Makayla Klug

Makayla Klug

Fashion Intern

Followers of Makayla Klug674 followers
location of Makayla KlugLaguna Beach, California, United States

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  • Timeline

  • About me

    Sales Marketing Coordinator @ Fast Forward Events | Driving Brand Awareness Through Strategic Content Marketing & Campaign Management

  • Education

    • Irvine Valley College

      2019 - 2021
      Associate of Science - AS Business Administration and Management, General
    • San Diego State University

      2021 - 2023
      Bachelor of Business Administration - BBA

      Activities and Societies: Alpha Phi International Fraternity

  • Experience

    • Nordstrom

      Aug 2017 - May 2018
      Fashion Intern
    • Institution of Hand and Microsurgery

      Dec 2018 - Aug 2019
      Front Desk Receptionist
    • Ulta Beauty

      Dec 2019 - Oct 2020
      Sales Floor Associate

      - Provided exceptional customer service, offering personalized makeuprecommendations and facilitating sales to ensure customer satisfaction.- Assisted with in-store marketing and displays, aligning with corporate guidelinesto enhance visual merchandising and promote product visibility.

    • Aflac

      May 2022 - Apr 2023
      Sales Intern

      - Initiated new business opportunities through strategic networking, referrals, andoutreach efforts, engaging decision-makers to evaluate and adopt optimal voluntarybenefits programs.- Communicated Aflac’s value proposition and benefit packages to clients,facilitating enrollments and cultivating enduring client relationships.

    • Fast Forward

      Oct 2022 - now

      - Executed content strategy, budget, content creation, influencer partnerships,digital community management, and analytic reporting, resulting in over 530%growth in digital audience.- Led the design and implementation of marketing automation systems, resulting inthe acquisition of large-scale sponsorships.- Planned and executed content marketing initiatives, including sales decks andproposals for sponsorships up to $350,000.- Created content marketing campaigns across various channels, including emailmarketing, web performance, and SEO, resulting in over 800 million marketing impressions annually and multiple sold-out events. Show less -Supported sales and marketing functions, driving revenue growth and expansionby collaborating with the marketing team.- Coordinated lead generation campaigns to bolster the sales pipeline, optimizingaudience acquisition strategies and executing targeted email campaigns.- Provided on-site support at major events like the San Diego Bay Wine & FoodFestival and SommCon, ensuring seamless execution and customer satisfaction.- Maintained detailed sales reports, analyzed performance metrics, and assistedwith administrative tasks to streamline operations and support sales efforts. Show less - Assisted the marketing manager in preparations for major events like the SanDiego Bay Wine and Food Festival and SommCon, contributing to event success andbrand promotion.- Designed and executed engaging email campaigns, reaching thousands ofrecipients and driving event awareness and attendance.- Developed captivating social media content, including posts, stories, and reels, topromote upcoming festivals and events, enhancing brand visibility and engagement.- Identified and collaborated with influential personalities, managing influencerengagement, negotiating contracts, and securing brand deals to expand event reachand impact. Show less

      • Sales Marketing Coordinator

        Mar 2024 - now
      • Sales Marketing Assistant Coordinator

        May 2023 - Mar 2024
      • Marketing Intern

        Oct 2022 - May 2023
    • PitchBox Media

      Jan 2023 - May 2023
      Sales Associate

      - Cultivated and nurtured relationships with brands and PR agencies, fostering trustand enhancing sales opportunities.- Leveraged social media channels to engage with prominent brands directly,ensuring inclusion in themed subscription boxes sent to leading press outlets such asCosmopolitan, Forbes, and USA Today.- Utilized CRM platforms proficiently to identify and qualify high-potential leads,contributing to increased conversion rates and revenue growth.- Collaborated closely with team members to produce insightful trend reports,engaging blog posts, informative brand pages, and compelling social media content,enriching brand presence and audience engagement. Show less

  • Licenses & Certifications

  • Volunteer Experience

    • Member

      Issued by Alpha Phi International Fraternity on Sept 2021
      Alpha Phi International FraternityAssociated with Makayla Klug
    • Member

      Issued by National Charity League, Inc. on Jan 2012
      National Charity League, Inc.Associated with Makayla Klug