
Aiyuan He

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About me
Director Business Development | PGMP | PMP
Education

Fachhochschule Konstanz - Hochschule für Technik, Wirtschaft und Gestaltung
2011 - 2014Master of Arts (M.A.) International Management Asia 1.7Focus: Market research, risk management, accounting, corporate compliance, crisis communication.

北京语言大学
2009 - 2011Bachelor of Arts (B.A.) GermanistikAfter 2 years at Language and Culture University in Peking there is a exchange program with University of applied science Konstanz

Fachhochschule Konstanz - Hochschule für Technik, Wirtschaft und Gestaltung
2009 - 2011Bachelor of Arts (B.A.) Wirtschaftssprache Deutsch und Tourismusmanagement 2.3Focus: marketing, destination and tourism management, travel law, internal and external accounting.
Experience

BASF
May 2013 - Jul 2014- optimize training program for Chinese employees;- improving knowhow transfer for newly opened site in SH, China; - organize of interviews & employee surveys;- summarize and analysis research-related results. - organization of the BASF Global Analytic Conference 2013;- involved in the planning, preparation, organization and execution of all project periods;- interface function between participant, administration relatives and project supporters;- direct communication with all involved parties;- evaluation of feedback and make documentary;- maintenance of networks and Internet portals.
Master Thesis in training optimization for Chinese employees
Nov 2013 - Jul 2014Intern in area comminication & organization
May 2013 - Oct 2013

Dreamlines GmbH
Jun 2015 - Nov 2015Intern Business Development- create product website for the target market, localize and - maintain products in content management system - participation in relevant training courses and know-how transfer; - correspondence with customers, tour operators and suppliers;- Social Media Marketing in communities, blogs and forums;

DREAMLINES GmbH
Jan 2016 - Oct 2016Junior Project Manager- market and competitor analysis in the target market;- SEO and SEM Keywords Management on Baidu Adwords, Google Analytics - social media marketing- correspondence with tour operators and suppliers;- monitoring customer payments in cooperation with accounting department;- responsible for content management for the target market;- direct customer service and complain management;- Organize trainings for new interns.

MDM Münzhandelsgesellschaft mbH & Co. KG Deutsche Münze
Nov 2016 - Sept 2018International Junior Sales Manager- key account management for Asian countries;- in charge of divers long- and short-term projects over Millions EUR turnover- expand customer base by acquiring new customers;- active sales: identification of sales potentials, individual customer offers;- determine offers according to customer needs;- product development;- preparation and participation in international trade fairs and business trips- reporting/controlling

MDM (China) Company Limited
Oct 2018 - nowDirector Business Development- further expand the Chinese market in wholly owned subsidiary;- create new business opportunities for future growth; - develop business plan 2019/2020 by using OKR system;- Profit & Loss responsibility for the subsidiary;- key account management;- lead a small team and collaborate with diverse departments at HQ;- support local administration activities: e.g. business license, taxes, insurances, and rental etc.;- join national and international business trip and fair events. Show less
Licenses & Certifications
- View certificate

Program Management Professional (PgMP)®
Project Management InstituteMar 2023 - View certificate

Project Management Professional (PMP)
Project Management InstituteJun 2019
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