
Timeline
About me
Education | Digital Marketing
Education
The university of texas at dallas
2013 - 2016Master of arts (m.a.) emerging media and communicationshttp://www.utdallas.edu/emac/In the Emerging Media and Communication degree program, students learn to combine critical thinking with creative production to become engaged digital citizens.Located within the School of Arts, Technology, and Emerging Communication the Emerging Media and Communication degree addresses the importance of understanding the social and cultural implications of an “always on” world. The degree program fosters the skills necessary for students to… Show more http://www.utdallas.edu/emac/In the Emerging Media and Communication degree program, students learn to combine critical thinking with creative production to become engaged digital citizens.Located within the School of Arts, Technology, and Emerging Communication the Emerging Media and Communication degree addresses the importance of understanding the social and cultural implications of an “always on” world. The degree program fosters the skills necessary for students to understand and succeed in the shifting media landscape. Through working on digital media projects, EMAC majors develop critical, creative, and collaborative skills in web design, digital aesthetics, writing and research, social media, and platform and application development.Students are not only challenged to think about how media and communication function today but are also equipped with the tools to critically understand and create the digital media of tomorrow. Show less
University of nebraska-lincoln
2002 - 2007Bachelor of science in education and human science secondary education social sciences emphasis in sociologyActivities and Societies: Resident Assistant University of Nebraska-Lincoln, Housing 2003-2006 Athletic Scholarship, Spirit Squad-Mascot University of Nebraska-Lincoln 2002-2005 http://cehs.unl.edu/cehs/about-college/Education and Human Sciences has the people, the programs and a proven track record that stretches across three centuries. Dedicated to enhancing the lives of individuals, families, schools and communities and strengthening the relationships among them. CEHS is a college that lives out its mission every day and is truly focused on helping you make a difference.
Experience
Alief isd
Jan 2007 - Jun 2012Classroom teacher & coachSeventh & Eighth Grade | Texas & US History | Volleyball, Basketball, Track & FieldIntegrate technology inspiring student motivation while following state implemented curriculum standards planning successful test performances. Build significant relationships with athletes and assistants before, during and after coaching Volleyball and Basketball, Track & Field seasons.
Lewisville isd
Aug 2012 - Jul 2013Classroom teacher & coachTenth Grade | World History | Volleyball & BasketballIntegrate technology inspiring student motivation while following state implemented curriculum standards planning successful test performances. Build significant relationships with athletes and assistants before, during and after coaching Volleyball and Basketball, Track & Field seasons.
G6 hospitality llc
Jul 2014 - Sept 2016Develop and execute posting in various digital forums/outlets on behalf of company and franchises while monitoring and managing thousands of reviews/posts spotting trends, escalating accordingly and framing all interactions on target and in line with the brand voice and enterprise goals. Assist in development and execution of eCommerce campaigns and digital interactions including, but not limited to, email, Facebook, Twitter, Pinterest, TripAdvisor, Google+, Booking.com, Expedia while establishing & evolving standard operation procedures. Show less Social Media Intern- Own the development and execution of Digital Review Management, Online Forums and Guest Experience strategies.Social & digital media web monitoring, moderation and response drafting in line with established/evolving standard operation procedures posting in various digital forums/outlets on behalf of company and franchises while monitoring and managing thousands of reviews/online engagements spotting trends, escalating accordingly and framing all interactions on target with SLAs in line with the brand voice and enterprise KPIs.Assist in development and execution of eCommerce campaigns and digital interactions including, but not limited to, email, Facebook, Twitter, Pinterest, TripAdvisor, Google+, Booking.com, Expedia while establishing & evolving standard operation procedures. Show less
Online Forum Administrator/Moderator
Jul 2014 - Sept 2016Online Forum Administrator/Moderator
Jul 2014 - Sept 2016
Innovative direct media
Oct 2016 - May 2017Digital media consultantFront-end strategic planning producing optimization iterations defining SMO leveraging digital marketing best practices.Supported SEO initiatives to improve content, keywords, and branding across accounts.
Rent-a-center
Jun 2017 - Nov 2019Social media specialistPilot, launch and train Brand's social & digital media processes & procedures rolling out Enterprise wide (US, Puerto Rico & Mexico) owning in-house resolution, Franchise support and digital reporting behind every click engagement.Develop and disseminate Brand Voice while engaging in cross departmental calibrations honing social & digital care opportunities mitigating online community risk, engagement and growth.Proactively activate social & digital stakeholders' network aligning in calibration/consultation for online Brand engagement opportunities leveraging awareness and/or action. Show less
Tdindustries, inc.
Nov 2019 - Oct 2020Digital marketing specialistCreate high-quality, SEO-friendly, and engaging content in the form of blogs, e-books, social media posts, case studies, pillar pages, landing pages, lead nurturing emails, advertising programs and B2B collateral material while optimizing blogs, emails, etc. for SEO purposes.Support and execute multi-layer, multichannel campaigns in sync with marketing initiatives and TD’s corporate objectives understanding the target audiences and buyer personas to crafting messaging accordingly.Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report effectiveness of campaigns to maximize results in social media tools, trends and applications.Serve as project management liaison between marketing team, third party marketing vendors, and subject matter experts. Show less
Toyota financial services corporation
Feb 2021 - Jun 2021Marketing analystCarrollton-farmers branch isd
Aug 2021 - Jul 2023TeacherRichardson independent school district
Aug 2023 - May 2024TeacherPlano isd
Aug 2024 - Dec 2024Teacher
Licenses & Certifications
Teaching certification texas & nebraska
Volunteer Experience
Head Soccer Coach
Issued by Frisco Soccer Association on Jul 2019Associated with Jodi Rubeck
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