Biddappa M.

Experience

• 

  Genpact

  May 2010 - May 2011

  Associate

  After graduating in 2009, I began my professional journey with Genpact in 2010 as an Associate, where I was first introduced to the world of data. My core responsibilities included conducting competitor analysis, market research, and reporting for retail clients, while also engaging with them to gather requirements and deliver actionable insights.This role was a turning point in my career, sparking a deep passion for analytics and shaping my approach to problem-solving. It honed my analytical skills, strengthened my client-facing capabilities, and laid the foundation for my future leadership roles in data science and AI. This pivotal experience fueled my determination to excel in analytics, setting me on a path of continuous learning and growth. Show less

• 

  Tesco Bengaluru

  Jul 2011 - Aug 2019

  In 2011, I joined Tesco Bangalore as an Analyst and embarked on a transformative journey that spanned nearly a decade. Rising from an individual contributor to a leadership role, I led high-performing Analytics and AI teams and played a key role in scaling analytics capabilities across geographies. As one of the first data scientists in the Bangalore office and a member of Tesco’s global data science team, I contributed to establishing and expanding the Data Science and Analytics Centre of Excellence (CoE), scaling the team by 3x and increasing project contributions by 25%.Driving impactful projects, I leveraged AI/ML-driven solutions to enhance customer segmentation and optimize space planning, resulting in a 10% increase in SKU availability. Additionally, I led process automation initiatives, improving operational efficiency by 15%. My experience across multiple retail domains, combined with my focus on delivering measurable business outcomes, cemented my reputation as an operations-focused leader dedicated to innovation and excellence. Show less I played a key role in building a Data Science Practice and establishing a Center of Excellence (COE) from the ground up, managing core functions such as design, development, testing, and deployment. I successfully designed and implemented a space optimization solution that enhanced SKU availability and increased sales by 10%. Additionally, I developed a domain-agnostic data science solution leveraging machine learning and deep learning, creating a comprehensive end-to-end framework adaptable across multiple functions. These experiences have honed my ability to deliver scalable and impactful data-driven solutions. Show less I spearheaded the establishment of the SRD Analytics Shared Service Center of Excellence (CoE) for Tesco Plc, leading a team of over 30 analytics practitioners across multiple business lines to drive real-time decision support through advanced analytics and data-driven strategies. Additionally, I managed end-to-end data science projects across India, the UK, and the Czech Republic, overseeing all phases, including initiation, requirements gathering, execution planning, monitoring, feedback, and delivery of large-scale initiatives. These experiences have strengthened my ability to build high-performing teams and deliver impactful analytics solutions globally. Show less I developed custom solutions such as Effective Range Models, Customer Segmentation Models, Store Clustering Models, and Insight Packs, enabling stakeholders to enhance customer experience while optimizing operating costs and investments. Additionally, I designed and implemented advanced forecasting and probabilistic models, leveraging deep analytics to improve forecasting accuracy and address complex business challenges effectively. I have consistently delivered value by aligning analytics with strategic goals. Show less

  • Manager Data Science

    Mar 2019 - Aug 2019

  • Data Scientist - Tesco Global Data Science

    Nov 2016 - Feb 2019

  • Lead Analytics - Analytics COE

    May 2014 - Oct 2016

  • Analyst/Senior Analyst - Analytics COE

    Jul 2011 - Apr 2014
• 

  MiQ

  Aug 2019 - Jan 2025

  I am a dynamic leader in AI and Data Science, driven by a passion for innovation and a commitment to delivering measurable outcomes. At MIQ, I led a team of 55+ data scientists, Analyst and ML Engineers spearheading end to end transformative AI and ML strategies that increased AdTech product adoption by 50%, drove $200M in revenue, and delivered $2M in profits. My leadership scaled the Data Science CoE by 4x, achieving an 85% engagement rate and maintaining attrition below 10%, pomoting a culture of high performance and innovation. Through Machine Learning, Generative AI, and MLOps, I enhanced operational efficiency by 20% while driving employer branding initiatives that boosted talent acquisition by 5x, positioning MIQ as a leading choice for data science talent in India.My career journey has been fuelled by a relentless hunger for continuous learning, enabling me to stay ahead of industry shifts, embrace emerging technologies, and mentor teams to excel. By combining strategic thinking with a passion for pushing boundaries, I have consistently delivered high-impact AI innovations that drive business growth, enhance team engagement, and shape the future of data science in the rapidly evolving AdTech landscape. Show less I led a team of 30+ Data Scientists, Analysts, and Engineers, steering impactful projects that delivered measurable business results. A standout achievement was implementing machine learning models to optimize ad targeting, which enhanced accuracy by 25% and significantly boosted ROI.Overseeing the entire project lifecycle, from ideation to deployment, I ensured seamless execution aligned with organizational objectives. Leveraging tools like AWS and Databricks, I designed data strategies that uncovered actionable insights, driving smarter decision-making and enhancing product performance.These efforts directly contributed to substantial revenue growth and improved operational efficiency. By blending technical expertise with a business-driven mindset, I am dedicated to crafting solutions that not only address immediate challenges but also generate enduring value. Show less I was responsible for a team of 20 data scientists and analysts, overseeing end-to-end project delivery while providing technical guidance to enhance team performance.I developed and deployed machine learning models for audience segmentation and real-time bidding, increasing programmatic ad efficiency by 25%. Partnering with product managers and engineers, I seamlessly integrated data science solutions to improve ad targeting accuracy and drive better campaign outcomes.With a focus on advancing team capabilities and fostering innovation, I consistently delivered impactful results through data-driven strategies that align with business objectives. Show less

  • Director - Data Science

    Apr 2022 - Jan 2025

  • Senior Manager - Data Science

    Jan 2021 - Mar 2022

  • Manager : Data Science

    Aug 2019 - Dec 2020
• 

  AIM Leaders Council

  Jun 2022 - Dec 2024

  Member - AIM Leaders Council

  As a proud member of the AIM Leaders Council, I am part of a prestigious network of industry leaders committed to advancing innovation and excellence in AI, data science, and machine learning. This platform enables me to collaborate with top minds, share insights, and contribute to shaping the future of cutting-edge technologies that drive meaningful impact across industries.

• 

  3AI

  Jul 2022 - now

  Thought Leader

  A Thought Leader at 3AI, I am honoured to contribute to a vibrant community of AI and analytics professionals dedicated to driving innovation and excellence. This role allows me to share insights, mentor emerging talent, and collaborate with industry pioneers to shape transformative strategies that push the boundaries of AI, data science, and analytics, delivering impactful solutions across diverse sectors.

• 

  Topmate.io

  Nov 2024 - now

  Mentor

  As an experienced Mentor at topmate.io, I offer personalized guidance to boost AI careers and thought leadership. I provide actionable advice to help individuals excel in the AI space and collaborate with organizations to drive transformative outcomes with AI.Please click the link under feature section for us to connect

• 

  Stealth Mode

  Jan 2025 - now

  AI Consulting | Crafting the Future of AI Solutions (Stealth Mode)