Experience

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  Team lead (seo)

  Apr 2008 - Oct 2014

  Brainpulse technologies pvt. ltd.

   Team Handling (Getting New Ideas from the Team to Improve Results, Motivating Team Members). Creating and maintaining multiple blogs. Listing company or client on various business listing sites. Creating client’s profile on various profiling sites. Press release for clients in case of any event or program. Creating Social Media profile across different platforms (Facebook, Twitter, Google+, Pinterest, LinkedIn). Publish videos on YouTube, vimeo, dailymotion and many more video sharing sites.  Daily optimisation of Google AdWords. Running paid Social Media advertising like Facebook campaigns to generate Leads. Email Marketing Social Media Posting. On Page SEO Strategies Planning. Competitors Analysis. Keywords Research and Analysis. Reporting to the Client. ORM Strategies Planning & Implementation. Show less

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  Aaft

  Nov 2014 - Aug 2022

  Digital marketing manager

   Creating & Managing Google AdWords Search Campaigns, Display Campaigns, YouTube Ads, App Install Campaigns. Creating & Managing Facebook conversion campaigns.  Monitoring the performance of my team member.  Worked on tools/platforms such as Google Ads, Google Ads Editor, Google Analytics, Business Facebook Manager & Google Tag Manager. Worked on keyword planner, SEM Rush, Spyfu, Google Search console for keyword planning. Competitors Analysis with the help of SEM Rush & Spyfu  Worked with data team to update the daily, weekly and monthly PPC reports. Creating landing pages with UTM codes to track the performance of the campaigns. Optimizing campaigns by adding negative keywords, adding new keywords, pausing non performing keywords & adding new ads. Managing SEO & Social Media Team. Monitoring SEO & social media running activities. Show less

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  Bala ji tele films

  Jan 2023 - Oct 2023

  Digital marketing manager

  Campaign Planning and Execution: Develop and execute performance marketing campaignsacross multiple digital platforms such as Google Ads, Facebook, Instagram, LinkedIn, and other relevant channels.Agency Management: Act as the primary point of contact for external marketingagencies. Provide clear briefs, establish KPIs, and ensure seamlesscommunication and collaboration between the agency and internal teams.Data Analysis and Optimization: Monitor campaign performance using analyticstools and key performance indicators (KPIs). Analyse data to identify trends,opportunities, and areas for improvement. Work closely with agencies tooptimize campaigns and achieve maximum ROI and conversion rates.A/B Testing: Conduct rigorous A/B testing and create data-backed insights tocontinually improve campaign performance and maximize marketing effectiveness,collaborating with agencies to implement changes.Keyword and Audience Research: Conduct in-depth keyword and audience research to identifypotential customer segments and target relevant keywords that align with thecompany's products or services.Budget Management: Manage and allocate budgets effectively, both internally andwith agencies, to ensure efficient spending and drive the best possible resultsfor each campaign.Conversion Rate Optimization (CRO): Collaborate with agencies and internal teams tooptimize landing pages, ad creatives, and other marketing assets to improveconversion rates.Competitor Analysis: Stay updated with the latest industry trends and competitivelandscape to identify opportunities and develop strategies that give thecompany a competitive edge. Work with agencies to monitor competitor activitiesand adjust campaigns accordingly.Reporting and Insights: Prepare regular performance reports, providing insights intocampaign effectiveness, and present recommendations to the marketing team,stakeholders, and agencies for continuous improvement. Show less

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  Ajit industries pvt. ltd.

  Oct 2023 - now

  Deputy manager marketing

  Managing Campaign - Google, FB, Insta, YouTube, Bulk Mailing etc. Social Media Strategy Planning & Execution. SEO Strategy Planning & Execution. Managing Tag Manager, Google Search Console, Analytics for Tag coding, Traffic analysis & Web Management. Competitors Strategy Analysis & Execution. Ecommerce Products Listing & Management - India Mart, Trade India & Exports India etc Handling Overseas Market - UAE, Nigeria, Germany, Nepal etc.