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Michael Hoffmann

Michael Hoffmann

Project Manager

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location of Michael HoffmannGermany

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  • Timeline

  • About me

    Consultant SEO & Digital Marketing | AI Implementation

  • Education

    • Albert-Ludwigs-Universität Freiburg im Breisgau

      2004 - 2010
      Diploma Economics

      Activities and Societies: Finance Corporate Taxes Marketing

    • Universität Basel

      2008 - 2009
      Economics

      Activities and Societies: One year exchange at University of Basel - 'EUCOR' Majoring in Macroeconomics

  • Experience

    • Google Inc. / DailyDeal GmbH

      Nov 2011 - Jul 2012
      Project Manager

      Responsible for IT project to optimize internal processes of deal-runningResponsible for management of the Google Onboarding project listsResponsible for project to increase internal communicationKey Account Management

    • Tirendo Holding GmbH

      Jul 2012 - Feb 2013
      SEM Manager

      Establishment of an international campaign structureIndependent evolution of SEM campaigns and optimization for TV campaignIntroduction and training of new employees in the field of SEM and Web AnalyticsCreation and implementation of Online Affiliate Marketing campaigns

    • HMA-Tech International

      Feb 2013 - Jun 2015
      Founder / Einzelunternehmer

      Trading Agency focused on Europe-Asia TradeCooperating with different Embassies in Berlin: Processing Procurement Requests, Procurement Strategy ConsultingNetworking & Sales

    • SeedingUp GmbH

      Sept 2015 - Sept 2016
      Country Manager US / UK

    • Brand Mention

      Sept 2016 - Nov 2019
      Digital Marketing & SEO Consultant

    • LIGADIGITAL AG

      Sept 2016 - Nov 2016
      Digital Marketing Project

    • ArrivestePR Pte. Ltd.

      May 2017 - May 2020
      Co-Owner / Director

    • Brand Digital

      Dec 2019 - Aug 2023
      Director

    • Ascend5d

      Sept 2023 - now
      Digital Marketing & AI Consultant

    • Air Liquide

      Jun 2024 - now
      Consultant Digital Marketing - SEO Focus

  • Licenses & Certifications

    • AdWords Display Advertising

      Google
      Sept 2016

    • AdWords Search Advertising

      Google
      Sept 2016

    • AdWords Fundamentals

      Google
      Sept 2016

    • AdWords Shopping Advertising

      Google
      Sept 2016

    • Analytics

      Google
      Sept 2016

  • Volunteer Experience

    • Volunteer

      Issued by Isha Foundation on Nov 2014
      Isha FoundationAssociated with Michael Hoffmann

    • Board Member

      Issued by DTG (Africa Aid) on Aug 2013
      DTG (Africa Aid)Associated with Michael Hoffmann