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Michela Castelli

Michela Castelli

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location of Michela CastelliMilan, Lombardy, Italy

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  • Timeline

  • About me

    Marketing and Customer engagement Manager @BIP

  • Education

    • Università degli Studi di Trento / University of Trento

      2011 - 2013
      Laurea magistrale Business Administration and Management, General 105/110

      Research thesis:“Le aziende di famiglia nel settore pastario di alta qualità. Il caso del Pastificio Felicetti.”Prof: Guido FellerThanks to the path i have undertaken I developed beyond good basic knowledge in economic general, I also developed a good capacity of global interpretation of the production process of the value in the companies of different nature and an extensive knowledge in the field of business administration.

    • Università degli Studi di Trento / University of Trento

      2007 - 2011
      Laurea Economia e gestione aziendale

      Thesis: “Le politiche industriali in Europa: caratteristiche, strumenti ed evoluzione.”Prof. Gabriele Roberto

  • Experience

    • Assicura cooperazione trentina srl

      Apr 2011 - Dec 2011
      Stage

      Responsible for digital archiving of the Office emissions and preparing questionnaires for training employees work. I have also acquired skills and knowledge in the area of insurance thanks to my involvement in the design of new insurance products of the company

    • University of Trento

      Jun 2013 - Aug 2013
      Progetto 150 ore

      Assistant of responsible for 'International Office of'University of Trent

    • BIP

      Feb 2014 - Aug 2021

      Industry: Telco & MediaProcess manager for retention area and business owner on CRM business requirements.Marketing Activities PMO on project Sky extra preparatory to the creation of the loyalty program Sky that rewards customers on the basis of its contractual seniority.The activities were many: definition of basic assumption, budgeting, definition and development of the initiative in synergy with the majority of corporate departments (IT, BI, CRM, Finance, Legal, Marketing, BBH, Programming, Brand & Communication, Service & Delivery), definition of techinical details for test development, communication and brand activities . Show less

      • Senior Consultant A

        Apr 2019 - Aug 2021

      • Senior consultant B

        Apr 2018 - Apr 2019

      • Consultant

        Mar 2017 - Apr 2018

      • Business Analyst

        Sept 2014 - Mar 2017

      • Stagista

        Feb 2014 - Aug 2014

    • Accenture

      Aug 2021 - Jan 2025
      Management Consulting Manager

    • BIP

      Jan 2025 - now
      Marketing & Customer Engagement Manager

  • Licenses & Certifications

    • Dele Diploma de Español nivel intermedio

      Instituto Cervantes

    • PET Certificazione lingua inglese B1

    • Master in Critica enogastronomica

      Italian Food Academy
      Feb 2019