
David Broad

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About me
Sales Manager, Used Equipment at Orange Hire
Education

RailCorp Training
2006 - 2008Certificate 3 in Transport and Distributions (Rail Operations) TDT30402 Railroad and Railway TransportationCertificate No: G-0172RailCorp Training RTO: 91310

RailCorp Training
2005 - 2007Certificate 3 in Goverment PSP30199 PUBLIC ADMINISTRATION AND SOCIAL SERVICE PROFESSIONSCertificate III in Government PSP30199Certificate No: 9181State Rail Authority Registered Training Organisation - 90293

Teletech Traineeship
2002 - 2005Certificate 2 & 3 Telecommunications Customer Contact, Call Center OperationsCertificate II & III in Telecommunications completed as 2 traineeships while employed at Teletech

Hunter TAFE
2012 - 2014Diploma BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES Credit LevelManage projects------------------------CompetentManage personal work prioritiesand professional development-------DistinctionManage quality customer service ---DistinctionManage people performance---------DistinctionEnsure team effectiveness------------DistinctionManage human resources services-DistinctionManage, recruit, selectionand induction process------------------CreditManage industrial relations------------CreditMonitor a safe… Show more Manage projects------------------------CompetentManage personal work prioritiesand professional development-------DistinctionManage quality customer service ---DistinctionManage people performance---------DistinctionEnsure team effectiveness------------DistinctionManage human resources services-DistinctionManage, recruit, selectionand induction process------------------CreditManage industrial relations------------CreditMonitor a safe workplace--------------Competent by result of transferBuild client relationshipsand business networks-----------------Competent by result of transfer Show less

Hunter TAFE
2010 - 2012Certificate 4 Business Sales Sales, Distribution, and Marketing Operations, GeneralI completed Certificate IV Business Sales Traineeship while working as a Client Services Manager with Conplant. This was to enhance my existing skills and capitalise on my territory which covered the NSW area from Sydney to the QLD border
Experience

Conplant Pty Ltd
Sept 2008 - Feb 2014• Forecasted annual revenue and provided capital spending recommendations• Executed annual Civenex trade show which included planning booth strategy, coordinating with multiple departments, and building relationships at event• Selected to represent Conplant at largest global industry trade show (Bauma) and manage all English speaking customers• Managed customer relationship with the company’s largest clients including- John Holland Maitland to Whittingham Rail ($250M), THEISS: Coopernook to Herrons Creek ($490M) and Newcastle Hunter Expressway ($885M) Show less
Client Services Manager
Sept 2008 - Feb 2014Hire Controller
Sept 2008 - Dec 2009

Massive Industries
Oct 2010 - Aug 2016Director | Manager• Interacted with clients on a weekly basis building networking and business opportunities; Jan. 2016 revenue has exceeded all of 2014 and 2015 revenue combined• Established company’s branding concept and marketing strategy; executed the strategy across Facebook, Instagram, and Google+• Negotiated commitment from U.S. based GX Supplements to make Massive Industries its sole Australian distributor

Best Body Supplements Pty Ltd
Jun 2012 - Aug 2016Director | Manager• Developed retail outlets in 2012 to stimulate sales growth; recruited, hired and trained 20 employees including 4 traineeships all participated in the company’s in house training as well as holding nationally accredited qualifications • Developed and implemented marketing strategies using various media such as radio, website, google, direct marketing, loyalty programs, ambassador groups, social media and affiliate cross promotional structures• Launched Best Body supplier training program in 2015 which included product training by three unique suppliers to over 60 attendees; led to triple sales of key products• Restructured team, retail outlet hours, and promotion schedule mid-2015 which resulted in $1,000 monthly savings• Analyzed internal reports, media publications, and social trends to create processes to drive business growth• Designed and executed the integration of Massive Industries online store and Best Body Supplements retail outlet which included implementing a unique design concept to compete with larger franchise rivals• Created and tracked budgets based on sales figures, forecasts, and market knowledge• Manage all social media outlets for Best Body Muswellbrook, Best Body Supplements, Massive Industries, and Strength Republic• Updated CRM and policies for information gathering increasing data capture to 90% allowing company to best target ongoing customer needs• Trained, mentored and advised employees and sponsored representatives ensuring they were well equipped to meet and exceed business outcomes.• Maintained and developed multiple websites ensuring relevance and profitability. Show less

Strength Republic
Sept 2015 - Jul 2018Sales Manager | Manager• Developed relationships with community groups • Managed all aspects of digital marketing such as Website, Facebook, Instagram and Google +• Ensured goals for acquiring new members are set and exceeded• Maintained defined levels of customer retention• Management of associated Sports Nutrition retail outlet• Stock management• Product research and procurement• Development and execution of effective marketing and sales plans

PERSAS - Pneumatic Equipment Repairs Sales & Service
May 2017 - Jan 2018Business Development Manager• Expose existing customers to additional product lines and services to maximise revenue potential• Identify and engage the correct decision makers within an organisation • Report on relevant customer interactions to the Managing Director and the Operations Manager through weekly sales meetings and daily call reports• Coordinate and liaise between suppliers, customers, workshop and warehouse divisions to ensure a seamless customer experience• Work autonomously to plan and manage my weekly workload including client meetings• Manage digital marketing including website updates and the creation and management of social media platforms Show less

Conplant Pty Ltd
Jan 2018 - Sept 2019• Designated contact and liason for New South Wales Government- Roads and Maritime Services • Manage and develop business across a 2000km territory that spans from Sydney and covers Central & Northern NSW• Prospect, track and report on clients with major projects in excess of $5,000,000.00 and provide compaction solutions with the goal of increasing efficiency and improving safety standards• Present Conplants new innovations, unique specialised products and advancements in technology to key organisation stakeholders Show less
Branch Manager
Apr 2019 - Sept 2019Client Services Manager
Jan 2018 - Apr 2019

Orange Hire
Sept 2019 - now• Manage existing fleet fleet of attachments, ensuring attachments are being purchased and sold at the right time, based on fleet age, budget forecasts and local demand• Research and evaluate new products to add to the Orange Hire fleet• Ensure staff receive relevant training and support to understand, sell and service our attachments, contributing to the business Net Promoter Score.• Develop processes, procedures and infrastructure for the safe storage, handling and use of attachments.• Negotiate pricing and terms with attachment suppliers.• Support customer facing staff to ensure they are winning deals and providing a high level of service.• Provide support to the National Marketing Manager to ensure attachments are a strong and cohesive element in our marketing strategy. Show less • Oversee daily branch functions with a strong emphasis and commitment to safety• Training and development of staff in the areas of sales, service delivery, customer satisfaction and safe operations• Ensure effective mobilisation and utilisation of hire fleet to sustain a profitable business• Grow and nurture customer relationships through problem solving and value adding• Plan and develop strategies to positively affect the monthly P&L • Maintain a safe and reliable hire fleet that both our employees and clients can be proud of Show less
Sales Manager - Used Equipment
Jan 2024 - nowNational Product Manager - Attachments
Mar 2022 - Apr 2024Branch Manager
Sept 2019 - Apr 2022
Licenses & Certifications

Manage conflict through negotiating - PRSSO305A
Passmore DuffMay 2005- View certificate

Transitioning to Management for Salespeople
LinkedInNov 2017 - View certificate

Body Language for Leaders
LinkedInApr 2017 - View certificate

Sales Management Foundations
LinkedInNov 2017 - View certificate

Business Etiquette: Phone, Email, and Text
LinkedInApr 2017 - View certificate

Leading with Emotional Intelligence
LinkedInApr 2017 - View certificate

Asking Great Sales Questions
LinkedInMar 2017 - View certificate

Ethical Hacking: System Hacking
LinkedInMar 2017 - View certificate

Improving Your Judgment
LinkedInMar 2017 - View certificate

Raising Startup Capital
LinkedInMar 2017 - View certificate

Insights from a Business Coach
LinkedInMar 2017 - View certificate

Sales Prospecting
LinkedInMar 2017 - View certificate

Simple Android Development Tools
LinkedInMar 2017 - View certificate

The Fundamentals of Digital Marketing
GoogleOct 2018 - View certificate

The Fundamentals of Digital Marketing
Google Digital GarageMar 2023 - View certificate

Business Ethics for Sales Professionals
LinkedInJan 2018 - View certificate

Building Your Professional Network
LinkedInJan 2018 - View certificate

Developing Executive Presence
LinkedInJan 2018 - View certificate

Influencing Others
LinkedInJan 2018 - View certificate

Purpose-Driven Sales
LinkedInJan 2018 - View certificate

Creating Your Sales Process
LinkedInJan 2018 - View certificate

Managing Up
LinkedInApr 2018 - View certificate

The Science of Sales
LinkedInNov 2017 - View certificate

Making Decisions
LinkedInJan 2018 - View certificate

Succeeding in a New Job
LinkedInJan 2018
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