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Rachael (Pecka) Brill
Marketing and Promotional Intern

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About me
Director, Media Strategy
Education

Mälardalen University - Västerås
2011 - 2012International MarketingActivities and Societies: International Student Committee International Exchange Program School of Sustainable Development of Society and Technology

Eau Claire Memorial High School
2004 - 2008
University of Wisconsin-Milwaukee
2008 - 2013Bachelor Business Administration; Finance and MarketingActivities and Societies: Alpha Kappa Psi - Professional Business Fraternity: Pledge Class Historian - Spring 2010, Vice President of Alumni Chapter - Spring 2011, Special Events Committee - Spring 2012, Big Brother
Experience

Milwaukee Bucks Inc.
Sept 2008 - Apr 2009Marketing and Promotional Intern• Collaborated with upper management to strengthen client relations throughout the season• Developed social and personal skills while working with fan inquires• Distributed and organized promotional material throughout the arena and surrounding area

University of Wisconsin-Milwaukee
Sept 2009 - Nov 2013College of Health Sciences - Outreach Communications Specialist
May 2013 - Nov 2013College of Health Sciences - Executive Assistant
Sept 2009 - May 2013

Pier 1
May 2011 - Nov 2013Sales Associate
FOCUS Training
May 2012 - Dec 2012Sales and Marketing Intern• Developed and maintained quality business relationships with high schools across the nation while achieving a high level of product knowledge and brand awareness• Exceeded call targets (75-100 per week) while informing high schools around the US about our program and how we can implement our leadership development strategies• Proficient in Salesforce (CRM product) while generating leads of potential clients enhancing my knowledge of marketing research

Bader Rutter
Nov 2013 - Jul 2015My role in Bader Rutter required me to establish strong communication with media partners regarding insertion orders, process improvements, and reduction of operational discrepancies. I have performed all the administrative activities with maximum accuracy to accomplish desired corporate objectives. I was engaged in daily liaison with senior management and buyers with keen focus on achieving organizational goals.
Associate Activator
Feb 2015 - Jul 2015Media Assistant
Nov 2013 - Feb 2015

Explore Communications
Aug 2015 - Jan 2020During this role, I maximized client engagement by effectively managing multiple accounts simultaneously. I executed various full-funnel marketing campaigns to attract and retain customers. Furthermore, I obtained mutual efficiencies for clients through negotiation with media buys. I administered various activities, such as digital reporting, optimization, campaign insights, and future recommendations, focusing on streamlining various marketing operations. I also continuously improved my knowledge of emerging technologies to ensure the most appropriate point of view.Example Clients: DaVita, Rise Broadband, Colorado Wine, National Bank Holdings, Denver Museum of Nature and Science, CorePower Show less
Media Planner/Buyer
Jan 2018 - Jan 2020Media Coordinator/Junior Buyer
Aug 2015 - Jan 2018

Crispin
Jan 2020 - Mar 2021Media Planner and BuyerClients: Veterans United, Fruit of the Loom, American Heart Association, Hemp Oil Canada

TDA_Boulder
Mar 2021 - Jun 2023Clients: Champion Pet Foods (ACANA and ORIJEN), Daiya Foods, Rebel Creamery, New Business
Associate Media Director
Mar 2023 - Jun 2023Media Supervisor
Mar 2021 - Mar 2023

Wpromote
Jun 2023 - nowDirector, Paid Media Strategy
Licenses & Certifications
- View certificate

The Trade Desk Edge Academy Certified: Marketing Foundations
The Trade DeskSept 2022 - View certificate

The Trade Desk Edge Academy Certified: Executive Program
The Trade DeskSept 2022
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