed learning documentation within the company's design system with the aim of enhancing the cross-platform design capabilities of product designers. Conducted a comprehensive marketing analysis, identifying UX enhancements applicable to other projects.Contributed to user testing, directly informing product development by identifying key user needs. Contributed to the redevelopment of our immediacy offer through process mapping, research and stakeholder engagement. Created store operational reporting using Excel and data tools, to report key performance metrics and provide insights to stakeholders.Conducted research and updated in-store team process documentation to support department managers in optimising operations.

  • Coles 2023 SSC Graduate

    Feb 2023 - now

  • Customer Engagement Lead (Graduate)

    Aug 2024 - Feb 2025

  • Design Systems Product Designer (Graduate)

    May 2024 - Aug 2024

  • Design Researcher (Graduate)

    Feb 2024 - May 2024

  • Associate Product Manager (Graduate)

    Aug 2023 - Feb 2024

  • Operations Business Analyst (Graduate)

    Feb 2023 - Aug 2023