Liz Ibarra

Experience

• 

  EBay

  Dec 2016 - Aug 2018

  Small Business Owner

  - Executed sales on popular auction website, eBay, by conducting extensive market research - Created effective titles and descriptions for SEO - Proficient with all aspects of shipping including cost-benefit analysis of shipping options - Kept extensive records of all sales including total cost, final value fees, net profits and ROI on excel - Communicated with customers by providing item details and collecting payments- Maintained an average ROI of over 150% for the past six months and 100% positive feedback Show less

• 

  Wiideman Consulting Group

  Sept 2017 - Dec 2017

  Marketing Consultant

  - Marketed SEO checklist through Digital PR, Google Ads and Social Media - Conducted market research to determine consumer segmentation- Utilized SurveyMonkey to conduct primary market research and determine likability of the product then presented results to client via PowerPoint presentation- Provided research and recommendations for traditional ads in order to achieve the highest market penetration for the SEO checklist - Performed A/B testing to decide business logo for website and business cards Show less

• 

  Multi-Ethnic Collaborative of Community Agencies

  Aug 2018 - now

  Freelance Social Media Manager
• 

  Fuse Interactive

  Mar 2019 - Jul 2020

  Office Manager

  - Maintained office services by organizing office operations and procedures, monitoring clerical functions, coordinated schedules appointments and bookings - Facilitated support for multiple projects simultaneously within the agency- Executed community moderation for our client's USA social media channels (Facebook, Twitter, Instagram) while ensuring responses were on brand - Managed ongoing online conversations, including real-time monitoring, proactively communicating information, and issuing reactive responses to consumers- Gather UGC for content calendar and coordinate UGC permission process with fans and influencers---- Scheduled monthly content for social channels through Khoros (Spredfast) calendar- Managed all aspects of contract lifecycle including signature process, filing and data entry- Maintained relationship with vendors, service providers and landlord, ensuring invoices were paid on time- Routinely organized companywide events and created flyers for internal communication- Controlled correspondence by processing all outgoing mail and FedEx requests including invoicing Show less