Tanya Gupta

Experience

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  Technology Incubation and Entrepreneurship Development Cell, JUIT (TIEDC)

  Dec 2020 - Jan 2022

  Design Team Manager

  As a Design Team Manager, I am primarily responsible for bringing ideas to life using my professional skills. I've designed various posts for TIEDC's social media handles.

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  EcoCare Technologies Pvt Ltd

  Jul 2021 - Nov 2021

  Graphics and Digital Marketing Intern

  To promote EcoCare's products via social media and email, learn and put into practice digital marketing and graphic design techniques.

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  Aark Learnings

  Jan 2022 - Jun 2022

  UI/UX Designer
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  Technology Incubation and Entrepreneurship Development Cell, JUIT (TIEDC)

  Jun 2022 - Jan 2024

  • Student Mentor

    Jul 2023 - Jan 2024

  • Design and Tech team Head

    Jun 2022 - Jun 2023
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  Newton School

  Aug 2022 - Sept 2022

  Graphic Design and marketing intern

  In a span of two months, I orchestrated various email campaigns, resulting in a remarkable 50% increase in response rates. Serving as a creative planner, I strategically achieved maximum one-day registrations through email initiatives. My daily tasks involved designing posters, emails, merchandise, and actively contributing to the launch of the Newton Discord channel.

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  Dualite

  Nov 2022 - Dec 2022

  Product Designer

  I led the creation of user-centered interactive graphics for the website, incorporating micro-interactions for enhanced user engagement. I developed a Visual Design strategy for Zostel, documented in a comprehensive case study. Additionally, I played a key role in the Launch of Dualite plugin, ensuring a seamless integration of design and functionality.

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  EcoCare Technologies Pvt Ltd

  Dec 2022 - Aug 2023

  Product Designer

  As a Product Designer at Eco Care, I spearheaded the design of the B2B and B2C websites, as well as revamped product labels and packaging, contributing to a comprehensive rebranding effort. Notably, my strategic redesign of products directly correlated with a significant increase in sales, showcasing the impact of design on consumer engagement and market success.

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  I2pify

  Jan 2024 - Jun 2024

  Product Designer
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  Dew Solutions Pvt Ltd

  Jul 2024 - now

  Product Designer