
Amy Jozing
Public Affairs Coordinator

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About me
Senior Marketing Manager, Enterprise & Mid-Market Brand & Content
Education

Canberra Institute Technology
2005 - 2007Advanced Diploma of Public Relations Public Relations and Events ManagementActivities and Societies: Charity fundraising, volunteer work and team building activities. Between 2005 to 2007 I completed an Advanced Diploma of Public Relations at the Canberra Institute of Technology (CIT).This program provided me with a comprehensive understanding of all aspects of public relations, media liaison, promotion and publicity. Over the two year course I gained skills and knowledge to manage communication campaigns and events, marketing plans and organisational communication issues.The CIT educators were professional, informative and a supportive… Show more Between 2005 to 2007 I completed an Advanced Diploma of Public Relations at the Canberra Institute of Technology (CIT).This program provided me with a comprehensive understanding of all aspects of public relations, media liaison, promotion and publicity. Over the two year course I gained skills and knowledge to manage communication campaigns and events, marketing plans and organisational communication issues.The CIT educators were professional, informative and a supportive team from the public affairs industry, who taught us valuable, real-life experience that was invaluable entering the industry as a public affairs officers. Show less

Erindale College, Canberra
2001 - 2002Year 12 Certificate English and graduated in the Talented Sports Program (TSP) for Dance and DramaActivities and Societies: Choreographer of West Side Story the Musical and Rock Eisteddfod 2012
Experience

Australian Government Department of Health and Aged Care
Feb 2007 - Feb 2008Public Affairs CoordinatorI was responsible for the development of media and communication materials for high-profile, complex and sensitive media and advertising campaign including Organ and Tissue Donation, Healthy Active Community and Schools grants initiatives while managing several high profile events and launches associated with both programs.Key responsibilities:- Developed, organised and executed all facets for various events and launches including Ministerial briefs, media kits, event logistics and coordination.- Managed the design and development of a wide array of publications, website content and external stakeholder liaison. - Managed procurement processes and contract management with suppliers.Key achievements:- Managed the communication and production of highly successful national school competitions for both Organ and Tissue Donation and the Healthy Active National Schools competition.- Developed, organised and liaised celebrity appearances with the campaigns’ high-profile Ambassadors including Harry Kewell, Hi-5, John Steffenson, Brooke Hogan, Michael Clarke and more across Australia attended by federal Ministers and MPs.- Assisted managing the communication elements and production of campaigns such as the Around Australia in 40 Days Walking Challenge, Healthy Active program, and the Community and Schools Grant program. Show less

Australian Department of Sustainability, Environment, Water, Population and Communities
Feb 2008 - Feb 2011Public Affairs CoordinatorDuring my four years with DEWHA I worked across four public affairs responsible for Approvals and Wildlife, Environment Quality, Marine and Heritage divisions. I also temporarily acted as Public Affairs Officer Grade 2 for three months in 2010.Key responsibilities:- Devised communication strategies to promote and educate the public and various stakeholder groups on national environmental law and other departmental policies and legislation.- Liaised daily with the Minister’s Office, media and clients, and represented the department in external and internal client meetings.- Managed issues for each division and developed media handling notes, releases, community cabinet briefs, talking points, backgrounders, Q&As and factsheets for the Minister’s Office.- Managed the Public Affairs Media mailbox and completed daily media monitoring, flagging and escalating any issues with the Minister’s Office and relevant line areas including responsive talking points and holding statements.Key achievements:- Successfully managed and implemented the If in Doubt, Check it Out International Wildlife Trade campaign across the Australian tourism and airport industries.- Managed the procurement, design and communication facets of the National Threated Species Day 2008 campaign in consultation with WWF Australia. - Managed the design, production and distribution of a wide array of environmental publications, including policy statements, marketing collateral and products with strong attention to detail and delivering on time and under budget. Show less

Centennial Park and Moore Park Trust
Feb 2011 - Jun 2014Public Affairs and Liaison CoordinatorCentennial Parklands is Australia's leading public parklands, with more than 20 million visits made each year. As a self-funded public asset, we are far more than a management agency for open space. We are the largest community sports precinct in NSW, a popular venue for artistic and cultural events, at the heart of the film industry in Australia and are custodians of modern Australia's birthplace - the site of Federation in 1901.The Parklands in total is 360 hectares and encompasses: > Centennial Park> Moore Park > Moore Park Golf> Entertainment Quarter > Fox Studios> Royal Hall of Industries> Hordern Pavilion> Centennial Parklands Equestrian Centre> Queens ParkThe three main parks (excluding the Entertainment Precinct) are listed on the State Heritage Register of NSW, and various components within the Parklands are of national, state or local heritage significance. My primary role at the Parklands is to provide communications for, and extensive liaison with the public on a wide range of activities including developing and implementing communication and consultation strategies for capitol work projects, events, interpretation and management plans.My day-to-day role specialises in proactive and reactive media management, as well as producing a wide range of communication pieces and strategies to position and promote Centennial Parklands as one of the leading urban parklands in the world.I provide front line responses to issues such as coordinating and staffing event noise management/incident hotlines, dealing face-to-face, telephone and written customer issues.My other roles include:> Social media> Statutory and promotional advertising in print, electronic and online media> Liaison with the Minister's Office and media officers, and other relevant stakeholders. Show less

Botanic Gardens of Sydney
Jun 2014 - Sept 2020Botanic Gardens & Centennial Parklands (BGCP) is an internationally recognised leader in parks and botanic gardens, delivering world-class education, science, conservation, entertainment, sport and recreation opportunities for the community.My role led the direction and content produced by the Media Team, as part of the wider Communications & Public Affairs team, to promote and maintain its reputation through issues management and communications planning.I managed the implementation of public relations campaigns, including the management of launches and media events to effectively position BGCP in the community, media and government business sectors.I also led in the development and implementation of communications plans, protocols, policies and procedures to build awareness and understanding, and assist in gaining input and support from stakeholders by providing authoritative advice and preparing strategic responses.The key sites I oversaw included:- The Royal Botanic Garden Sydney - The Domain- Centennial Park - Moore Park - Queens Park - Blue Mountains Botanic Garden Mount Tomah - Australian Botanic Garden Mount Annan- Plantbank - Moore Park Golf- Centennial Parklands Equestrian Centre- Entertainment Quarter - Royal Hall of Industries- Hordern Pavilion- E.S. Marks Athletics Field - Fox Studios Show less My primary role as the Public Affairs & Community Relations Coordinator was to lead in the development, implementation and review of public relations and communication strategies designed to positively promote the organisations experiences and enhance our brand and reputation.I also undertake extensive liaison with the public on a wide range of activities, including developing and implementing communications and consultation strategies for capital works projects, events, interpretation and management plans, which contribute to the delivery of the strategic objectives of BGCP. Show less
Manager Communications & Public Affairs
Jan 2017 - Sept 2020Manager Communications Public Affairs
Nov 2016 - Sept 2020Public Affairs & Community Relations Coodinator
Jun 2014 - Nov 2016

Optus
Sept 2020 - nowSenior Content Lead, Enterprise & Mid-Market, OptusMy role is responsible for the strategy and execution of external content and communications, including customer communications, executive and SME communications, thought leadership, and other business and technology-related content for Optus Enterprise and Business.I am passionate about building, shaping and influencing the external reputation of Optus to our B2B community and customers by crafting and executing content that raises awareness, consideration, demand and grows overall market share for our business, people and solutions.Stakeholder management is key to my role, working closely with Optus senior executives, the leadership team, Singtel, and other global group organisations, including strategic partners and alliances, such as Cisco, AWS, Apple, Microsoft, Fortinet, Aruba and more. Show less
Licenses & Certifications

Advanced Diploma of Public Relations
Canberra Institute of Technology- View certificate

Optus U: Strategic Management
La Trobe UniversityNov 2024 - View certificate

Creating a Communications Strategy
LinkedInJan 2021 - View certificate

Content Marketing Certificate
ADMASept 2022
Volunteer Experience
Volunteer
Issued by Centennial Parklands Foundation on Oct 2011
Associated with Amy Jozing
Languages
- enEnglish
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