
Timeline
About me
CEO | Market Research | Branding | Strategy | Digital Media | Product Positioning
Education

The university of texas at austin
1983 - 1987Bachelor of arts (b.a.) english language and literature, generalActivities and Societies: Kappa Alpha Theta
Experience

The university of texas at austin
Jan 1987 - Jan 1990Foundation Assistant for Alumni Association
Jan 1988 - Jan 1990Assistant To The Executive Director of the Alumni Association
Jan 1987 - Jan 1988

Goswick advertising
Jan 1990 - Jan 1998Vice president, account serviceVice President, Account Service Goswick Advertising1990 – 1998 Houston, TX I was recruited to join the public relations department in 1990 and advanced though management positions as the agency grew. I was promoted from Senior Account Manager (1995-1997) to run the majority of activity for all large-scale master-planned communities at the agency, with billings on those accounts exceeding $8M annually. During my tenure, the employee headcount grew from five to over 120 at the agency’s highest growth point, with total annual revenue ranging between $10M-15M. Show less

Sunrise company
Jan 1998 - Jan 2002Vice president, corporate marketingVice President, Corporate MarketingSunrise Colony Company1998 – 2002 Las Vegas, NVSunrise Company formed a joint venture with Colony Capital (NYSE: CLNY), a leading global real estate and investment management firm, to develop four communities over a four-year time frame. As VP Corporate Marketing, I oversaw all aspects of marketing and public relations for projects in all markets with annual budgets exceeding $10M. In this role, I served as a member of the corporate leadership team, participating in the forward planning for the company’s review of future acquisitions in Denver and Los Angeles and throughout Houston and Austin. I presented annual marketing plans to the management team and to investors (Colony Capital).I contributed to the company growth from 200 to 400 people during my tenure, with annual revenue exceeding $500M and annual sales of ~$300M. My marketing role was critical to the company’s business model, which created premium-priced housing by tailoring it to what homebuyers truly wanted but was not readily available in the market. This new business model produced annual returns on investment that consistently ranged from 20%-25%.Each project had a golf course component. I worked with celebrity golf course designers’ teams to schedule appearances and manage their experience with the media, prospective buyers, and management when visiting properties. Show less

L&p marketing
Aug 2002 - nowCeo & founderCEO & FounderL&P Marketing2002 – Present Houston and Austin, TXI am founder and principal of a full-service marketing firm with a strong emphasis on the real estate development vertical. My team serves clients in almost every area of the real estate sector. Our relationships are structured to suit the needs of each client, whether we’re collaborating with large corporate client marketing teams or serving as a holistic marketing solution for small, family-owned businesses.
Licenses & Certifications

Delivering sales services
HubspotNov 2019
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