
Timeline
About me
Media Buyer - I build brand on weekdays.
Education

Growthschool
2022 - 2023Performance marketing marketing researchActivities and Societies: Created an E-Commerce store and scaled it to 9X ROAS Completed a Capstone project on The Souled Store and drafted its SMM and SMO strategy. Executed 5 Case studies on ITC Brands. Passionate Learner actively pursuing proficiency in Performance Marketing through hands-on experience with Google and Facebook Ads. Committed to staying ahead in the ever-evolving digital landscape by self-educating and applying practical skills in campaign optimization, analytics, and strategic ad placements
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University of calcutta (cu), kolkata
2016 - 2019Bachelor of commerce - bcom accounting 6.2Activities and Societies: Conducted in-depth research on financial market trends and consumer behavior, contributing insights to academic publications. Assisted professors in designing surveys and analyzing data to support ongoing research projects. Presented research findings at departmental seminars, honing public speaking and presentation skills. Enthusiastic and driven college student majoring in Finance and Marketing, passionate about navigating the dynamic intersection of numbers and creativity. Possessing a solid academic foundation complemented by hands-on experience through internships, club involvement, and volunteer work. Eager to leverage acquired skills in financial analysis, marketing strategy, and business development to contribute effectively in a professional setting.

Loyola college
2002 - 2016High school diploma business/commerce, general 9.1Engaged in a classroom business simulation, applying basic financial concepts and marketing strategies to simulate real-world business scenarios, fostering a practical understanding of both fields.
Experience

Wipro digital operations and platforms
Aug 2019 - Oct 2020Search engine marketing associate
Tech mahindra
Feb 2021 - Oct 2022Social media coordinator & client communication specialist
Mastroke
Jul 2023 - Nov 2024Performance marketing manager
Monks
Nov 2024 - nowSenior media buyer
Licenses & Certifications

Hubspot digital advertiser
HubspotNov 2024
Google display ads
GoogleDec 2024
Hubspot digital marketer
HubspotNov 2024
Google app ads
GoogleDec 2024
Meta media planning professional
MetaDec 2024
Google video ads
GoogleDec 2024
Google shopping ads
GoogleDec 2024- View certificate

Google ads search certification
GoogleDec 2024
Volunteer Experience
Account Executive
Issued by Digital Vidya on Dec 2022
Associated with Shalik Akhtar
Languages
- enEnglish
- hiHindi
- arArabic
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