
Matt Smith
Sales Assistant

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About me
Senior Associate at Isosceles Finance
Education

Ormskirk Sixth Form
2011 - 2013A Levels Economics, Business Studies, History, Critical Thinking, General Studies, English Literature and EPQActivities and Societies: Holocaust Educational Trust Student Leadership Team Student Staff Forum Deputy Head Boy

Ormskirk School
2006 - 2011GCSEActivities and Societies: Prefect, School Council, Tennis.

HubSpot Academy
2024 -Social Media Marketing
CIM | The Chartered Institute of Marketing
2024 -B2B Content and CopywritingLearning outcomes:What makes good B2B copy and content writingDifferent communications channels - from print and direct mail to email, digital and socialHow audiences read, online and off, and how this affects copyImportance of personas in B2BDevelop headline writing skillsCommunicate in an appropriate tone of voiceImprove first drafts through effective editing and proofreading

CIM | The Chartered Institute of Marketing
2024 - 2024Artificial Intelligence in MarketingContent Generation: Enhancing creativity and optimisation using AI.Data Analysis: Interpreting customer behavior and trends from big data.Predictive Analytics: Forecasting market trends and campaign outcomes.Social Media Monitoring: Tracking brand mentions and customer sentiments using AI.Marketing Automation: Streamlining tasks such as email campaigns and social posts.Search Optimisation: Adapting content for voice and visual searches.Customer Experience: Employing AR… Show more Content Generation: Enhancing creativity and optimisation using AI.Data Analysis: Interpreting customer behavior and trends from big data.Predictive Analytics: Forecasting market trends and campaign outcomes.Social Media Monitoring: Tracking brand mentions and customer sentiments using AI.Marketing Automation: Streamlining tasks such as email campaigns and social posts.Search Optimisation: Adapting content for voice and visual searches.Customer Experience: Employing AR, VR, and chatbots to boost customer satisfaction.Ethical Considerations: Evaluating the implications of AI on customer trust. Show less

HubSpot Academy
2023 - 2024HubSpot Reporting
The University of Sheffield
2013 - 2016Bachelor's degree BA Economics (Hons) 2.1Activities and Societies: Secretary, University of Sheffield Investment Society Editor, University of Sheffield Investment Society Review (USIS Review) Modules studied: Economic Analysis and Policy 1 & 2, Mathematical Methods for Economics, Statistical Methods for Economics, Economic History of Britain and the Modern World, Microeconomic Principles, Macroeconomic Principles, Research Methods and Introductory Econometrics, Applied Microeconomics, Applied Macroeconomics, Labour Economics, Topics in Advanced Macroeconomics, Economic Analysis of Inequality and Poverty, Health Economics, International Trade and The International Economy.
Experience

The Bicycle Lounge Limited
Mar 2011 - Aug 2011Sales Assistant
The Bicycle Lounge Limited
Jun 2013 - Sept 2013Website support
USIS Review
Aug 2013 - Aug 2016Editor-in-chief
Mar 2015 - Aug 2016Economics and Global Affairs Editor
May 2014 - Aug 2016Deputy Editor
May 2014 - Aug 2016Editorial Contributor - Economics and Global Affairs
Aug 2013 - Aug 2016

Country & Outdoor
May 2014 - Oct 2014Sales Assistant
Shell
Oct 2014 - Dec 2014Student Brand Ambassador
Primark
Mar 2015 - Oct 2015Sales Assistant
The University of Sheffield Investment Society
Sept 2015 - Jul 2016Secretary
YM Liverpool
Jun 2016 - Jul 2019Editorial contributor - YM Liverpool and Move Commercial
Jun 2016 - Jul 2019Editorial Intern
Jun 2016 - Dec 2016

Isosceles Finance
Nov 2019 - nowSenior Associate
Oct 2022 - nowAssociate
Nov 2019 - Oct 2022

IFD Part-time FDs and CFOs
Mar 2020 - nowSenior Associate
Licenses & Certifications
- View certificate

HubSpot Reporting
HubSpot AcademyNov 2023 .webp)
Google Analytics Certification
Google Digital Academy (Skillshop)Nov 2023
Analysing Your Website Traffic
HubSpotJan 2024
BA (Hons) Economics
The University of SheffieldJun 2016.webp)
Full UK Driving License
Driver and Vehicle Licensing Agency (DVLA)Jan 2019- View certificate

AI in Marketing
CIM | The Chartered Institute of MarketingMar 2024 
Writing Course With Bestselling Author Daniel Pink
HubSpotApr 2024- View certificate

Project Management in Marketing (Udemy)
Oxford Learning LabApr 2024 
Holocaust Educational Trust Ambassador
Holocaust Educational TrustOct 2012.webp)
Get started using Google Analytics
Google Digital Academy (Skillshop)Nov 2023
Honors & Awards
- Awarded to Matt SmithDeputy Head Boy Ormskirk Sixth Form Sep 2012
- Awarded to Matt SmithHolocaust Educational Trust Lessons From Auschwitz Student Ambassador Holocaust Educational Trust Sep 2012
- Awarded to Matt SmithPrefect - Sep 2011
Volunteer Experience
Holocaust Educational Trust Ambassador
Issued by Holocaust Educational Trust on Apr 2012
Associated with Matt SmithFundraising
Issued by Alder Hey Children's Charity on Mar 2019
Associated with Matt Smith
Languages
- geGerman
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