Priya Y Singh

Priya Y Singh

Market Analyst

Followers of Priya Y Singh1000 followers
location of Priya Y SinghMumbai, Maharashtra, India

Connect with Priya Y Singh to Send Message

Connect

Connect with Priya Y Singh to Send Message

Connect
  • Timeline

  • About me

    Certified Brand Manager - IIT Delhi | Brand Development & Management | Product Launch & Design | ATL BTL | Digital Marketing

  • Education

    • Mnr school of excellence

      2013 - 2015
    • Mnr School of Excellence

      2009 - 2013
    • SIES Graduate School Of Technology

      2015 - 2019
      Bachelor of Engineering - BE Printing & Packaging Technology
    • Indian Institute of Technology, Delhi

      2023 - 2024
      Executive Programme in Brand Management Branding
    • SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

      2019 - 2021
      PGDM Business Management
  • Experience

    • M K Printpack Pvt Ltd

      Jan 2019 - Jun 2019
      Market Analyst

      As a Market Analyst Intern, I researched trends and competitors, creating presentations for the Chief Sales & Marketing Officer. Tasks:1. Research trends and competitors.2. Prepare presentations for the Chief Sales & Marketing Officer.3. Conduct market research and analyze data.4. Identify market trends and opportunities.5. Monitor competitors' activities and analyze marketing strategies.6. Provide valuable insights for informed decision-making.7. Contribute to developing the company's online strategy. Show less

    • Corporate Infocom Pvt. Ltd.

      Sept 2021 - Aug 2022
      Digital Marketing Strategist & Training Head Coordinator

      - Developed and executed branding strategies for a top digital marketing academic institute, boosting brand visibility and engagement.- Managed website and social media campaigns, driving a 30% increase in website traffic and enhancing online presence.- Directed nationwide training initiatives as Training Head, boosting employee performance by 40% and increasing sales growth by 45%, ensuring impactful and effective training programs.- Coordinated trainers, scheduled work assignments, and managed tests, ensuring seamless training program execution and high participant satisfaction.- Developed training programs on social media management and delivered engaging and informative training sessions.- Covered topics like social media strategy, content creation, analytics, and optimization, while staying updated on the latest trends and best practices in social media management.- Distilled complex concepts into easily understandable terms for students, empowering them to become effective digital marketing managers.- Contributed to the success of Techiegigs as a leading Digital Marketing Training Organization by providing guidance on real-world applications of social media management.- Encouraged active participation and interaction during training sessions and continuously evaluated and updated training materials to ensure relevance and effectiveness. Show less

    • PaperCraft Entertainment & Media

      Jan 2022 - Aug 2023
      Senior Social Media Marketing Manager

      As a Senior Social Media & Marketing Manager at PaperCraft Entertainment & Media Group, my experience spans a variety of crucial roles within the digital marketing and events space. I have managed social media channels for various clients, crafting compelling content and executing successful campaigns that engage their target audiences. I have also developed content plans that align with client's goals and reflect their unique brand voice. This has involved planning the blog posts, social media content, and marketing campaigns that drive traffic, boost engagement, and generate leads.My brand development skills have been instrumental in helping clients establish and strengthen their brand identities. I have worked on projects ranging from logo design to brand messaging, ensuring that clients brands are memorable, recognizable, and differentiated from their competitors. Being a Core Team member for several events, I have planned and executed successful events, from ideation to post-event evaluation under the CEO.Tasks:1. Manage social media for clients.2. Create compelling content for campaigns.3. Develop content plans aligned with client goals.4. Plan and execute successful events.5. Work on logo design and brand messaging.6. Ensure brands are memorable and unique.7. Collaborate as a core team member for events.8. Ideate and plan events from start to finish.9. Market events through online and offline channels.10. Utilize social media, email, and print materials for event promotion.11. Drive attendance and create buzz for events.12. Develop and execute marketing campaigns.13. Craft strategies to boost engagement and generate leads.14. Provide a unique perspective on marketing and event campaigns.15. Focus on achieving results in every campaign. Show less

    • HKB DEVELOPMENT PVT LTD

      Nov 2023 - now
      Brand Manager

      HKB stands as a trailblazer in the B2B game systems across Asia. Specializing in White Label and API solutions, we're not just providers; we're architects of immersive gaming experiences, fostering success with partners throughout Asia. My experience at HKB is not just a professional endeavor; it is a journey marked by continuous innovation, pushing boundaries, and consistently delivering extraordinary gaming experiences.Tasks- • Collaborating with teams on client branding projects• Developing and optimizing websites for enhanced user experience• Crafting effective social media strategies to boost engagement for client's page.• Designing captivating lobby experiences that reflect client brand identity Show less

  • Licenses & Certifications

    • Advanced Content Marketing

      Semrush
      Aug 2023
      View certificate certificate
    • Social Media Marketing Crash Course

      Semrush
      Aug 2023
      View certificate certificate
    • Building a Social Listening Program

      Semrush
      Aug 2023
      View certificate certificate
    • Executive Programme in Brand Management

      Indian Institute of Technology, Delhi
      Apr 2024
    • Content Marketing Principles for Business

      Semrush
      Aug 2023
      View certificate certificate
    • Post Graduate Diploma in Business Management

      NMIMS Global
      Oct 2021
      View certificate certificate
    • Market Analyst Intern

      M K Print Pack Industries
      Jun 2019
    • Event Management Core Team

      PaperCraft Entertainment & Media Group
      Feb 2022
    • Event Management Core Team

      PaperCraft Entertainment & Media Group - Digital
      Feb 2022
    • Certified Digital Marketing Professional

      GoDaddy
      Aug 2023
    • Content Marketing Fundamentals

      Semrush
      Aug 2023
      View certificate certificate
    • Mastering Digital PR

      Semrush
      Aug 2023
      View certificate certificate
    • Fundamentals of Digital Marketing

      Google Digital Academy (Skillshop)
      Aug 2023
      View certificate certificate
    • Creator Course

      Instagram
      Oct 2021
      View certificate certificate