Pankaj Bhoomiyal

Experience

• 

  AOL

  Apr 2005 - Aug 2011

  Customer Service specialist
• 

  Yahoo

  Oct 2011 - Feb 2019

  Key deliverables:• Proactively responsible for broad spectrum of undertakings entailing - displaying campaigns on organisations’ Ad exchange platform (DSP); self-serve business; optimizing campaign performance; efficient collaboration with stakeholders (Account managers/Ad operations/Billing teams) utilising Salesforce CRM application• Integral role in formulating diversified reports/dashboards for forecasting campaign performance; identification of delivery bottlenecks and resolved operational concerns/issues • Played a significant role in vast activities comprising of – team management; progress evaluation; facilitated meetings; fixed tasks/quarterly goals; recruitment & selection for open positions and so on• Successfully involved in projects/case studies pertinent to process and business enhancements• Meticulously worked on diversified Ad servers which included - viz. Dart for Advertiser (DFA), Media Mind/APT, RUBY, Right Media, Ad Interax (Yahoo’s internal servers), Yahoo Ad exchange and Brightroll video ad exchange Show less

  • Associate Manager

    Mar 2017 - Feb 2019

  • Lead, Display Campaign Optimization and Reporting

    Apr 2015 - Mar 2017

  • Campaign Manager

    Oct 2011 - Mar 2015
• 

  PwC India

  Jan 2020 - now

  Project Manager

  Key deliverables:• Essayed the paramount role of managing wide array of tasks encompassing – implementation/deployment of AEM, Campaign, Analytics, Target and Audience Manager; initiating kick off with clients/technical partners; engaging with team of Adobe technical & product business consultants• Instrumental in constant client interaction to accomplish & surpass client’s business requirements and key performance metrics